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VIKAS PRATAP SAXENA
Contact:9826470858,7877597771, ~ E-Mail: saxena.vikas660@gmail.com, svikas_27@yahoo.co.in
JOB OBJECTIVE
Seeking senior level managerial assignments in Sales & Marketing, Business Development and Client
Relationship Management with an organisation of repute in the FMCG / Consumer Durable sector
PROFILE SUMMARY
• Dynamic professional with over 12+ years of experience in managing Business Development Functions
entailing Sales & Marketing, Product Promotions, and Client Relationship Management
• A keen performer with expertise in managing entire sales & marketing operations by ensuring optimal
utilisation of resources
• Proven skills in breaking new avenues & driving revenue growth and proactively conducting opportunity
analysis by keeping abreast of market trends/ competitor moves to achieve market-share metrics
• An impressive communicator with honed interpersonal, team building, negotiation and analytical
skills
CORE COMPETENCIES
Sales / Field Promotion Relationship Management New Acquisition Management
Training & Development Manpower Management Profit Centre Operations
Channel/ Distribution Management Market Intelligence Team Building & Motivation
ORGANISATIONAL EXPERIENCE
FEB 2014 – Till Date IDEA COLLULAR LTD, Raipur(Chattishgarh) as Assistant Manager-Sales
Responsibilities:
• Accountable for developing and maintaining Channel Partners, and focusing on area-wise, distributor-
wise, FOS-wise, retailer-wise sales by taking MRR
• Ensuring the depth and width of the product range.
• Exciting the field-level Sales Promotional Schemes along with building and sustaining customer
attraction and retention
• Recruiting, training, developing and motivating the Sales Teams .
Highlight
• Successfully placed the products on all the major Key Accounts
• Increased market acquisition by 110% (2013-14) and revenues by approximately 120% (2013-14)
Dec’2014 – Feb-2016 Reliance Communicatations LTD. (GSM), Sikar(RAJASTHAN) as Assistant
Manager-Sales
Responsibilities:
• Accountable for developing and maintaining Channel Partners, and focusing on area-wise, distributor-
wise, FOS-wise, retailer-wise sales by taking MRR
• Ensuring the depth and width of the product range.
• Exciting the field-level Sales Promotional Schemes along with building and sustaining customer
attraction and retention
• Recruiting, training, developing and motivating the Sales Teams .
Highlight
• Successfully placed the products on all the major Key Accounts
• Increased market acquisition by 110% (2013-14) and revenues by approximately 120% (2013-14)
AUG 12-Dec-2014 Date
PROCTER & GAMBLE LTD-BAREILLY, (Uttar Pradesh), as a Sales Team Leader.
Responsibilities:
• Handling a team of 8-Sales-Exiecutive and 6-Sub distributor.
• Planning & Achievement of sales Executive wise, volume & fundamental in assigned area.
• Planning and Execution of promotions and new product launches in the assigned area
• Work With all top Stores & leads the joint business planning with these stores
• Planning & achievement of local Initiatives /priorities(e.g OHD thrust ,Coverage extension, RPS drive
• Analysis and planning/of business Executive wise/Customer wise/Product category/SKU-wise for the
for the assigned area
• Skill up gradation of sales executives & Merchandisers (Audit of BCP process, initiative executions
etc) .
• Track Sales Executive & Merchandiser skill up gradation. In part regular in market/classroom training.
Leads Business team reviews in canvas meeting.
• Ongoing Performance reviews in of team of Executives and Merchandisers.
Jul’10 – Til July-2012- Vodafone Spectel Ltd.- Korba (Chhattisgarh), as Relationship- Manager
Responsibilities:
• Accountable for developing and maintaining Channel Partners, and focusing on area-wise, distributor-
wise, FOS-wise, retailer-wise sales by taking MRR.
• Ensuring the depth and width of the product range Organising and executing the field-level Sales
Promotional Schemes along with building and sustaining customer attraction and retention.
