Girls gone viral
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Delivered at the Wharton Future of Advertising Global Advisory Board Annual Meeting Oct 23, 2014. This presentation looks at advertising that has succeeded with women--and the current state
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Girls gone viral
This document discusses how some advertisements featuring women have gone viral by portraying women in empowering ways doing everyday activities. It notes several ads that have received millions of views, such as Dove's "Sketches" ad with 200 million views. The document suggests what makes these ads go viral is showing a woman as the lead who is talking, doing something, and not serving others or unrealistic activities like flying planes. It recommends ads pass if they portray women or men doing activities less than 50% of their gender typically does. The document also discusses how brands like Procter & Gamble that portray women well in their ads see increased sales and brand loyalty from women consumers.
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The document discusses three movie trailers. The first is for the film The Hangover, which follows four friends on a wild bachelor party in Las Vegas that they cannot remember. The second is for American Pie, about a group of high school friends trying to lose their virginity by graduation. The third trailer is for Anchorman, a comedy set in the 1970s about a famous news anchor who faces challenges from a new female anchor being hired.
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Media studies analysis of lady gaga’s bad romance by yasmine sinclair
Lady Gaga's "Bad Romance" music video contains provocative imagery and explores controversial themes and ideologies. It portrays women trying to liberate themselves from a corrupt, capitalist society dominated by egotistical men. While Lady Gaga's character exhibits authority at times, she is largely depicted as a passive victim of this patriarchal system and of corrupt media industries that manipulate sexuality for profit. The video challenges conventions by juxtaposing themes of love, lust, and the narrow line between them. It comments on unrealistic media portrayals of relationships and gender roles.
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This still image from Lady Gaga's music video portrays her dancers in revealing outfits that sexualize their bodies according to Laura Mulvey's "Male Gaze" theory. It suggests that women are viewed only as sexual objects meant to appeal to and entertain men. The wide shot shows most of the dancers dressed this way, with only one breaking the stereotype. This portrays women as conforming to expectations of dressing to impress men sexually.
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The document discusses music videos and how they can be used to address social and political issues. It analyzes Lady Gaga's "Bad Romance" video specifically. The video uses themes of drug use, sex trafficking, and objectification to raise awareness about this serious issue and educate viewers. It depicts Lady Gaga's character being forced to sell herself against her will due to being drugged. Ultimately, her character finds resolution by killing her "owner," allowing her to escape, which provides relief to the audience despite not being a morally correct solution.
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Girls gone viral
This document discusses how some advertisements featuring women have gone viral by portraying women in empowering ways doing everyday activities. It notes several ads that have received millions of views, such as Dove's "Sketches" ad with 200 million views. The document suggests what makes these ads go viral is showing a woman as the lead who is talking, doing something, and not serving others or unrealistic activities like flying planes. It recommends ads pass if they portray women or men doing activities less than 50% of their gender typically does. The document also discusses how brands like Procter & Gamble that portray women well in their ads see increased sales and brand loyalty from women consumers.
Me and my movies comedy
The document discusses three movie trailers. The first is for The Hangover, which follows friends on a Vegas bachelor party who wake up with no memory and must find the missing groom. The second is for American Pie, where a group of college guys make a pact to lose their virginity by graduation. The third is for Anchorman, set in the 1970s it's about a famous news anchor whose job is threatened by the new female anchor being hired.
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The document provides personal information about an individual named Trevor Muhammad who was born on April 30, 1995. It includes details about Trevor's age, birthdate, name meaning, favorite games and movies from 1995, as well as historical information like popular music, president, and prices for common items from the year he was born.
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The document discusses three movie trailers. The first is for the film The Hangover, which follows four friends on a wild bachelor party in Las Vegas that they cannot remember. The second is for American Pie, about a group of high school friends trying to lose their virginity by graduation. The third trailer is for Anchorman, a comedy set in the 1970s about a famous news anchor who faces challenges from a new female anchor being hired.
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The document summarizes the B2B Mix Down weekend event taking place from May 25-29, 2012 at the Westin Resort in St. Thomas, St. John Bay, USVI. The event is a social and professional networking event organized by LisaRaye to benefit the Susan G. Komen breast cancer foundation. The event will include a soundtrack featuring various artists who can gain exposure through inclusion in welcome gift bags, photo opportunities, and promotion through B2B's website and social media platforms for a $250 participation fee.
