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Keynote #1 emotionally connecting to the next 50 years by Tong Yee

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Keynote #1 emotionally connecting to the next 50 years by Tong Yee

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In his keynote, Tong Yee will be speaking about the complexity of emotion and unpack for us an understanding of crucial emotions like apathy, cynicism and indifference. We all understand how much these emotions can stunt progress and impede collaboration, but are we also cognizant of how we contribute to the origin and growth of these emotions? How can we meaningfully address them and why addressing this is a crucial pillar of our strategy come the next few decades.

In his keynote, Tong Yee will be speaking about the complexity of emotion and unpack for us an understanding of crucial emotions like apathy, cynicism and indifference. We all understand how much these emotions can stunt progress and impede collaboration, but are we also cognizant of how we contribute to the origin and growth of these emotions? How can we meaningfully address them and why addressing this is a crucial pillar of our strategy come the next few decades.

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Keynote #1 emotionally connecting to the next 50 years by Tong Yee

  1. 1. Keynote #1 Emotionally connecting to the next 50 years society
  2. 2. My work gives me the privilege to listen to a wide experience of emotion
  3. 3. Listening in to authentic emotion gives us deep insight into narrative It is prevailing narrative that will give us insight into the future
  4. 4. the demon child
  5. 5. Designing for impact requires us to similarly connect to the stories that make any one intervention resonant and relevant if we can change the story, we can impact the future
  6. 6. the parlour
  7. 7. the badge
  8. 8. the park
  9. 9. the park
  10. 10. the park
  11. 11. the park
  12. 12. At the heart of effective and powerful design is empathy. This is what makes the designer today, a leader for the 21st century.
  13. 13. Too often the designer brings the skills, but he doesn't bring the narrative Emotionally connecting to the next 50 years
  14. 14. Too often the designer brings the skills. But he doesn't bring the narrative. Yet, it is the mastery of narrative that transforms the designer to an artist. An artist to a change maker. Emotionally connecting to the next 50 years
  15. 15. the parlour the park the badge without distinctions we cannot see
  16. 16. the parlour the park the badge
  17. 17. fear anger sadness relaxed tension distant close
  18. 18. Exhaustion is a prevalent experience The pursuit of relevance is an exhausting model
  19. 19. Apathy, Cynicism and Indifference are not cultures to fight against They are a natural response to a society where we do not listen
  20. 20. the parlour the park the badge these stories point to a deficit in my society
  21. 21. fear anger sadness Can i trust? Can i forgive? Can i grieve?
  22. 22. fear anger sadness Can i trust? Can i forgive? Can i grieve? I am whole. tenderness
  23. 23. Experience design is this age cannot afford to shy from the profound impact that emotional mastery can bring Our societies, if we listen well enough, are full of emotional content waiting to be heard

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