The document discusses EMRI, an emergency response service in India. It provides details on EMRI's operations including its non-profit structure, partnerships with state governments, leadership, technology used, ambulance services, research, training programs, current scope and impact. It also discusses proposals to partner with television networks TV9 and Maa TV to produce a program about medical emergencies and EMRI's work to educate the public and showcase lives saved through their emergency response.

1. “ CALL 108 “ – An EMRI property

2. What does EMRI do ?

3. Change the World

7. Rajat Gupta Chairman ISB Board Prof. Raj Reddy Carnegie Mellon University Venkat Changavalli CEO EMRI 3. Leadership K Krishnam Raju Chairman Suchitra Group Dr. Jayaprakash Narayan National Co-ordinator Lok Satta

8. 3.1 Partnerships City of Austin USA National Emergency Number Assocoation 911 NENA, USA Singapore Health Services American Assoc of Physicians Of Indian Origin (AAPI) Shock Trauma Center, USA Stanford University, USA American Academy for Emergency Medicine in India Carnegie Mellon University, USA Satyam Computer Services Rishmond Ambulance Authority, USA Geomed Research Public Health Foundation of India

16. Medical Emergencies Medical Emergency % of Total Rural % Female % Age Yrs Pregnancy related 22 82 100 22 Injuries 18 57 18 31 Acute Abdomen 8 77 35 32 Suicide related 6 72 43 27 Cardiac related 5 66 38 42 Respiratory related 4 66 36 46

17. Follow-up after 48 hours Discharged 49 % Stable and still in Hospital 45 % Critical and still in Hospital 1 % Expired 5 %

18. Robbery – Jubilee Hills- Thief requested wife to dial 108 after 10 minutes to take the injured husband to hospital Extraordinary Performance from Ordinary People 3 Hour Neonate (Baby Girl) Buried (Mahaboobnagar) Firing - Between Army Commanders and Naxalites (Nandyal) Cyclist (Kurnool) – Fell on road divider rod

19. Extraordinary Performance from Ordinary People Bomb Blasts Ahmedabad Snake Bite Gujarat Suicide Attempt Karjan, Gujarat Candle Light Delivery - Uttarakhand Delivery at Bus Stop Hyderabad

20. PROPOSED PROGRAM “CALL 911” This program comes every Thursday on Discovery Channel and is a very hot property. This Program teaches common man – what to do in case of an emergency. And how lives have been saved in various such emergency situations.

21. Who is producing this ?

22. OPTION 1 – TV9

24. OPTION 2 – Maa TV

26. Why is a TELECOM partner is relevant ?

28. Total Calls received by us daily Tele provider Name Total Calls No of Disconnected Calls % disconnected No of Missed Calls No of Unattended Calls ( >=5secs) effective calls operator wise percentage Airtel 767666 181856 24% 86926 2671 496213 39.52% BSNL 82905 14438 17% 6702 285 61480 4.90% Cellone 393 91 23% 42 3 257 0.02% Hutch 138008 33396 24% 16458 644 87510 6.97% Idea 340222 85981 25% 44394 1272 208575 16.61% Landline 200431 52974 26% 26146 692 120619 9.61% Misc 159160 38054 24% 19819 532 100755 8.02% MTNL 7 0 0% 1 0 6 0.00% RIM 199771 42735 21% 23206 770 133060 10.60% TATA 77185 20870 27% 8853 294 47168 3.76% TOTAL 1965748 470395 232547 7163 1255643

29. Brand Challenges