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Lady Gaga's "Bad Romance" music video contains provocative imagery and explores controversial themes and ideologies. It portrays women trying to liberate themselves from a corrupt, capitalist society dominated by egotistical men. While Lady Gaga's character exhibits authority at times, she is largely depicted as a passive victim of this patriarchal system and of corrupt media industries that manipulate sexuality for profit. The video challenges conventions by juxtaposing themes of love, lust, and the narrow line between them. It comments on unrealistic media portrayals of relationships and gender roles.
Detailed Semiotic Deconstruction of Lady Gaga's Bad Romance
This still image from Lady Gaga's music video portrays her dancers in revealing outfits that sexualize their bodies according to Laura Mulvey's "Male Gaze" theory. It suggests that women are viewed only as sexual objects meant to appeal to and entertain men. The wide shot shows most of the dancers dressed this way, with only one breaking the stereotype. This portrays women as conforming to expectations of dressing to impress men sexually.
Media
The document discusses music videos and how they can be used to address social and political issues. It analyzes Lady Gaga's "Bad Romance" video specifically. The video uses themes of drug use, sex trafficking, and objectification to raise awareness about this serious issue and educate viewers. It depicts Lady Gaga's character being forced to sell herself against her will due to being drugged. Ultimately, her character finds resolution by killing her "owner," allowing her to escape, which provides relief to the audience despite not being a morally correct solution.
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The document discusses two categories of music videos - those with political themes and those that follow the style of U.S. film musicals. It analyzes Lady Gaga's "Bad Romance" music video, noting that it brings awareness to the serious issue of sex trafficking by depicting her character being forced to do things against her will while under the influence of drugs. The video uses symbolic elements like a white room and her large eyes to convey her innocence and that she has been drugged. In the end, her character finds resolution by killing her "owner," though this is not a morally correct solution, it provides relief to audiences that she has escaped.
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Charachter profile
Ashley Bai and Kenneth Williams are proposed as main characters - Ashley as an optimistic 23-year-old supermarket cashier who would be an unnoticed victim, and Kenneth as a dual personality 34-year-old flower seller who stalks and plans revenge on people. Contact information is provided for Jelena Srnic and Srdjan Vasic to play Ashley and Kenneth, along with supporting cast member Milos Zabic.
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Our film targets a female audience, particularly younger feminist women, by portraying a strong female protagonist who takes a leading role in the action. It also appeals to an older British audience through its filming in stereotypical upper-class British locations and its black-and-white, film noir style which evokes a sense of nostalgia. The typical audience member would be a young feminist interested in films featuring powerful female leads and a noir style like The Third Man, Girl with the Dragon Tattoo, Psycho or The Birds.
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The document discusses the props and costumes used in the film Radio-Waves. A vintage radio with the printing "sunnylife" was used to contrast the happy implication of the printing with the grave news being reported. A plain white dress symbolized the victim's innocence and highlighted her difference from the antagonist wearing black. Smudged eye makeup on the victim showed her distressed state and suggested her death was water-related. Roughly laced black shoes on the antagonist reinforced his darkness, while bracelets were ultimately not used on the victim to keep her appearance raw and anonymous.
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The music video for Lady Gaga's song "Telephone" criticizes modern technology and consumerism. It portrays female incarceration and lesbianism. Lady Gaga wears revealing outfits and the video references other films without directly parodying them. The video lacks an overall narrative and celebrates consumer culture through ironic detachment and product placement.
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The document discusses ethical issues with how women are portrayed in media. Specifically, it notes that women are often shown as sex symbols rather than as strong, smart role models. This happens across many forms of media from films to advertisements. Starting from a young age through Disney films, society is conditioned to believe women must be thin, beautiful, and in need of rescue by men portrayed as muscular heroes. For women working in the media, equal rights laws are often broken as well, with unequal pay and sex discrimination remaining issues.
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This document discusses common conventions and tropes in romantic films. It notes that romantic films often involve love at first sight, an unpopular boy chasing a popular girl, social barriers keeping couples apart, and sometimes tragic endings where the couple cannot be together. It provides brief summaries of the plots of A Cinderella Story, The Notebook, Titanic, and other romantic films to illustrate these conventions.
