Learn the importance of setting up a free Facebook Page to give your business maximum exposure online.

1. SET UP YOUR BUSINESS PAGE ON FACEBOOK
START LEARNING HOW TODAY WITH VICTORIA
The Basics: Why and How
to Create a
Facebook Business Page
By Victoria Carrington
Step-by-Step Social Media

2. Welcome to Victoria’s Facebook
Page Quick Set-Up Guide!
Get ready to take some
notes
Focus on finding actionable
steps that you can do NOW
Have a fun, enthusiastic
attitude about what a
Facebook Page will do for
your business.
Let's go!

3. Why Facebook Pages?
Good for your business reputation
Easy to set up
Fun to tweak and optimize
Simple to change and test
On all the time
Familiar to most in any audience
Gateway to inexpensive, targeted advertising
Builds a community of like-minded people
Easy for visitors to share-promotes viral marketing
Mobile-friendly for casual check-ins
Establish yourself as an authority

4. Statistics About Facebook
Usage
829 million daily active users on average in June 2014
654 million mobile daily active users on average in June 2014
1.32 billion monthly active users as of June 30, 2014
1.07 billion mobile monthly active users as of June 30, 2014

5. How will having a Facebook Page
help spread the word about your
business or product?
When someone likes your Page, your posts may be
seen in their News Feed. These posts can be shared.
When someone interacts with your posts by liking or
commenting, that activity may also be shared with
their Facebook friends.
Once you have a Facebook Page, you can begin
targeted paid advertising either to only those who like
your Page or more.

6. Setting Up A Facebook
Page- Initial Steps Overview
Create a personal profile If you do not have one
On the left side of Your home page, scroll to "PAGES" or simply visit
any Facebook Page and you will see the option "Create a Page".
Click on "Create Page".
Choose the appropriate category for your Page.
Further refine your category in the drop down menu.
Name your Page.
Click "Get Started".

7. Choose Your Type Of Page

8. Refine the Category and
Name Your Page

9. Add a Description Using
Quality Keywords

10. Add Page To Favorites For
Easier Management

11. Begin Advertising Now or
Skip

12. Here Is Your Page!
IN THE NEXT GUIDE, LEARN HOW TO PERSONALIZE AND
SHARE YOUR PAGE TO MAKE IT GREAT!

13. Describing Your Page-
Review
Describe your Page using relevant keywords.
Add your website or social media link.
Indicate if your Page is a real brand.
Add a profile picture. Keep it simple.
Click 'Add to Favorites" so you can easily access your Page from
your personal profile home page.
I would advise skipping purchasing ads at this time although that is
the next step listed. Wait until you have optimized your Page.
That's it! You have a nice, shiny new Facebook Page!

14. GET THE HELP YOU NEED!
VISIT STEP-BY-STEP SOCIAL MEDIA TO LEARN HOW TO OPTIMIZE YOUR
SOCIAL MEDIA STRATEGY TO MEET YOUR CORE GOALS.

15. KEEP IN TOUCH: FOLLOW
VICTORIA CARRINGTON
ON FACEBOOK, TWITTER, PINTEREST
AND YOUTUBE

16. THANK YOU!
--FROM VICTORIA CARRINGTON