1. Is a contraction of the term ‘I (already) read it’.
Which you will automatically say alot if you spend
time on reddit.com
Romano Corrado Rohrbach
Tuesday, 04 February 2014
2. Tuesday, 04 February 2014
Innovation and New Technologies
What is reddit?
• ‘Gateway’ to the world
• Like reading the newspaper but
• timely,
• interactive,
• personalizable …
• … and time absorbing
• Ranked 69 on alexa.com
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3. Tuesday, 04 February 2014
Innovation and New Technologies
A history lesson on reddit
• Founded in 2005 by Steve Huffman and Alexis Ohanian,
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tow graduates of Univeristy of Virginia, in Massachusetts
Sold in 2006 to Condé Naste Publications
Became an open source project in 2008
In 2011 reddit became part of Condé Naste’s parent
company: Advance Publications
Participated in the SOPA blackout in 2012
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4. Tuesday, 04 February 2014
Innovation and New Technologies
reddit is easy to use
• Best of best is shown on mainpage
• Users submit links/comments to subreddits
• Users up or down vote links/comments
• Users receive karma for submitted links/comments
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5. Tuesday, 04 February 2014
Innovation and New Technologies
Subreddits, subreddits, subreddits
• There is a subreddit for almost everything
• Like the mainpage but for special topics
• Moderators and reddiquette exists
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6. Tuesday, 04 February 2014
Innovation and New Technologies
More than just interesting links
• It is possible to discuss links
• Dicussions are almost every time more interesting than
the link itself
• System encourages back and forth conversations
• Open discussions due to anonymity
• It might be horrorfying what the faceless groups thinks
about a topic
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7. Tuesday, 04 February 2014
Innovation and New Technologies
Discussion examples
• AWW
• IAmA
• ELI5
• Secret Santa game
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Innovation and New Technologies
How does it work in detail?
• Links are like balloons floating up or down the list
• Upvoting adds a little bit of helium to balloon
• Downvoting removes a little bit of helium from balloon
• Periodically reddits adds a weight to existing balloons so
that links that are new have a chance to compete with
older links which are already around a long time
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9. Tuesday, 04 February 2014
Innovation and New Technologies
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Pros / Cons
Pros
Cons
• Highly accurate on what is
• Without editors everything
‘HOT’ right now in the
internet or in the world
• ‘Sorts’ the internet
according to your needs
• Can create a huge impact
for people in need
can be submitted on reddit
• Hard to find best
subreddits
10. Tuesday, 04 February 2014
Innovation and New Technologies
How to find best subreddits
• Using official reddit like
• /subreddits/
• /r/subredditoftheday
• /r/newreddits
• Using third party websites like
• http://metareddit.com/
• http://subreddits.org/
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11. Tuesday, 04 February 2014
Innovation and New Technologies
Similar websites
• http://www.4chan.org
• http://www.mashable.com
• http://www.stumbleupon.com
• http://www.huffingtonpost.com
• http://www.newsvine.com
• http://www.netvibes.com
• And others…
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12. Tuesday, 04 February 2014
Innovation and New Technologies
reddit is like life…
• … it is what you make it
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Hello everyone, my name is Romano and I will present you reddit which you might already know. Reddit is actually a contraction of the term ‘I (already) read it’ which you will automatically say alot to your friends if you spend time on reddit as you will see a lot of stuff happening in the internet as one of the first
gateway to the world of interesting things going on right now in the internetGoogle is the place where you go to search for something specific Reddit is the place where you go to see things which other people already found
SOPA = Stop Online Piracy Act
Mainpage lists only the stuff of subreddits you followexamples: sports, politics, online games, programmingreference to wikia from the exercisesModerators & rules apply only for specific subreddit
Links ar tip of icebergDiscussions are the true heartDiscussions are way more open as people are anonymous though it also means that not all the private thoughts are beautifulAnonymity not mandatory
Exmaple of http://www.reddit.com/r/random_acts_of_pizza
Constantly updated list of things which are intresting according to thousands of usersNo editors meaning you don’t know what you’ll read but it will definitly be intresting as thousands of other people already voted that it is something interesting to see.
Reddit is not weird by itself bur rather because of the person using itReddit becomes what the user already is