Life (ayu) is the combination (samyoga) of body, senses, mind and
reincarnating soul. Ayurveda is the most sacred science of life,
beneficial to humans both in this world and the world beyond
- Charaka Samhita, Sutrasthana, 1.42-43, 1500 B.C.
2 0 1 4
t h 25 FEBRUARY
M A H A T M A M A N D I R , G A N D H I N A G A R

Panchmahabhut
SPACE FIRE AIR WATER EARTH
Saptchakras
India is a country with a golden history, a land
of unsolved mysteries and and infinite treasure
of knowledge. Be it about science, be it about
civilization & society, be it about art and culture
or spreading knowledge through innovations &
philosophies, India has played the role of a torch-bearer
to the world. India is one of the most
ancient civilizations in the world and possesses
many theories about the formulation and the
existence of the world.
Along with the evolution of Mother Earth, the
Panchmahabhuto theory also explains the
creation of simple to complex lives with the
combination of the five elements.
Saptdhatu
RASA RAK TMAANSA MEDA ASTH IMAJJ SAHUKRA
The five elements alone cannot be convert-ed
to life. Life is the combination of these
elements with each other. These combinations
are called Saptadhatu. Dhatu is originally a
Sanskrit word which means ‘that which enters
into the formation of the body’; the root Dhaa
means ‘support’ or ‘that which bears’. There
are seven basic dhatus in the human body,
which are composed of the Panchmahabhuta.
These dhatus remain inside the human body
in a proper equilibrium so that the body can
function properly.
With the help of the five elements, life came into the
existence and the combinations of these elements in
the form of the seven Dhatus formed the human body.
But a human body can only work with systematically
channelized energy. The seven chakras in our body
manage the energy resulting in harmony of human
life. Each of them works according to our life cycle
and has special characteristics, which provide energy
to our body.
The seven main chakra centers are aligned along the
spinal column. If there are disturbances on any level,
this shows in the chakra’s vitality level. Also each of
the seven main chakras is their own intelligence center.
This means that each chakra is not only associated
with our physical health but also controls aspects
connected to our emotional, mental and belief system.
So these are the chakras which control our body
throughout our life cycle. If any of them gets disturbed
negative energy gets generated in our body and which
leads to deformities and diseases.
Indians have nutured and strengthened life and
cured diseases for thousands of years. We call this
significant innovations to preserve life as Ayurveda,
the science of life.

“OUR BODY IS NOT A SYSTEM OF ORGANS BUT IT’S A SYSTEM OF
SPACE FIRE AIR WATER EARTH
RASA RAKT AMAM SAMED AAST HIMA JJASHUKRA
MULADHAR ASWADHISTHAN AMANIPU RAA NAH ATAVISHUD D HAA JNASAHAS RARA
AYURVEDA- THE SCIENCE OF LIFE
THE MOTHER OF MODERN MEDICINE
INTERNAL MEDICINES U RGERY O RGANIC MEDICINE PEDIATRIC S T OXICOLOGY REJUVENATING REME D YAPHRODISIAC REMEDIES SPIRITUAL HEALING
AYURVEDA believes that our body is made up of five elements (Panchabhutas). When joined in different combinations,
they make up the three “doshas” or “biological modes” which are the “Prakruti” or nature of an individual and the nature
of all things. As long as these three Doshas are in balance, we enjoy perfect health.
The three doshas are Vata (air & space – “wind”), Pitta (fire & water – “bile”) and Kapha (water & earth – “phlegm”).
Ayurvedic theory asserts that each human possesses a unique combination of doshas that define that- person’s temper
ament and characteristics. Each person has a natural systems state, a natural combination of the three elements, and
should seek balance by structuring their behavior or environment to provide more of the element(s) they lack.
Ancient Indian books tell us that people used to live long healthy lives measuring into hundreds of years. The base of
today’s medication is also taken from Ayurveda. This whole science of life was created and gathered in the VEDAS five
to six thousand years ago.
VIBRANT GUJARAT AYURVEDA SUMMIT - 2014

