4. Mobile Web Growing 8x “Mobile Web adoption is growing eight times faster than the first wave of PC Internet adoption.” “What is fundamentally different is that everybody knows what’s going on, now. One way to express that is to imagine for a moment . . . that I took your mobile device away from you. That’s something pretty profound – [taking away] your connectivity to your personal world, your professional world, and so forth. That connection is so fundamental to people’s lives today, whether it’s personal or professional – that it’s not going to happen.” Eric Schmidt CEO, Google
6. Mobile Will Overtake PCs By 2013 mobile phones will overtake PCs as the world’s most common Web access device. The experts at Gartner predict that 1.78 billion PCs will be in use worldwide in 2013. But there will be 1.82 billion smartphones and browser-equipped phones. The gap between mobile devices and PCs will continue to grow, with mobile the big winner.
8. The Mobile Boom Is Epic “The boom in the mobile Internet has been positively epic. Gartner Research projected earlier this year that 172 million smart phone and web-connected mobile devices will be sold in 2010 -- a 45% increase over 2009. And yet that seemingly wild estimate now looks tame, as 61 million were sold in the second quarter alone.” Jon Markman August 2010
10. Mobile Is Priority 1 “What's really important right now is to get the mobile architecture right. . . . The way I like to articulate it is, the answer should always be mobile first.” Eric Schmidt CEO, Google
13. Is this what your site visitors see? Too many websites become dysfunctional and irrelevant in the mobile world. If your audience must squint, pinch and pull to view your website, odds are you will lose their attention thus compromising your mission, message and brand.
17. Why Retool ? “Mobile Web users are typically prepared to make fewer clicks on a website than users accessing sites from a PC. Although a growing number of websites and Web-based applications offer support for small-form-factor mobile devices, many still do not. “Websites not optimized for the smaller-screen formats will become a market barrier for their owners – much content and many sites will need to be reformatted/rebuilt.” Source: Research report from
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