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Greater Prince William Community Health Center: Advocacy Techniques, Success Stories and the Local Perspective
- 1. Advocacy Techniques Success Stories The Local Perspective Frank J. Principi, Executive Director September 10, 2009
Notes de l'éditeur
- Introduction PWC …location, population, demographic trends, economy, politics. Location Facilities Services The Team Patients Languages Partnerships
- Michael Ramirez Two-Time Pulitzer Prize Winner - 2008 & 1994
- Financial Crisis: Revenue Streams, Patient Fees, Payor Mix, Overhead Costs
- Business Objectives/Opportunities Value Proposition Desired business outcomes, Outcomes roadmap, Business benefits (by outcome), Quantified benefits value, Costs/ROI Financial scenarios, Risks/costs of not proceeding, Project risks (to project, benefits and business) Focus Assumptions/constraints, Options identified/evaluated, Size, scale and complexity assessment Deliverables Deliverables and benefits planned, Organizational areas impacted (internally and externally), Key stakeholders, Dependencies Approach Phase/stage definitions (Project (change) activities, Technical delivery activities, Workload estimate/breakdown, Project plan and schedule, Critical path) Required Resources Project leadership team, Project governance team, Team resources, Funding Controls Reporting processes, Deliverables schedule, Financial budget/schedule
- Advocacy Technique A procedure used to accomplish a specific activity or task. My slides speak to an advocacy strategy… Economy and Politics Are The Two Great Equalizers, The Timing Of Your Story Is Critical to Its Success
- Context Tell story in context of how the Health Center benefits community (businesses, non-profits, foundations) and patients. Tell it in the context of the national health care reform debate. Be Specifics Statistics help others to understand the problem, adds credibility to your efforts.
- Networking Events Chamber of Commerce, Local Colleges and Universities, Non-Profit Roundtables & Safety Net Meetings Local Government Meetings Citizen Time, Public Hearings, Town Hall Meetings Local Elected Officials Request Meeting With Elected, City/County Staff, Local State Health Department Representative Media Plenty Of Free Media Available! Get Producer/Reporter Attention With A News Story (Health Fair, Lottery, Media Tour, Ribbon Cutting) Try Social Media To Announce Events, New Services, Grant/Stimulus Awards
- Timing Is Everything We need to tell our story before we run out of money and cannot change the health inequities that currently exist.
- Potomac, Prince William, & Inova Hospitals Northern Virginia Health Foundation NVFS – Pharmacy Central NovaScripts (Pharmacy Assistance) National Association of Community Health Centers Arlington & Loudoun Community Health Centers United Way (Mobil Clinic Gift) George Mason University George Washington University Virginia Health Care Foundation Virginia Primary Care Associates Northern Virginia Police Gang Response Intervention Team