MODERN LIVING OFFERS US MANY COMFORTS AND LUXURIES.
THE PACE OF LIFE HAS BEEN CONSTANTLY INCREASING
ESPECIALLY IN THE LAST TWO DECADES. NEW GADGETS
AND INSTRUMENTS HAVE BEEN INVENTED WHICH HELP US
WORK FASTER AND TRAVEL TO DISTANT PLACES IN A SHORT
TIME. TECHNOLOGY HAS ENABLED US TO DO MORE WORK
IN LESS TIME AND MADE US MORE MATERIALISTIC. THE
CYBER REVOLUTION HAS REMOVED ALL BOUNDARIES AND
THERE ARE MORE OPPORTUNITIES FOR ECONOMIC GROWTH.
MODERN MEDICINE HAS INVENTED DIAGNOSTIC TOOLS AND
THERAPEUTIC FORMULATIONS, WHICH CAN IDENTIFY DISEASES
AT THE MINUTEST LEVELS, AND SUPPRESS IT.
ALL THESE WONDERFUL INVENTIONS OF THE MODERN TIMES
WERE ORIGINALLY DISCOVERED TO ENRICH OUR LIVES WITH
HEALTH, HAPPINESS AND PEACE. INTERESTINGLY ENOUGH, THE
RESULTS ARE TOTALLY OPPOSITE OF SUCH EXPECTATIONS. IN
OUR SEARCH FOR HAPPINESS, HEALTH, PEACE AND LOVE, WE
HAVE FOUND MORE DISEASES, MENTAL UNREST, UNHAPPINESS
AND LONELINESS. THIS MEANS WE ARE EITHER GOING IN THE
WRONG DIRECTION OR WE ARE MISSING THE ROOT CAUSE OF
THE PROBLEM.
EACH ONE OF US HAS A BODY, MIND AND SOUL BUT WE
HARDLY KNOW ANYTHING ABOUT THEM. IT IS LIKE WE ARE
DRIVING A CAR WITHOUT KNOWING MUCH ABOUT HOW IT
WORKS, WHAT KIND OF FUEL TO PUT IN IT, NOT KNOWING THE
TRAFFIC RULES, AND NOT EVEN HAVING A DRIVER’S LICENSE.
WHAT WILL HAPPEN IN SUCH A SITUATION?
IF WE WANT TO SEE A HEALTHY WORLD, IT WILL HAPPEN ONLY
THROUGH AYURVEDA, BECAUSE THIS IS THE ONLY MEDICAL
SYSTEM, WHICH CATERS TO THE ‘COMPLETE’ HUMAN (BODY,
MIND, EMOTIONS, SOUL)

THE SCIENCE FOR 21ST CENTURY
India’s contribution towards science and technology has been
overlooked.
India’s ancient knowledge is yet a untold story… many
folds yet to be discovered… many philosophies yet to be
understood. It was India, which nurtured the roots of modern
medicine.
Everything in medicine is expensive today, including the doctor
you see, the consultation , and the doctor puts himself in a
very fancy clinic, in a fancy hospital which is also expensive,
then the machines are expensive. The medicines are horribly
expensive. Actual cost of the medicine is very small.
Today we should modify our way of thinking… our way of
living. Lifestyle disorders are going to be a huge problem for
our society in the near future.
Many people across the globe has been cured from deadly
conditions with the help of Ayurveda, against which even
modern medical science struggles. Ayurveda is a very organic
way of reacting with our body.
Ayurveda is not
offering something
orthodox and outdated
but it offers solutions
based on knowledge
that is proven by 5,000
years of research along
with 21st century
science.
Ayurveda is not a medicine of past at all. Allopathic medicine
along with the ancient medicines can be of immense benefit
to humanity. It is important to marry these two systems for
the benefit of the world.
Rigveda - the power of knowledge, Yajurveda - the power of action and Samveda - the power of will, the three powers of the human mind are together
known as the tri.
The fourth veda - Arthaveda is the veda of compensation, the veda of rectification, the veda of correction. When harmony between your knowledge,
action and will is disturbed, a person has to forcefully bring it back into harmony. The fourth veda represents that reestablishment of the harmony.
Prakriti, the female energy, creates all forms in the universe and is the foundation of Ayurveda. Ayurveda is not just a science for body but it is also a
science for a healthy mind, which in turn leads to good thoughts and good behavior.
VIBRANT GUJARAT AYURVEDA SUMMIT - 2014