• Recruiting, training, developing and motivating the Sales Teams and Customer Care Executives for
keeping the service processes in line with the industrial standards
• Ensuring maintenance of adequate inventory with Distributors and at AD Point; coordinating with the
Logistics Department for timely dispatch and arrival of the products
Highlights:
• Launched stores in the new and undeveloped rural and urban markets successfully in the 2011-2012
• Successfully placed the products on all the major Key Accounts
• Increased market acquisition by 130% (2011-12) and revenues by approximately 180% (2011-12)
• Awarded with the Mega Award for highest growth in Raipur zone in July, August and September 2011
Feb’08 – Jul’10 Reliance Telecom Ltd. (GSM), Shivpuri as Territory Manager-Sales
Responsibilities:
• Handled 6 Retail Distributors and 8 FOS sales team
• Contributed in expanding the rural and urban market base
• Responsible for achieving the daily, monthly and yearly targets
• Maintained the Daily Sales Report and communicated Sales Data to the top management
Highlights:
• Supervised a sales team of Eight Persons
• Successfully launched all product in the new and undeveloped rural & urban markets in the 2008-2009
• Achieved effective Distributor Finance Management
• Obtained average sales growth rate of over 190% for the 2008-2009.
• Highest growth Acquisition, Revanue, Distribution, in Rural Market (WIN-PROJECT).
Mar’03 – Feb’08 Parle Agro Pvt. Ltd., Bareilly as Growth- Officer
Responsibilities:
• Managed 20 Retail Distributors (RDs) and sales team for achieving the targets
• Monitored inventory levels & secondary sales of Channel Partners, and the ROI of the RDs for ensuring
healthy returns
Highlights:
• Developed 16 RDs and one Super Distributor during the tenure
• Achieved a growth rate of over 70% all Parameter 2005 distribution, Primarry, Secondary.
• Successfully launched new products – Appy Fizz and N-Joy
• Won the Confidence Champion Contest in the 2007-2008
EDUCATION
• B.Sc. (Science) from K.G.K.College, Muradabad, affiliated to MJP Ruhailkhand University, Bareilly (2000)
• 12th
from G.I.C-BAREILLY, Location, affiliated to U.P. Board (1995)S
• PROFEESINOL EDUCATATION
• M.B.A Persuing from JNU(Rajasthan) (2015).
PERSONAL DETAILS
Date of Birth: 15th
July 1979
Languages Known: English and Hindi
Address: 186-C, Kanoon Goyan, Bhoor, Bareilly (U.P.), PIN - 243001
Location Preference: Anywhere in India.

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Vikas-idea-2015

  • 1. VIKAS PRATAP SAXENA Contact:9826470858,7877597771, ~ E-Mail: saxena.vikas660@gmail.com, svikas_27@yahoo.co.in JOB OBJECTIVE Seeking senior level managerial assignments in Sales & Marketing, Business Development and Client Relationship Management with an organisation of repute in the FMCG / Consumer Durable sector PROFILE SUMMARY • Dynamic professional with over 12+ years of experience in managing Business Development Functions entailing Sales & Marketing, Product Promotions, and Client Relationship Management • A keen performer with expertise in managing entire sales & marketing operations by ensuring optimal utilisation of resources • Proven skills in breaking new avenues & driving revenue growth and proactively conducting opportunity analysis by keeping abreast of market trends/ competitor moves to achieve market-share metrics • An impressive communicator with honed interpersonal, team building, negotiation and analytical skills CORE COMPETENCIES Sales / Field Promotion Relationship Management New Acquisition Management Training & Development Manpower Management Profit Centre Operations Channel/ Distribution Management Market Intelligence Team Building & Motivation ORGANISATIONAL EXPERIENCE FEB 2014 – Till Date IDEA COLLULAR LTD, Raipur(Chattishgarh) as Assistant Manager-Sales Responsibilities: • Accountable for developing and maintaining Channel Partners, and focusing on area-wise, distributor- wise, FOS-wise, retailer-wise sales by taking MRR • Ensuring the depth and width of the product range. • Exciting the field-level Sales Promotional Schemes along with building and sustaining customer attraction and retention • Recruiting, training, developing and motivating the Sales Teams . Highlight • Successfully placed the products on all the major Key Accounts • Increased market acquisition by 110% (2013-14) and revenues by approximately 120% (2013-14) Dec’2014 – Feb-2016 Reliance Communicatations LTD. (GSM), Sikar(RAJASTHAN) as Assistant Manager-Sales Responsibilities: • Accountable for developing and maintaining Channel Partners, and focusing on area-wise, distributor- wise, FOS-wise, retailer-wise sales by taking MRR • Ensuring the depth and width of the product range. • Exciting the field-level Sales Promotional Schemes along with building and sustaining customer attraction and retention • Recruiting, training, developing and motivating the Sales Teams . Highlight • Successfully placed the products on all the major Key Accounts
