Vizion SEO is a B2B Search Engine Marketing Company in Rhode Island. We provide both SEO and SEM as a all in one cost effective solution to increase your business website online visibility, traffic, leads and sales. We specialize in local search marketing, ranking local business keywords on top search results for Google organic search, Google Places Maps and other major search engines.
2. Campaign Goals, Objectives and Timeline
SEO & Pay Per Click Process
SEO Case Studies
SEO & PPC Strategy
On Page SEO
Off Page SEO
Pricing Plans
Why Us & Contact
3. Generate organic search engine traffic to website
Generate qualified leads and sales
Build Brand and awareness
Track conversions, sales and lead inquiries
Improve conversion rates and lower cost
Increase keyword ranking on search engines
Increase website link popularity
Increase Page and Domain ranking authority
Increase website visibility for search engines
Increase Return on Investment
4. • Long Term Traffic
• Non paid Traffic
• More cost effective for
long term ROI
• Generate significant
amount traffic if rank on
1st page search results
• “Crawling” the Web to
create index of pages
• Ranking based on SEO
• Referral Traffic
• Promote brand
awareness, monitor your
reputation, and connect
with potential consumers
• Connect with Consumers
• Advertisement in these
networks for Fixed CPC
or service fee
• Immediate Short Term Traffic
• Pay Per Click Advertisement
• Effective way to advertise to
acquire leads immediately on
1st page Search Engines
• Target more specific searches
• Auction-based bidding for
association with search terms
/ keywords
• Ads ranking based on Pay Per
Click
5. Depending on how competitive a keyword is and how much investment is put into
link building it may take anywhere from 2 weeks to 1 year to see a significant
result.
SEO is an on going process, when you stop SEO your competitors will not and that
will lead to drop in keyword ranking and traffic.
6. Campaign will be setup and ads can distributed to all 3 major search engine.
Google will draw the largest audience but not always will have the best
conversion rate compare the Bing and Yahoo.
8. Data collected from Chitika.com May 2010
Case study show 14% of Google clicks are on paid search ad
and 86% of clicks are on organic search results.
9. Data collected from Chitika.com May 2010
• How much is the top spot on Google actually
worth?
• According to data from the Chitika network, it
can be worth millions, double the traffic of the #
2 position.
• In order to find out the value of SEO, Chitika
looked at a sample of traffic coming into their
advertising network from Google and broke it
down by Google results placement. The # 1
spot drove 34.35% of all traffic in the sample
data, almost as much as the # 2 through 5
position combined, and more than the # 5
through 20 put together.
• This data here provides a good idea of how
much traffic in percentage a website can expect
for ranking at the top 20 search engine results
listing.
10. Keyword research
Competition Analysis
Analyze competitors links and anchor text used
Focus on Google Top ranking factors
Target high volume keywords that cost the most from PPC
Target keywords with good conversion from PPC
Create organic keyword ranking baseline
Benchmark current organic traffic baseline
Review website for opportunities for improvement
Optimize web pages for target keyword term with fresh and unique content
Blogging using targeted keywords
Improve Google maps and local business ranking by link building to local business
directories, reviews, citations and more.
Social Media Optimization
Link Building (off page SEO)
Utilize Google Webmaster to see what other opportunities for keywords
Monitor traffic and conversion using Google Analytics
11. Keyword Research
Competition Analysis
Negative Keyword Research
Optimize landing pages
Optimize forms
Optimizing campaign to the correct target audience
Writing call to action ads
Geo Target Cities, Regions, Specific Demographic
Conversion Setup
Conversion Optimizer
A/B Landing page testing
Target more relevant and specific keyword searches to
Improve CTR, Increase quality score, lower cost per click
12.
13.
14. Enhance Meta Tags to target keywords
Keyword usage on web page
Internal Linking structure
Navigation architecture
URL Structure
Fix crawl errors and any web page errors
Consider a new redesign SEO friendly website with no Flash.
15. Link building
◦ Search Engine Submission
◦ Directory Submission
◦ Article Posting
◦ Blog Posting
◦ Social Bookmarking
◦ Press Release Distribution
◦ Micro Blogs
◦ Local Business citations
◦ RSS
◦ Photo Sharing
◦ One Way Link
◦ ..and more
Increase inbound
links to your website
– inbound links is
one of the top
ranking factor for
Google and other
search engines
16. Increase Google Places Map Rankings
Local Business Listing
Business listing optimizations
Citations and Reviews
17. Assistance with social media accounts
Creating background for social media landing
pages
Assistance with optimizing YouTube videos
Viral Marketing Strategy
Branding Strategy
Manage social media feeds
18.
19. Assistance with creating Google Analytics and
Google Webmaster accounts
Monitor your website traffic, creating conversion
goals and funnels to measure SEO success.
20. Reports are posted on our Project Management System bi-weekly and monthly.
1. Keyword Ranking Report of before and after benchmark
2. Google Analytics website traffic report
3. Link Building excel report of all links that we build
21.
22.
23. • Link Building Report in Excel
• Get access to all accounts we create to build you links
• All links we build we post links on excel sheet 100% transparent
24. Superior Customer Support and Communication.
We provide daily phone support, email, chat, video, Skype, and a project
management system to allow our client’s to see the workflow activity and
collaboration between our team and clients.