NURTURE. HARVEST. BRAND.
EARLIER MEDICINE WAS AN ART AND SCIENCE WAS A VERY
IMPORTANT TOOL OF THIS ART. SINCE WE ARE FOLLOWING SCIENCE
WE MAKE IT VERY MECHANIZED, WITH RULES, CONTROL AND
RESTRICTIONS. HOW CAN YOU CONTROL ART? AN ARTIST HAS HIS
OWN CREATIVITY. IN SCIENCE WE DEAL WITH DISEASES WHICH IS
DEADLY, IN THIS ART WE DEAL WITH LIFE WHICH IS HEALTHY.
India has one of the richest biodiversities, also equally rich knowledge of how to use this biodiversity for serving and promoting
human health. In India we can find medical knowledge in all communities. Right from tribal to folklore medicine, to village medicine
to the more learned or sophisticated codified traditions which we call the classical Ayurveda.
This art of healthcare was learned by our ancestors by observing animal life. This was the basis of tribal medicine. What the classical
stream did was to continuously refine, modify and validate these healthcare practices. And what was validated became the classical
stream and what remained with the people became the folk stream.
Ayurveda has about 200,000 medicinal species to take care
of various health problems compared to allopathic medicines,
which has only 4,000 formulations. Ayurveda is about universal
relations between medicines and balancing between various
plants with medicinal properties. Everything in universe has
medicinal values. It is important to know how to make use
of it. The challenge is to apply Ayurvedic principles in this
changing modern environment.
there is urgent need to invest more on
ayurveda medicines and the methods
followed in this ancient Indian medicine
system. If properly tapped, this could be
the key to India’s aspiration towards global
super power status.
Ayurveda can be seen as one of the most visible faces of
alternative medicine practiced through out the world. VGAWSE
is an initiative to take Ayurveda to the world, through a dynamic
platform to discuss, interact, explore and to cultivate a path for
a glorious future. Leading Ayurveda institutions, government
bodies, private organizations, practitioners, international
delegates will share the platform to discuss what the world will
discuss tomorrow.
The methods of cure related to Ayurveda massages, herbal
therapy, yoga and health consciousness are most prominent
areas which are gaining interest across the globe and hold the
promise to be the next big thing in the medical and wellness
industry.
The business prospects amount to a $20
billion ready market, which is growing
very fast and will become $5 trillion market
worldwide by 2050.
It goes without saying that center of all
growth will be India as this is an ancient
Indian science.
To give Ayurveda its proper place in medical science,
government of Gujarat has brought together all the Ayurveda
experts, manufacturers, practitioners on a common platform;
the Vibrant Gujarat World Ayurveda Summit and Expo. This
will showcase the scope of Ayurveda and explore all the
business and medical science possibilities of Ayurveda.
There are two big advantages in this industry to be gained by
prospective investors. First, that it is recession proof – as the
healthcare industry has always been. Second, it reaches out to
a larger chunk of target consumers across all income groups.
As such, this happens to be a great time to be in the Ayurveda
market as it is expected to grow exponentially in the next
few years. The fact that Ayurveda provides a viable business
opportunity is borne out by the long and successful runs of
several brands in this field that include Dabur (launched 1884),
Amrutanjan (launched 1893), Himalaya (launched 1930),
Baidyanath (launched 1917), VICCO (launched 1952) and
many more!
AN INITIATIVE TO

