Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.

Live Website Teardown: How To Fuel More Experiments With Heatmap Data

261 vues

Publié le

Your website can be like a maze for your visitors, but not the one they’ll have fun exploring! Instead, they’re more likely to exit and find what they want elsewhere. That’s why it is important to identify the exact friction points in their onsite experience to clear their path to conversion.

In this live website teardown, Jon MacDonald, Founder and President, The Good, will use heatmap data from real websites and share insights that marketers tend to miss out on.

Watch the recording here - https://vwo.com/resources/webinars/how-to-fuel-more-experiments-heatmap-data/

Publié dans : Marketing
  • Soyez le premier à commenter

Live Website Teardown: How To Fuel More Experiments With Heatmap Data

  1. 1. Conversion Rate Optimization: Live Landing Page Teardown Vipul Bansal Co- Marketing Manager, VWO Jon MacDonald Founder and President, The Good
  2. 2. Hi! I’m Jon, CEO of The Good. We help companies increase online sales through conversion rate optimization. Our services convert more of your existing website traffic into buyers.
  3. 3. Today’s Agenda Conversion Rate Optimization: Live Landing Page Teardown Introduction What is CRO? Landing Page Teardown Q & A
  4. 4. What is CRO? How The Good Defines Conversion Rate Optimization
  5. 5. What is conversion rate optimization? A data-backed system for increasing the percentage of website visitors that convert into customers, or more generally, take any desired action on a webpage.
  6. 6. What is conversion rate optimization? A data-backed system for increasing the percentage of website visitors that convert into customers, or more generally, take any desired action on a webpage.
  7. 7. What is conversion rate optimization? A data-backed system for increasing the percentage of website visitors that convert into customers, or more generally, take any desired action on a webpage.
  8. 8. What is conversion rate optimization? A data-backed system for increasing the percentage of website visitors that convert into customers, or more generally, take any desired action on a webpage.
  9. 9. What is conversion rate optimization? A data-backed system for increasing the percentage of website visitors that convert into customers, or more generally, take any desired action on a webpage.
  10. 10. Four Key Types of Data Analytics Heatmaps User Testing A/B Testing
  11. 11. Four Key Types of Data Analytics Heatmaps User Testing A/B Testing
  12. 12. Four Key Types of Data Analytics Heatmaps User Testing A/B Testing
  13. 13. Four Key Types of Data Analytics Heatmaps User Testing A/B Testing
  14. 14. Landing Page Teardown
  15. 15. tukshoes.com
  16. 16. Conversion Rate Optimization Landing Page Assessments
  17. 17. Jon MacDonald jon@thegood.com Insight Email Sign-up thegood.com/sign-up Get Your Own Landing Page Assessment thegood.com/LPA
  18. 18. Q&A What questions can I answer?

×