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Keeping Up With Social Tagging

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Thomas Vander Wal
Thomas Vander Wal

A presentation with 80% new content on social tagging. This covers "faces of perception", "depth of perception", and perception matrix, which greatly helps to analyze, research, and build social software. Enterprise uses of social bookmarking and their concerns are also included.

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Keeping Up With Social Tagging Thomas Vander Wal Presented to: ExpertInnenworkshop quot;Social Tagging in der Wissensorganisation – Perspektiven und Potenzialequot; Video Presentation: Tübingen :: 21 January 2008
Where We Came From InfoCloud Solutions, Inc. - 2008
Different Perspectives of Tagging InfoCloud Solutions, Inc. - 2008
Faces of Perception
Personal
Collective
Collaborative
Newbie
Service Owner
External Developer
Depth of Perception
Non-user
Non-contributing Collective User
Non-contributing Selective User
Light Contributing User
Heavy Contributing User
Matrix of Perceptions
Tagging Things
Media
People
Events
Commercial Phonebook
del.icio.us versus Ma.gnolia
Tag Delimiters
Sociality
Sociality
Sociality
Approaching Real Relationships Share Share Listen Public Private Friend A X X Friend B X X X Friend C X X Acquaintance A X X Acquaintance B X
Elements Missing
Clipping
Clipping
Clipping
Map to Taxonomy
Hold on to Expert
Portability
Inside Enterprise
Connecting Distant People
Culture vs. Social
Pain Points
Privacy
Managers
Transparency
Scaling
One of Two Things Happens...
Does Not Meet Expectations
or...
“Good, Great, Fantastic, to OMG we have too much information”
Adjust Expectations
Understand Derived Value
Who gets value?
Person
Refinding
Service Owner
Saved cost
Improved taxonomy
Improved SEO
Too Much Information: Needs an Information Flood Role
Taxonomy
Data Mining
Analytics
Visualization
We have come so far...
But still have so much work to do!
Danke! InfoCloud Solutions, Inc. - 2008
URL: http://infocloudsolutions.com E-mail: thomas@infocloudsolutions.com E-mail: thomas@vanderwal.net AIM: vanderwal Skype: tjvanderwal InfoCloud Solutions, Inc. - 2008

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