“there is urgent need to invest more on ayurveda medicines and the methods
followed in this ancient Indian medicine system. If properly tapped, this could
be the key to india’s aspiration towards global super power”
- Narendra Modi
Organized by : Co-Organized by :
K & D is actively involved in organizing national and international
level trade fairs and exhibitions for a diverse industry spectrum. It
is also one of the most reputed name in India.
K and D has coined its name in the industry with its two most
successful brands ENGIMACH and IMTOS. With large national
& international participation, K and D holds a vast portfolio of
technology Exhibition Brands.
K and D Communication Limited is a name today that has become
synonymous with large scale trade fairs in India. With a dedicated
expert team, professional approach and an integrity driven
corporate philosophy, the company has managed to become the
top ranking company in the exhibition industry.
K and D has earned a massive success by making VGGTS-2013
a success story. The company was able to successfully manage
this feat only because of its extensive experience in the exhibition
industry.
K and D is also partnering with the Government of Gujarat for
Vibrant Gujarat 2015.
K and D was also a proud partner with Government of Chhattisgarh
to host a major global investor summit and exhibition- “CREDIBLE
CHHATTISGARH” to showcase and attract domestic and overseas
capital investment.
Health and Family Welfare Depar tment
Government of Gujarat
Department of Health & Family Welfare, Government of Gujarat
has created wide network of health and medical care facilities in
the state to provides primary, secondary and tertiary health care at
the door step of every citizen of Gujarat with prime focus on BPL
families, marginalized population and weaker sections in rural and
urban slum areas.
VISION
Increase life expectancy and improve physical quality of life of
people of Gujarat so that they attain the highest level of physical,
mental and spiritual health and contribute towards the development
of the state.
MISSION
Increasing life expectancy through various health and medical
care interventions contributing to overall Improvement in Human
Development Index of the Gujarat to a level comparable with
developed countries.
HEALTH DEPARTMENT CORE FUNCTION
Promoting AYUSH as supplement to modern system of medicine
INITIATIVES
There are 33 Government Ayurveda hospitals and 07 Grant-in-aid
hospitals in Gujarat, which provide ancient Ayurveda services
to the society with modern tools. Total 1865 beds are available
for indoor admission of patients amongst them 1345 beds are
existing at government hospital and 520 beds are offered at grant
in aid hospitals respectively. More then 2 lakh patients admitted
in this hospitals and get holistic approach to eliminate from root
cause level. 4727080 patients were treated at OPD level.
VIBRANT GUJARAT AYURVEDA SUMMIT - 2014

WHO WILL SHARE THE PLATFORM?
WHAT INDIA IS TALKING TODAY THE WORLD WILL DISCUSS TOMORROW
ACADEMICIANS
STUDENTS
PRACTITIONERS
HEALTHCARE PROFESSIONALS
RESEARCHERS
MANUFACTURERS
INSTITUTIONS
INTERNATIONAL REPRESENTATIVES
INVESTORS INVENTORS
EVENTHIGHLIGHTS
• ‘Vibrant Gujarat’ an internationally acclaimed platform
• ‘Enriching public health through Ayurveda’
• One of the largest Summit in the complementary and alternative
healthcare industry in the world
• Unique standing in terms of scale, size, content, contributors &
participants
• Diverse delegates profile including medical practitioners, students,
marketing strategists, professionals and consultants, policy makers,
diplomats, representatives of foreignbusiness corporations,
industry associations and trade delegations from lndia and abroad,
businessmen, manufacturers, retailers, and the general public
• Involves all trade and business associations of national and
international importance in this sector, and major government and
private organizations
• Backed by the involvement and support of major associations.
• Free health check-ups, lectures and counseling by specialists of
Ayurveda, Prakriti Pariksha and Nadi Pariksha (pulse diagnosis) and
Panchkarma
• Showcases achievements of the Ayurveda Councils
• Facilitates interaction between the industry and foreign delegates
• Motivates students
SEMINARS WORKSHOPS
CHECKUP CAMP YOGA SHIVIR

