2. Occasional Sale Stores
“ store that is open
A
occasionally!”
O rigins:
Second Hand Rose
Rosalie G arner
1 993
Buffalo, Minnesota
3.
4. Entrepreneurial & Marketing
Interface
“Amateurs look for inspiration;
the rest of us just get up and go to work.”
Chuck Close
5. Today’s Entrepreneur:
“An innovator or developer who
recognizes and seizes opportunities,
converts those opportunities into
workable/marketable ideas, adds value
through time, effort, money or skills,
assumes the risks of the competitive
marketplace to implement these ideas and
realizes the rewards from these efforts.”
D. Kuratko
6. Entrepreneurial Marketing
“ characterized
…is
by a
responsiveness to
the marketplace
and a seemingly
intuitive ability to
anticipate changes
in customer
demands.” E.
C ollinson and E.
Shaw
