1. Business Plan For:
Sajilo Marmat ra Safie
Presented by:
Team Name
Team Members:
• ABC
• ABC
• ABC
• ABC
• ABC
• ABC
• ABC
Thames College, Business Plan Workshop
• ABC January 11 – 13, 2012
2. Table of Contents
1. Executive Summary 5. Operational Plan
2. Product Overview – Supply Chain
– Production & Distribution
3. Industry Overview – Operations
– Industry trends – Human resources
– Rules & Regulations 6. Financial Plan
– Competitive analysis
– Cost Estimates
4. Marketing Strategy – Cash flow statement
– Target Market – Income statement
– Marketing Channel – Balance sheet
– Pricing Strategy
7. Appendix
3. Think of this as the movie trailer to your business plan…
4. What gap does the product fill in the industry?
• What value does your product provide? Why will someone pay for it?
5. The business problem in relation to the larger context:
industry, demographic, economic, political, economic…
•Industry Trends
• Rules and Regulations
•Competitive Analysis: Strengths, weaknesses, opportunities, threats
6. Identifying, targeting, validating and charging your
customers…
•Target Market: How large is your target market?
•Marketing Channel: How do you communicate with your target market?
•Pricing Strategy: How much does the customer value your product?
7. What are the moving pieces that need to work together to
produce, deliver and sell your product?
•Supply Chain: What supplies will you need to produce your product, and who will provide them?
•Production & Distribution: What labor, equipment, support will you need to produce,deliver your product?
• Operations: How will you manage your logistics, co-ordination between processes and optimize it?
•Human Resources: What staff and skill will you need to produce and deliver your product?
8. A picture of your businesses financial health – costs, revenues, sales, profit.
How will discounts, financing choice, interest rate, etc affect profitability?
•Cost Estimates: Start-up costs - supplies, equipment, labor cost to produce and deliver your product?
• Cash Flow Statement : What is the projected cash in-flow from your sales over the next three years?
• Income Statement: What are your sales, revenues, expenses – your profit and loss?
•Balance Sheet: What the liquidity of your business – assets and liabilities?