Question 2
This document discusses how the main characters in the film Angel Café are portrayed and how they represent or challenge social stereotypes. The primary target audience is females aged 16-24 because the opening scene features a female character of that age named Darcie. Darcie challenges stereotypes of femme fatales through her casual theft and resilience. The other character, Adrien, initially seems to conform to stereotypes of older white males as villains through his dominance over Darcie, but it is unclear if he is purely a villain. Both characters subvert expectations of heroes and villains in thrillers.
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A Hollywood star's career longevity depends on public perception. If out of the public eye or out of favor, jobs disappear. To stay relevant, stars hire public relations firms to manage their image. PR firms distribute information on charitable acts and advocacy to maintain popularity. They can redirect attention from scandals by arranging apologies and media tours to keep the star's name positively in the public view.
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
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Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
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Contenu connexe
Tendances
Media
The document discusses two categories of music videos - those with political themes and those that follow the style of U.S. film musicals. It analyzes Lady Gaga's "Bad Romance" music video, noting that it brings awareness to the serious issue of sex trafficking by depicting her character being forced to do things against her will while under the influence of drugs. The video uses symbolic elements like a white room and her large eyes to convey her innocence and that she has been drugged. In the end, her character finds resolution by killing her "owner," though this is not a morally correct solution, it provides relief to audiences that she has escaped.
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A serio-comic look at she who would be #Pezident! A look at her more famous (infamous) work from First Lady in Arkansas to her present posturing for another run at the White House. The Scranton, PA born woman is a force to be reckoned with, and then hopefully cast aside.
Charachter profile
Ashley Bai and Kenneth Williams are proposed as main characters - Ashley as an optimistic 23-year-old supermarket cashier who would be an unnoticed victim, and Kenneth as a dual personality 34-year-old flower seller who stalks and plans revenge on people. Contact information is provided for Jelena Srnic and Srdjan Vasic to play Ashley and Kenneth, along with supporting cast member Milos Zabic.
A2 Research of trailers
This document discusses conventions commonly found in drama film trailers. It notes that drama trailers often focus on emotionally difficult real-life situations to engage audiences. Common elements shown include a person suffering and conflicts between groups. Illnesses are also featured to show characters unable to live normal lives. Unexpected plot twists create tension. Neighborhood settings allow audiences to relate locations to their own lives. Student film trailers are also analyzed, highlighting their use of conventions like mysterious elements, flashbacks, weapons, and heroes vs villains. Inspiration is drawn from effective use of music, pacing, and mystery in professional trailers like The Fault in Our Stars and Kidulthood.
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Our film targets a female audience, particularly younger feminist women, by portraying a strong female protagonist who takes a leading role in the action. It also appeals to an older British audience through its filming in stereotypical upper-class British locations and its black-and-white, film noir style which evokes a sense of nostalgia. The typical audience member would be a young feminist interested in films featuring powerful female leads and a noir style like The Third Man, Girl with the Dragon Tattoo, Psycho or The Birds.
Report copy
The document discusses the props and costumes used in the film Radio-Waves. A vintage radio with the printing "sunnylife" was used to contrast the happy implication of the printing with the grave news being reported. A plain white dress symbolized the victim's innocence and highlighted her difference from the antagonist wearing black. Smudged eye makeup on the victim showed her distressed state and suggested her death was water-related. Roughly laced black shoes on the antagonist reinforced his darkness, while bracelets were ultimately not used on the victim to keep her appearance raw and anonymous.
Slidecasteng201
This advertisement from PETA criticizes the common practice of using women to sell products by having the woman become the product rather than just selling the product. It suggests using a woman and her companion dog to bring awareness to adopting dogs from shelters, showing how dogs provide unconditional companionship. While businesses only care about money, this alternative advertisement could effectively promote adopting dogs while portraying women in a more positive light as beautiful and powerful models rather than what they can do for men.
American Showbiz
This document lists the top 10 celebrity Illuminati members according to rumors and theories. It claims that Katy Perry, Rihanna, Miley Cyrus, Lady Gaga, Jay-Z, Justin Bieber, Kim Kardashian, Kanye West, Britney Spears, and Beyoncé have all shown signs of Illuminati affiliation through hand gestures, symbols in music videos, sudden career transformations, and in Britney Spears' case rumors of demonic mind control. The document suggests these celebrities sold their souls to the devil to advance their careers.