  • 2. • Increased market acquisition by 110% (2013-14) and revenues by approximately 120% (2013-14) AUG 12-Dec-2014 Date PROCTER & GAMBLE LTD-BAREILLY, (Uttar Pradesh), as a Sales Team Leader. Responsibilities: • Handling a team of 8-Sales-Exiecutive and 6-Sub distributor. • Planning & Achievement of sales Executive wise, volume & fundamental in assigned area. • Planning and Execution of promotions and new product launches in the assigned area • Work With all top Stores & leads the joint business planning with these stores • Planning & achievement of local Initiatives /priorities(e.g OHD thrust ,Coverage extension, RPS drive • Analysis and planning/of business Executive wise/Customer wise/Product category/SKU-wise for the for the assigned area • Skill up gradation of sales executives & Merchandisers (Audit of BCP process, initiative executions etc) . • Track Sales Executive & Merchandiser skill up gradation. In part regular in market/classroom training. Leads Business team reviews in canvas meeting. • Ongoing Performance reviews in of team of Executives and Merchandisers. Jul’10 – Til July-2012- Vodafone Spectel Ltd.- Korba (Chhattisgarh), as Relationship- Manager Responsibilities: • Accountable for developing and maintaining Channel Partners, and focusing on area-wise, distributor- wise, FOS-wise, retailer-wise sales by taking MRR. • Ensuring the depth and width of the product range Organising and executing the field-level Sales Promotional Schemes along with building and sustaining customer attraction and retention. • Recruiting, training, developing and motivating the Sales Teams and Customer Care Executives for keeping the service processes in line with the industrial standards • Ensuring maintenance of adequate inventory with Distributors and at AD Point; coordinating with the Logistics Department for timely dispatch and arrival of the products Highlights: • Launched stores in the new and undeveloped rural and urban markets successfully in the 2011-2012 • Successfully placed the products on all the major Key Accounts • Increased market acquisition by 130% (2011-12) and revenues by approximately 180% (2011-12) • Awarded with the Mega Award for highest growth in Raipur zone in July, August and September 2011 Feb’08 – Jul’10 Reliance Telecom Ltd. (GSM), Shivpuri as Territory Manager-Sales Responsibilities: • Handled 6 Retail Distributors and 8 FOS sales team • Contributed in expanding the rural and urban market base • Responsible for achieving the daily, monthly and yearly targets • Maintained the Daily Sales Report and communicated Sales Data to the top management Highlights: • Supervised a sales team of Eight Persons • Successfully launched all product in the new and undeveloped rural & urban markets in the 2008-2009 • Achieved effective Distributor Finance Management • Obtained average sales growth rate of over 190% for the 2008-2009. • Highest growth Acquisition, Revanue, Distribution, in Rural Market (WIN-PROJECT).
  • 3. Mar’03 – Feb’08 Parle Agro Pvt. Ltd., Bareilly as Growth- Officer Responsibilities: • Managed 20 Retail Distributors (RDs) and sales team for achieving the targets • Monitored inventory levels & secondary sales of Channel Partners, and the ROI of the RDs for ensuring healthy returns Highlights: • Developed 16 RDs and one Super Distributor during the tenure • Achieved a growth rate of over 70% all Parameter 2005 distribution, Primarry, Secondary. • Successfully launched new products – Appy Fizz and N-Joy • Won the Confidence Champion Contest in the 2007-2008 EDUCATION • B.Sc. (Science) from K.G.K.College, Muradabad, affiliated to MJP Ruhailkhand University, Bareilly (2000) • 12th from G.I.C-BAREILLY, Location, affiliated to U.P. Board (1995)S • PROFEESINOL EDUCATATION • M.B.A Persuing from JNU(Rajasthan) (2015). PERSONAL DETAILS Date of Birth: 15th July 1979 Languages Known: English and Hindi Address: 186-C, Kanoon Goyan, Bhoor, Bareilly (U.P.), PIN - 243001 Location Preference: Anywhere in India.