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The evolution of the Intranet
Nick Matthews
Principal, Customer Success - EMEA
Twitter: @nickomatthews
Agenda

›   Intranets are evolving
›   The rise of voluntary adoption
›   Keys to success
›   Use cases
›   Social Intranets – The art of the possible
›   Questions
Intranets are evolving

› Staff still require an Online ‘home’ as a place to receive
  premium / highly managed content. However...

› They also require a space where the following conditions
  are present:

            Serendipity                 Transparency



› And they can access content how they want to:


           Asynchronous                   Ubiquitous
Voluntary adoption

› Traditional adoption

                                                       Change
     Req’s     Build     Test       Launch
                                                     Management




› Voluntary adoption                   Expertise
                                       Location
                  BU


                         Olympics

               Project                   Executive
                 X                      Engagement
The keys to success


                        Clarity of
                        Purpose

            Lead by
                                       Adapting
            Example




            Effective                 Maintaining
           moderation                 Momentum


                        Integration
Use Cases – Where it all starts


                                  1.   Competitive Intelligence
                                  2.   Events
                                  3.   Identifying Expertise
                                  4.   Partner Engagement
                                  5.   Project Management
                                  6.   Strategic Communications
                                  7.   Onboarding New Employees
                                  8.   Employee Engagement
                                  9.   Learning and Development
                                  10. IT Support
                                  11. Manage Internal & External PR
                                  12. Crisis Communication
                                  13. Mergers & Acquisitions
                                  14. Customer Service
                                  15. Sales & Customer Relationships
Social Intranets – The art of the possible
Making SharePoint social
‘Embedding’ social features
How to make it work


› Build upon existing social hotspots within your company

› Pilot it – prove the value first

› Have a plan – it’s not magic!

› Focus on business ownership and executive sponsorship

› Focus on measures
Bupa Live case study

Nick Crawford
29 February 2012
Rapid business context – the Bupa Group




• Rapid growth through        • Customers in 190
  acquisition                   countries, 52,000
• Ambition to be global         employees in 11
  healthcare partner            countries
• Strategy predicated on      • Some incompatible IT
  collaboration                 networks
                              • Diverse range of
                                employee roles




                                              Private and Confidential   33
So we created…




                 Award for
                 Excellence 2011


                          Private and Confidential   34
In a nutshell




your career     your social life   your job at Bupa



                                       Private and Confidential
Some numbers



4,500 user generated groups
90% work, 10% social
85% of desk based users
50,000 documents uploaded
40,000 comments
25,000 discussion threads
10,000 blogposts
9,000 videos

Bupa   Private and Confidential   Date if required   36
Increasing evidence of ROI every day – some examples


• Bupa Live survey – Total year 1 cost saving estimate from
  10% users surveyed £190,000
• B2C Telesales & Telemarketing Group – “Sales have
  increased by 10% in the last year, at least 1% or 2% is
  thanks to the team supporting each other on Bupa Live”
• Mobile Development Group – iPhone App development
  “we would never have made this kind of progress without
  Bupa Live, and we’ve already saved at least £20,000”
• Business Forum - at least £72,000 saved




                                                 Private and Confidential
Highlights from Bupa’s employee engagement survey


                                                 +/-

    I feel free to communicate upwards through   +5.2
                                                 +7.7%
    Bupa (not just with/via manager)
    I feel free to communicate with people across +7.4
                                                  +10.5%
    Bupa
    I am encouraged to discuss and question      +5.6
                                                 +8.5%
    Bupa communications
    I have enough say over how I do my work      +6.3
                                                 +8.9%
    My opinions are taken seriously at work      +5.7
                                                 +8.0%
    I am proud to work for Bupa                  +5.8
                                                 +7.7%




                                                       Private and Confidential   38
Barriers to progress?




                        Private and Confidential   39
Fear #1: “Employees will be distracted by a 'work
facebook', productivity will decrease”




                                                     40
Bupa   Private and Confidential   Date if required        40
Fear #2: “Management will lose control of the troops”




                                                        41
Fear #3: “Internal Comms will lose control of the message”




                                                     42
Bupa   Private and Confidential   Date if required           42
Fear #4: “We won't be able to manage all the noise”




                                                     43
Bupa   Private and Confidential   Date if required        43
Fear #5: “It’s a young person’s game”




                                                     44
Bupa   Private and Confidential   Date if required        44
Fear #6: “We don't have enough resources”




                                                     45
Bupa   Private and Confidential   Date if required        45
Fear # 6: “It'll cost a fortune”




                                   46
Fear #7: “It’s on the web, it’s not secure”




                                              47
Fear #8: “It’ll be impossible to calculate ROI”




                                                  48
Other obstacles…


•   Channel confusion / many other tools out there…
•   User capability
•   Culture
•   IT infrastructure
•   ‘Lack of time’
•   …




