Offpage - Bài giảng tại EQVN

SEARCH ENGINE MARKETING OFF-PAGE

AGENDA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

WHAT IS PAGERANK? ,[object Object],[object Object]

We assume page A has pages T 1 ...T n which point to it (i.e., are citations). The parameter d is a damping factor which can be set between 0 and 1. We usually set d to 0.85. There are more details about d in the next section. Also C(A) is defined as the number of links going out of page A. The Anatomy of a Large-Scale Hypertextual Web Search Engine Sergey Brin and Larry Page

ANCHOR TEXT As search engines have matured, they have started identifying more metrics for determining rankings

LINK BUILDING STRATEGY ,[object Object],[object Object],[object Object],[object Object]

How Search Engines Evaluate Links ,[object Object],[object Object],[object Object]

Structuring a Link Building Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object]

Quality guidelines ,[object Object],[object Object],[object Object],[object Object],[object Object]

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SEO + Social Khi user chưa login, website VietnamAirlines.com.vn ở vị trí thứ 24

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Offpage - Bài giảng tại EQVN

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