EXPLORE.
THE HISTORY. THE THEORY. THE SCIENCE.
Ayurveda, being a highly detailed science of life,
methods and speciAcations is a bit complex for
masses to get connected with it easily. VGAS 2014
intends to clear this fog around Ayurveda and make it
more easily accessible and explorable.
UNDERSTAND.
THE PHILOSOPHY. THE NEED. THE METHODS.
It is important for us to believe in Ayurveda. A thorough
understanding of its principals, theories and practices
helps us to defeat the serious issues of life. Ayurveda
can be the new trend for wellness and a full-Bedged
understanding of this historical medical science is the
core motto of this summit.
REVIVE.
THE KNOWLEDGE. THE GLORY. THE HOPE.
Ayurveda is the basis of all medical sciences and is
a precious treasure of Indian history. Still it has not
achieved the status it deserves. The core motto of this
summit and expo is to revive Ayurveda by changing
the perception of people towards Ayurveda practices.
It will also help in reviving the working patterns of
the Ayurvedic industry. How the products should be
marketed? How packaging and branding should be
done? Highlighting these aspects will bring Ayurveda
on a global platform as a leading complementary
medical science. Ayurveda is for the future of a healthier
world. Many western countries are also gaining interest
towards Ayurveda. The summit will open all
possible doors for Ayurveda products and practices.
A WORLD PLATFORM TO
EXPLORE. UNDERSTAND. REVIVE.
SEMINAR / WORSHOP TOPICS
AYURVEDIC COOKING | AYURVEDA IN PREGNANCY
AND MOTHERHOOD | AYURVEDIC KITCHEN REMEDIES
FOR HEALTH AND BEAUTY | AYURVED SPA AND
MASSAGE | HOW TO PRACTICE SELF ABHYANGA |
AYURVEDA AND DIET | AYURVEDA AND THE MIND
| AYURVEDA – SPIRITUAL HEALTH | AYURVEDA
AND YOGA | AYURVEDA AND REFLEXOLOGY |
AYURVEDA AND AGEING | AYURVEDA-CHILDREN’S
HEALTH | AYURVEDA-WOMAN’S HEALTH | BEAUTY
CARE THROUGH AYURVEDA | AYURVEDA STRESS
MANAGEMENT | IMPORTANCE OF PACKAGING,
BRANDING & MARKETING | PANCHKARMA
TREATMENT
SPONSORSHIP OPPORTUNITIES
Gold Sponsor ( 03 Slots ) : Amount: 21 Lakhs + Service Tax .
1) Recognition as a Gold sponsor with corporate logo (with hyperlink provided to the sponsor's website from
AYURVEDA website) on AYURVEDA homepage
2) Recognition as a Gold Sponsor on all Media and marketing literature prepared for the AYURVEDA including
Signage's, Hoardings, Brochures, Leaflets, & backdrops of Press Conferences, Banners, Mass Mailings,
Proceedings, Leading Publications, In Over 10 Thousand Invitations Cards To Be Printed For The Summit and
Post Show Reports etc., prior to and during the event.
3) Logo on the Main Facade of the Summit .
4) Logo on the Delegate / Speaker badges.
5) Sponsor Logo to appear in Newspaper advertisements.
· Display booth at the venue
Silver Sponsor ( 07 Slots ) : Amount: 11 Lakhs + Service Tax .
1) Recognition as a Silver sponsor with corporate logo (with hyperlink provided to the sponsor's website from
AYURVEDA website) on AYURVEDA homepage
2) Recognition as a Silver Sponsor on all Media and marketing literature prepared for the AYURVEDA including
Signage's, Hoardings, Brochures, Leaflets, & backdrops of Press Conferences, Banners, Mass Mailings,
Proceedings, Leading Publications, In Over 10 Thousand Invitations Cards To Be Printed For The Summit and
Post Show Reports etc., prior to and during the event.
3) Logo on the Main Facade of the Summit .
4) Logo on the Delegate / Speaker badges.
5) Sponsor Logo to appear in Newspaper advertisements.
· Display booth at the venue
VIBRANT GUJARAT AYURVEDA SUMMIT - 2014

Life (ayu) is the combination (samyoga) of body, senses, mind and reincarnating soul. Ayurveda is
the most sacred science of life, beneficial to humans both in this world and the world beyond
- Charaka Samhita, Sutrasthana, 1.42-43, 1500 B.C.
BE A TORCHBEARER OF
A GLORIOUS JOURNEY
ORGANIZED BY: CO-ORGANIZED BY:
Health and Family Welfare Departm ent
Government of Gujarat
SUPPORTED BY:
EVENT MANAGED BY:
2 0 1 4
t h 25 FEBRUARY
M A H A T M A M A N D I R , G A N D H I N A G A R
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