                                                      49
Fear vs time




fear




               time


                      Private and Confidential   50
People are finally becoming the platform




51                                              Private and Confidential
Any questions get in touch:

Neil Clayton
Head of Business Development & Marketing
nclayton@viewplc.com
+44 (0) 20 8811 8600

Check out our website – www.viewplc.com

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The intranet and beyond business breakfast

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  • 21. The evolution of the Intranet Nick Matthews Principal, Customer Success - EMEA Twitter: @nickomatthews
  • 22. Agenda › Intranets are evolving › The rise of voluntary adoption › Keys to success › Use cases › Social Intranets – The art of the possible › Questions
  • 23. Intranets are evolving › Staff still require an Online ‘home’ as a place to receive premium / highly managed content. However... › They also require a space where the following conditions are present: Serendipity Transparency › And they can access content how they want to: Asynchronous Ubiquitous
  • 24. Voluntary adoption › Traditional adoption Change Req’s Build Test Launch Management › Voluntary adoption Expertise Location BU Olympics Project Executive X Engagement
  • 25. The keys to success Clarity of Purpose Lead by Adapting Example Effective Maintaining moderation Momentum Integration
  • 26. Use Cases – Where it all starts 1. Competitive Intelligence 2. Events 3. Identifying Expertise 4. Partner Engagement 5. Project Management 6. Strategic Communications 7. Onboarding New Employees 8. Employee Engagement 9. Learning and Development 10. IT Support 11. Manage Internal & External PR 12. Crisis Communication 13. Mergers & Acquisitions 14. Customer Service 15. Sales & Customer Relationships
  • 27. Social Intranets – The art of the possible
  • 30. How to make it work › Build upon existing social hotspots within your company › Pilot it – prove the value first › Have a plan – it’s not magic! › Focus on business ownership and executive sponsorship › Focus on measures
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  • 32. Bupa Live case study Nick Crawford 29 February 2012
  • 33. Rapid business context – the Bupa Group • Rapid growth through • Customers in 190 acquisition countries, 52,000 • Ambition to be global employees in 11 healthcare partner countries • Strategy predicated on • Some incompatible IT collaboration networks • Diverse range of employee roles Private and Confidential 33
  • 34. So we created… Award for Excellence 2011 Private and Confidential 34
  • 35. In a nutshell your career your social life your job at Bupa Private and Confidential
  • 36. Some numbers 4,500 user generated groups 90% work, 10% social 85% of desk based users 50,000 documents uploaded 40,000 comments 25,000 discussion threads 10,000 blogposts 9,000 videos Bupa Private and Confidential Date if required 36
  • 37. Increasing evidence of ROI every day – some examples • Bupa Live survey – Total year 1 cost saving estimate from 10% users surveyed £190,000 • B2C Telesales & Telemarketing Group – “Sales have increased by 10% in the last year, at least 1% or 2% is thanks to the team supporting each other on Bupa Live” • Mobile Development Group – iPhone App development “we would never have made this kind of progress without Bupa Live, and we’ve already saved at least £20,000” • Business Forum - at least £72,000 saved Private and Confidential
  • 38. Highlights from Bupa’s employee engagement survey +/- I feel free to communicate upwards through +5.2 +7.7% Bupa (not just with/via manager) I feel free to communicate with people across +7.4 +10.5% Bupa I am encouraged to discuss and question +5.6 +8.5% Bupa communications I have enough say over how I do my work +6.3 +8.9% My opinions are taken seriously at work +5.7 +8.0% I am proud to work for Bupa +5.8 +7.7% Private and Confidential 38
  • 39. Barriers to progress? Private and Confidential 39
  • 40. Fear #1: “Employees will be distracted by a 'work facebook', productivity will decrease” 40 Bupa Private and Confidential Date if required 40
  • 41. Fear #2: “Management will lose control of the troops” 41
  • 42. Fear #3: “Internal Comms will lose control of the message” 42 Bupa Private and Confidential Date if required 42
  • 43. Fear #4: “We won't be able to manage all the noise” 43 Bupa Private and Confidential Date if required 43
  • 44. Fear #5: “It’s a young person’s game” 44 Bupa Private and Confidential Date if required 44
  • 45. Fear #6: “We don't have enough resources” 45 Bupa Private and Confidential Date if required 45
  • 46. Fear # 6: “It'll cost a fortune” 46
  • 47. Fear #7: “It’s on the web, it’s not secure” 47
  • 48. Fear #8: “It’ll be impossible to calculate ROI” 48
  • 49. Other obstacles… • Channel confusion / many other tools out there… • User capability • Culture • IT infrastructure • ‘Lack of time’ • … 49
  • 50. Fear vs time fear time Private and Confidential 50
  • 51. People are finally becoming the platform 51 Private and Confidential
  • 52. Any questions get in touch: Neil Clayton Head of Business Development & Marketing nclayton@viewplc.com +44 (0) 20 8811 8600 Check out our website – www.viewplc.com