4. PAGE 4
Ryan Partnership
Chicago Albany
CRM/NATIONAL PROMOTION/ DATABASE &
SHOPPER MARKETING/DIGITAL ANALYTICS
(120) (100) Wilton
DIGITAL/NATIONAL
PROMOTION/
SHOPPER MARKETING
(170)
San Francisco
STRATEGIC PROGRAM
DEVELOPMENT & EXECUTION
(120 TEAM MEMBERS)
 Foundedin1984
 7 full-service offices
 650+employees
 CRM, Digital Shopper,
Retailer Marketing Dallas
Columbus
NATIONAL PROMOTION/
DATABASE & SHOPPER MARKETING
Leader ANALYTICS
(5)
Bentonville (66)
SHOPPER MARKETING/
 Largestindependent WALMART
FOCUSED (8)
integrated marketing
services agency

5. PAGE 5
Sample of CRM Clients We Work With

6. PAGE 6
We deliver actionable creative
solutions that build brand value and
drive profitable transactions

17. PAGE 17
Explore The Power of The Platinum Card
• TV/OOH
Advertising • Print Broadscale
• PR
• Online/Video +
Digital • Mobile
Targeted
• Social
• Direct Mail +
Traditional • Phone
• Other Print Segmented

24. PAGE 24
'Traditional' Channels Still Play a Large Role
57% of marketers measure results for each channel
 Only 28% measure the influence of one interactive channel on another
Direct mail is still effective, with an ROI of $12.53 for every dollar
invested
Direct mail spending is projected to grow 5.8% percent to $47.8
billion this year, driven by acquisition mail increases

43. Mark Yesayian
President
Ryan Partnership
mark.yesayian@ryanpartnership.com