Deal Terms, Pricing, and Valuations of the latest financing rounds for SCVNGR, Inc. Similar data on thousands of private companies is available in the Valuation & Deal Term Database at http://vcexperts.com.

1. SCVNGR, Inc.
The “Private Company Valuation Report” by VC Experts is aimed at providing specific deal terms and estimated post-money valuations for the venture-
backed company Included in the report are national, regional, and industry averages, company comparisons, investment rounds with deal terms, price
.
per share, estimated fully diluted shares, and valuation trends. VC Experts has compiled this intense level of data from Federal and State regulatory
filings as well as strategic partners to aid in better transparency of private company information.
Table of Contents
SCVNGR, Inc.
Key Management
Investors (current and historic)
Comparable Private Companies
Investment Rounds
Valuation Trends
Methodology for Cost of Capital Benchmark
Methodology for Valuation Ticker
Filings
SCVNGR, Inc.
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2. SCVNGR, Inc.
The company provides short messaging services through mobile devices that engage players in a scavenger hunt game.
Address: 580 Harrison Avenue, Boston MA 02118
Geographic Region: New England
Industry: Media and Entertainment
SIC Codes: 4812 - Radiotelephone Communications (paging carriers)
NAICS Codes: 517210 - Wireless Telecommunications Carriers (except Satellite)
Legal Counsel: Foley Hoag LLP
Company Website: http://www.scvngr.com
Key Management Investors (current and Comparable Private
historic) Companies
Seth Priebatsch, President, Director
Peter Bell, Director Balderton Capital (FKA: Benchmark Capital Lexy, Inc.
Rich Miner, Director Europe) MBeat Media, Inc. (DBA: Urbmob.com)
Barry Maloney, Director Balderton Capital Management (U.K.) LLP mSnap Interactive, Inc.
Mark Amabile, Executive Deutsche Telekom Mozes, Inc.
Google Ventures PlayPhone, Inc.
Highland Capital Partners LLC
Transmedia Capital
Investment Data - Preferred
Investment Date Investment Amount Round Number Valuation Est. Fully Diluted Shares Preferred Price Per Share
2012-08-02 9.0 5 $172,536,408 657,757 $262.31
Round: Series D National: 17%, Regional: 10%, Industry: 17%
Direction: Up Round National: 59%, Regional: 40%, Industry: 66%
Liquidation Pref.: Pari Passu National: 46%, Regional: 34%, Industry: 54%
Liq. Multiple: 0 - 1x National: 91%, Regional: 86%, Industry: 98%
Stock Type: Conventional Convertible National: 52%, Regional: 39%, Industry: 62%
Anti-Dilution: Weighted Average National: 96%, Regional: 100%, Industry: 98%
Redemption: Yes National: 33%, Regional: 66%, Industry: 20%
Cumulative Dividends: No National: 82%, Regional: 61%, Industry: 93%
2012-06-08 12.25 4 $161,948,342 617,392 $262.31
Round: Series D National: 17%, Regional: 8%, Industry: 16%
Direction: Up Round National: 58%, Regional: 41%, Industry: 65%
Liquidation Pref.: Pari Passu National: 46%, Regional: 34%, Industry: 53%
Liq. Multiple: 0 - 1x National: 91%, Regional: 87%, Industry: 98%
Stock Type: Conventional Convertible National: 52%, Regional: 42%, Industry: 62%
Anti-Dilution: Weighted Average National: 97%, Regional: 100%, Industry: 98%
Redemption: Yes National: 33%, Regional: 68%, Industry: 20%
Cumulative Dividends: No National: 82%, Regional: 65%, Industry: 92%
2010-12-31 17.0 3 $103,618,344 592,545 $174.87
Round: Series C National: 27%, Regional: 23%, Industry: 27%
Direction: Up Round National: 42%, Regional: 38%, Industry: 44%
Liquidation Pref.: Pari Passu National: 41%, Regional: 39%, Industry: 44%
Liq. Multiple: 0 - 1x National: 88%, Regional: 87%, Industry: 88%
Stock Type: Conventional Convertible National: 46%, Regional: 48%, Industry: 51%
Anti-Dilution: Weighted Average National: 93%, Regional: 92%, Industry: 95%
Redemption: Yes National: 41%, Regional: 68%, Industry: 41%
Cumulative Dividends: No National: 75%, Regional: 57%, Industry: 79%
2009-12-24 4.0 2 $13,304,193 497,446 $26.75
Round: Series B National: 24%, Regional: 19%, Industry: 24%
Direction: Up Round National: 33%, Regional: 26%, Industry: 37%
Liquidation Pref.: Senior National: 46%, Regional: 53%, Industry: 46%
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3. Liq. Multiple: 0 - 1x National: 88%, Regional: 86%, Industry: 84%
Stock Type: Conventional Convertible National: 44%, Regional: 47%, Industry: 48%
Anti-Dilution: Weighted Average National: 92%, Regional: 86%, Industry: 92%
Redemption: Yes National: 36%, Regional: 71%, Industry: 34%
Cumulative Dividends: No National: 81%, Regional: 69%, Industry: 85%
2008-12-31 0.83 1 $2,149,995 277,562 $7.75
Round: Series A National: 27%, Regional: 40%, Industry: 25%
Direction: Not Applicable National: 24%, Regional: 34%, Industry: 20%
Liquidation Pref.: Not Applicable National: 24%, Regional: 35%, Industry: 20%
Liq. Multiple: 0 - 1x National: 94%, Regional: 96%, Industry: 93%
Stock Type: Conventional Convertible National: 45%, Regional: 41%, Industry: 51%
Anti-Dilution: Weighted Average National: 94%, Regional: 94%, Industry: 96%
Redemption: Yes National: 38%, Regional: 70%, Industry: 36%
Cumulative Dividends: No National: 77%, Regional: 45%, Industry: 82%
Valuation Trend
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4. Valuation Trend
Valuation Trend
300M 300
250M 250
Post-Money Valuation
Price Per Share
200M 200
150M 150
100M 100
50M 50
0M 0
2008-12-31 2009-12-24 2010-12-31 2012-06-08 2012-08-02
Post-Money Valuation Price Per Share
Highcharts.com
Methodology for Cost of Capital Benchmark
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C reated on 2012-08-04 and authorized by VC Experts.com.
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