6. Retention Rate
What is Retention Rate?
Retention rate – is a percentage of TMP/TLP
participants we retain after a given period of time
How to measure it?
By 1
recruitment
How to set the GOAL for RR?
Based on the previous Retention rate
Considering Processes that will be
improved in the future
Overall by
current
month
Processes that affects it:
Induction
Pipeline management for TMP
Learning
LEAD
7. How to measure RR?
By 1 recruitment
RECRUITMENT
TREND &
ANALYZE
# Members overall
# Members by
functions (incl.
support areas)
GOALs
By months
By Quarters
(Recruitment
Q)
8. Global Measurement for
Retention Rate
Overall Retention Rate Formula
RR1, RR2 and RR3 represent the retention rate of the member from
recruitment 1, 2 and 3 respectively.
F1, F2 and F3 represent the No. of month passed since recruitment 1, 2
and 3 respectively. Thus we have:
Overall RR
=(RR1/F1+RR2/F2+RR3/F3) / (1/F1+1/F2+1/F3)
9. Example
“My LC want to measure my retention rate in July and we recruited in January,
March and June.
In July,
70 out of the 100 members recruited in January recruitment,
50 out of the 90 recruited in March,
20 out of the 50 recruited in June are retained,
So what’s the overall retention rate in my LC in July?”
[(70/100)/6+(50/90)/4+(20/50)/1] / (1/7+1/4+1/1)
= 63,25/1,39=45%
10. Retention Rate % EXAMPLE ANALYZE –
GOAL - IMPROVE
Q
Months
Jan
90
90%
Induction
Mar
85
85%
Learning
Apr
85
85%
LEAD & learning
May
60
60%
Reallocation to
another roles
June
Q2
100
Feb
Q1
# TMP
RR%
PROCESS
50
50%
Learning
Recruitment
July
50
50%
Aug
Q3
LEAD & learning
+ new
RECRUITMENT
40
40%
Learning
NEEDs ASSESMENT
11. Retention Rate % EXAMPLE ANALYZE –
GOAL - IMPROVE
Q
Months
Jan
90
90%
Induction
Mar
85
85%
Learning
Apr
85
85%
LEAD & learning
May
60
60%
Reallocation to
another roles
June
Q2
100
Feb
Q1
# TMP
RR%
PROCESS
50
50%
Learning
Recruitment
July
50
50%
Aug
Q3
LEAD & learning
+ new
RECRUITMENT
40
40%
Learning
NEEDs ASSESMENT
12. Retention Rate % EXAMPLE
ANALYZE and IMPROVE by functions
Month #TMP RR%
Jan
100
Feb
90
Mar
i
Fi
oGCDP iGIP oGIP TM Com
ER
GCDP
n
35
30
20
15
90%
35
30
25
10
85
85%
35
30
25
5
Apr
85
85%
35
30
25
5
May
60
60%
15
15
15
5
5
5
June
50
50%
10
15
15
0
5
5
July
50
50%
10
15
15
0
5
5
Aug
40
40%
10
15
15
0
0
0
IMPROVE
13. Retention Rate % EXAMPLE
ANALYZE and IMPROVE by functions
Month #TMP RR%
Jan
100
Feb
90
Mar
i
Fi
oGCDP iGIP oGIP TM Com
ER
GCDP
n
IMPROVE
Induction in GIP programs
35
30
20
15
90%
35
30
25
10
85
85%
35
30
25
5
Apr
85
85%
35
30
25
5
May
60
60%
15
15
15
5
5
5
June
50
50%
10
15
15
0
5
5
July
50
50%
10
15
15
0
5
5
Aug
40
40%
10
15
15
0
0
0
14. Retention Rate % EXAMPLE
ANALYZE and IMPROVE by functions
Month #TMP RR%
Jan
100
Feb
90
Mar
i
Fi
oGCDP iGIP oGIP TM Com
ER
GCDP
n
IMPROVE
Induction in GIP programs
35
30
20
15
90%
35
30
25
10
85
85%
35
30
25
5
Apr
85
85%
35
30
25
5
May
60
60%
15
15
15
5
5
5
June
50
50%
10
15
15
0
5
5
July
50
50%
10
15
15
0
5
5
Aug
40
40%
10
15
15
0
0
0
Learning in oGIP
15. Retention Rate % EXAMPLE
ANALYZE and IMPROVE by functions
Month #TMP RR%
Jan
100
Feb
90
Mar
i
Fi
oGCDP iGIP oGIP TM Com
ER
GCDP
n
IMPROVE
Induction in GIP programs
35
30
20
15
90%
35
30
25
10
85
85%
35
30
25
5
Apr
85
85%
35
30
25
5
May
60
60%
15
15
15
5
5
5
June
50
50%
10
15
15
0
5
5
July
50
50%
10
15
15
0
5
5
Aug
40
40%
10
15
15
0
0
0
Learning in oGIP
Reallocation in GCDP projects
18. Applicants / TLP
What is APP/TLP?
APP/TLP= # Applicant per 1 TLP position
How to set the goal for
#TLP?
X goals
Team structures
GOAL: Needed # TLs by functions
GOAL: # TLs needed overall
(when + who + how many)
19. Applicants / TLP
What is APP/TLP?
APP/TLP= # Applicant per 1 TLP position
How to set the goal for
#TLP?
X goals
Team structures
GOAL: Needed # TLs by functions
GOAL: # TLs needed overall
(when + who + how many)
How to set the goal for
#APP/TLP?
# Applicants
applied per cycle &
per function (based
on selection
process for TLP
20. Applicants / TLP
What to consider at LC level while setting
and tracking goal for applicants/TLP?
# of New
Members
# of
Current
Members
Notes
This is only for LC level.
However, output for MC
level and LCP role is yet
to be developed
21. Applicants / TLP EXAMPLE
How to set the goal?
i GCDP
X goals
Team structure
TLP goal
oGCDP
iGIP
oGIP
200
90
20
25
1 team = 15
1 team =
1 team = 20 X
X
1 team = 5 X
5X
10
6
Overall
Applicant/ TLP (2 Appl per 1 TLP)
4
5
25
50
24. % Newie – junior - senior
What is Newie-Junior-Senior?
25. % Newie – junior - senior
What is the measurement based on?
Personal
Development
Role
Members, TLs, VPs,
LCP, MC VPs, MCPs
(Attitude, Skills and Knowledge
developed) and
Performance
26. % Newie – junior – senior
What is the measurment?
Jan
#TMP
Feb
#TMP
Mar
#TMP
Apr
#TMP
Newie
80
50
40
30
Junior
15
30
30
35
Senior
5
10
15
20
Overall
100
90
85
85
January
April
27. How to set the goal for
Newie junior senior EXAMPLE
Now it’s January before the recruitment. And in May, we need to have 50 candidates
for the 25 team leader roles.
From Current Members, we have 20 senior members. Which means we still have
a gap of 30 senior members that we need to develop for TL candidate pool.
This shows that after the recruitment(current + new members), we need to
develop at least 30 members to be senior members.
(We suppose senior members are qualified to be TL candidates)
TIPS
We can do recruitment
planning with NewieJunior-Senior system
and goals, according to
our future needs for
TLP
29. Process connected to KPIs
LEARNING
Retention
Rate
Performance
Appraisal
Individual
Development Plan
Applicants
/TLP
% of
Newie,
Junior and
Senior
LEAD