Blank space case
Taylor Swift's "Blank Space" music video challenges media representations of her as unstable and overly romantic. Through exaggerated fairy tale scenery and costumes, she portrays relationships as unrealistic and insincere. Various shots depict a lack of affection between Swift and her partners, implying that relationships are not like fairy tales. Close-ups of Swift depict her as powerful and in control, contrasting media portrayals of her being dominated by men. The video challenges the idea that women are merely sexual objects by focusing the camera on Swift and blurring her male partners.
Lady gaga pot luck
The music video for Lady Gaga's song "Telephone" criticizes modern technology and consumerism. It portrays female incarceration and lesbianism. Lady Gaga wears revealing outfits and the video references other films without directly parodying them. The video lacks an overall narrative and celebrates consumer culture through ironic detachment and product placement.
Ethical issues in the media industry
The document discusses ethical issues with how women are portrayed in media. Specifically, it notes that women are often shown as sex symbols rather than as strong, smart role models. This happens across many forms of media from films to advertisements. Starting from a young age through Disney films, society is conditioned to believe women must be thin, beautiful, and in need of rescue by men portrayed as muscular heroes. For women working in the media, equal rights laws are often broken as well, with unequal pay and sex discrimination remaining issues.
Modern Family
The TV show Modern Family can be seen as postmodern due to its mockumentary style that parodies the documentary genre. It follows three families - the Pritchetts, Dunphys, and Tuckers - and emphasizes stereotypical roles and characters. The pilot episode introduces each family and reinforces the stereotypes through their interactions and behaviors. This includes Gloria embodying stereotypes of Latin American women, Jay as the patriarchal American, and Mitchell and Cameron as the stereotypical gay couple. The show blurs reality and fiction through its inclusion of real events and people.
WSG10132013E01
The Soul Searchers is a paranormal investigation group in Williamsport, PA that mentors children interested in ghost hunting. During a recent investigation at the Snyder House farm property in Montoursville, about 10 children joined the group's 7 members. The group uses technology to investigate reports of paranormal activity and teaches children proper investigating techniques. The Snyder House is an abandoned old house the group has investigated for a year, where they have experienced unexplained paranormal events.
Zarna ppt 15
This document summarizes a student paper on the representation of women in advertisements. It discusses how traditionally advertisements portrayed limited or stereotypical roles for women, focusing on domestic duties or as sexual objects to attract men. However, more modern advertisements analyzed in the paper feature women in less stereotypical or more empowered roles, doing meaningful tasks and showing independence rather than just seeking male attention or approval. The student concludes that advertisements are evolving to represent women in a more realistic and progressive manner.
Genre: Romance
This document discusses common conventions and tropes in romantic films. It notes that romantic films often involve love at first sight, an unpopular boy chasing a popular girl, social barriers keeping couples apart, and sometimes tragic endings where the couple cannot be together. It provides brief summaries of the plots of A Cinderella Story, The Notebook, Titanic, and other romantic films to illustrate these conventions.
Question 2
This document discusses how the main characters in the film Angel Café are portrayed and how they represent or challenge social stereotypes. The primary target audience is females aged 16-24 because the opening scene features a female character of that age named Darcie. Darcie challenges stereotypes of femme fatales through her casual theft and resilience. The other character, Adrien, initially seems to conform to stereotypes of older white males as villains through his dominance over Darcie, but it is unclear if he is purely a villain. Both characters subvert expectations of heroes and villains in thrillers.
Public relations
A Hollywood star's career longevity depends on public perception. If out of the public eye or out of favor, jobs disappear. To stay relevant, stars hire public relations firms to manage their image. PR firms distribute information on charitable acts and advocacy to maintain popularity. They can redirect attention from scandals by arranging apologies and media tours to keep the star's name positively in the public view.
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Industrial Tech SW: Category Renewal and Creation
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
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BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
The latest Heat Pump Manual from Newentide
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Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
一比一原版(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证文凭如何办理
永久可查学历认证【微信：A575476】【(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
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二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Schedule Unveiled
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Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & InnovationOperational Excellence Consulting
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This PowerPoint compilation offers a comprehensive overview of 20 leading innovation management frameworks and methodologies, selected for their broad applicability across various industries and organizational contexts. These frameworks are valuable resources for a wide range of users, including business professionals, educators, and consultants.
Each framework is presented with visually engaging diagrams and templates, ensuring the content is both informative and appealing. While this compilation is thorough, please note that the slides are intended as supplementary resources and may not be sufficient for standalone instructional purposes.
This compilation is ideal for anyone looking to enhance their understanding of innovation management and drive meaningful change within their organization. Whether you aim to improve product development processes, enhance customer experiences, or drive digital transformation, these frameworks offer valuable insights and tools to help you achieve your goals.
INCLUDED FRAMEWORKS/MODELS:
1. Stanford’s Design Thinking
2. IDEO’s Human-Centered Design
3. Strategyzer’s Business Model Innovation
4. Lean Startup Methodology
5. Agile Innovation Framework
6. Doblin’s Ten Types of Innovation
7. McKinsey’s Three Horizons of Growth
8. Customer Journey Map
9. Christensen’s Disruptive Innovation Theory
10. Blue Ocean Strategy
11. Strategyn’s Jobs-To-Be-Done (JTBD) Framework with Job Map
12. Design Sprint Framework
13. The Double Diamond
14. Lean Six Sigma DMAIC
15. TRIZ Problem-Solving Framework
16. Edward de Bono’s Six Thinking Hats
17. Stage-Gate Model
18. Toyota’s Six Steps of Kaizen
19. Microsoft’s Digital Transformation Framework
20. Design for Six Sigma (DFSS)
To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentationsDernier (20)
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Digital Transformation Frameworks: Driving Digital Excellence
Digital Transformation Frameworks: Driving Digital Excellence
Income Tax exemption for Start up : Section 80 IAC
Income Tax exemption for Start up : Section 80 IAC
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HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...
Dpboss Matka Guessing Satta Matta Matka Kalyan panel Chart Indian Matka Dpbos...
Dpboss Matka Guessing Satta Matta Matka Kalyan panel Chart Indian Matka Dpbos...
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
Dpboss Matka Guessing Satta Matta Matka Kalyan Chart Satta Matka
The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
Hamster Kombat' Telegram Game Surpasses 100 Million Players—Token Release Sch...
3 Simple Steps To Buy Verified Payoneer Account In 2024
3 Simple Steps To Buy Verified Payoneer Account In 2024
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Innovation Management Frameworks: Your Guide to Creativity & Innovation
Girls gone viral
- 1. GIRLS GONE VIRAL By Amy Cross 1
- 2. Dove Sketches, Patch Hello Flo Camp Gyno and Period Party Pantene Sorry, Not Sorry Underarmour I Will What I Want Covergirl Girls Can Always Like A Girl 2 2
- 3. Sketches 200 Million Views 3 3 Dove
- 4. I Will What I Want 6.4 Million views Underarmour 5
- 5. Period party 28 Million views Hello Flo 4
- 6. Girls Can 5.6 Million views Covergirl 5
- 7. Shine Strong 46 Million views Pantene 7
- 8. Like a Girl 48 Million Views Always 6
- 9. Rated More than 3000 ads for 450+ brands 9 9
- 10. More than 3000 ads for 450+ brands
- 11. 10 1 1 Current portrayals of women aren’t so different
- 12. 11
- 13. 12
- 14. 13
- 15. 14
- 16. 15 1 6 What’s so different? What’s the viral Sauce? 1 Woman is the lead 2 She is talking 3 She is DOING something 4 She is not serving others 5 She isn’t flying planes or hunting 6 She is just being human and female, whatever that might mean
- 17. Viral Winner Proctor & Gamble 16
- 18. Portray Women Well and… 52% women surveyed would buy the product* 46% follow advertiser on social media* 16 She knows and adweek
- 19. is our target
- 20. 18 Over 3000 ads for 450+ brands
- 21. 19 2 1 contact amy@buyupindex.com www.buyupindex.com 416 540 9199
Notes de l'éditeur
- Liz, is that math about right for the guestimate of how many I watched? Yes, you probably have 1500 saved and you likely watched/ saw twice as many as you saved
- Image of woman passenger – tagline men drive cars
- Men in cellphone commercial
- Pls put image of Ty Burrel here—in the Minute Maid (tropicana ads) For next slide take one of the paper towel ads– Viva, with the TV guy,
- Put in text – number insteadof letter 1. woman is the lead 2 she is talking. 3 she is acting 4 she is not serving others