25. White Hat SEO Best Practices adhere to Google Panda
Manual link building
Certified SEO and SEM experts with proven track record
World Class SEO and PPC software and tools
Up to date with the latest SEO, PPC strategy, technology and trends
Proven results with small businesses to fortune 500 companies
Superior communication and project management system.
Better Business Bureau Accredited
Guaranteed Results with 60 Days Money Back Policy
26. All Plans Includes On Page SEO
Keyword Research
Competitive Analysis
On Page Optimization (title tag, meta tags, H1 tags, keyword usage on page, url structure, site navigation, sitemap, internal
linking, redirects and more)
Google Web Analytics and Google Webmaster tools installation and configuration
Social Media assistance (twitter facebook, YouTube)
Monthly Keyword Ranking, Traffic, Link Popularity and Conversion report
Unlimited SEO Support and Consultation
SEO Plan 1
$200 / Month
SEO Plan 2
$400 / Month
SEO Plan 5
$1000 / Month
◦ Target up to 3-
5 keywords and
1 URLs
◦ Up to 100 Link
Building
◦ Types of link
building:
Directory, Social
Bookmark,
Articles,
Profiles, Local
Business
Listings, Blogs,
RSS and more
◦ 2 Free Article &
Blog Writing
◦ Target up to 5-8
keywords and 3
URLs
◦ Up to 200 Link
Building
◦ Types of link
building:
Directory, Social
Bookmark,
Articles, Profiles,
Classifieds, Blog,
Press Release,
Local Business
Listings and more
◦ 2 Free Article &
Blog Writing
SEO Plan 4
$800 / Month
SEO Plan 3
$600 / Month
◦ Target up to 8-12
keywords and 5
URLs
◦ Up to 300 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles,
RSS,Profiles, RSS,
Classifieds, Blog,
Press Release,
Local Business
Listings and more
◦ 4 Free Article &
Blog Writing
◦ Weekly Social
Media Management
◦ Phone call
conversion tracking
◦ Target up to 20
keywords and 10
URLs
◦ Up to 500 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles, Profiles, RSS,
Classifieds, Blog,
Press Release, Local
Business Listings and
more
◦ 8 Free Article Writing
◦ Weekly Social Media
Management
◦ Google Adwords and
Bing Per Per Click
Management
◦ Phone call conversion
tracking
◦ Target up to 12-15
keywords and 7 URLs
◦ Up to 400 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles, RSS,Profiles,
RSS, Classifieds, Blog,
Press Release, Local
Business Listings and
more
◦ 6 Free Article & Blog
Writing
◦ Weekly Social Media
Management
◦ Google Adwords and
Bing Per Per Click
Management
◦ Phone call
conversation tracking
27. All Plans Includes On Page SEO
Keyword Research
Competitive Analysis
On Page Optimization (title tag, meta tags, H1 tags, keyword usage on page, url structure, site navigation, sitemap, internal linking, redirects
and more)
Google Web Analytics and Google Webmaster tools installation and configuration
Social Media assistance (twitter facebook, YouTube)
Monthly Keyword Ranking, Traffic, Link Popularity and Conversion report
Unlimited SEO Support and Consultation
SEO Plan 6
$1500 / Month
SEO Plan 7
$2000 / Month
SEO Custom Plan
$3000+/ Month
◦ Target up to 25
keywords and 15
URLs
◦ Up to 600 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles, Profiles,
Local Business
Listings, Blogs, RSS
Classified, and
more
◦ 15 Free Article &
Blog Writing
◦ Weekly Social Media
Management
◦ Google Adwords
and Bing Per Per
Click Management
◦ Phone call
conversion tracking
◦ Target up to 30
keywords and 20
URLs
◦ Up to 700 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles, Profiles,
Local Business
Listings, Blogs, RSS
Classified, and
more
◦ 20 Free Article &
Blog Writing
◦ Weekly Social
Media Management
◦ Google Adwords
and Bing Per Per
Click Management
◦ Phone call
conversion tracking
SEO Plan 9
$3000 / Month
SEO Plan 8
$2500 / Month
◦ Please call for
consultation on
your
requirements
◦ Target up to 35
keywords and 25
URLs
◦ Up to 800 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles, Profiles,
Local Business
Listings, Blogs, RSS
Classified, and
more
◦ 25 Free Article &
Blog Writing
◦ Weekly Social
Media Management
◦ Google Adwords
and Bing Per Per
Click Management
◦ Phone call
conversion tracking
◦ Target up to 40
keywords and 30
URLs
◦ Up to 900 Link
Building
◦ Types of link
building: Directory,
Social Bookmark,
Articles, Profiles,
Local Business
Listings, Blogs, RSS
Classified, and
more
◦ 30 Free Article &
Blog Writing
◦ Weekly Social
Media Management
◦ Google Adwords
and Bing Per Per
Click Management
◦ Phone call
conversion tracking
28. 3 Feeds
$100 / Month
6 Feeds
$200 / Month
Data Feed
Conversion to
correct format
Import up to 4 Free
engines like Google
Merchant, Bing
Shopping, The find
and Oodle
Manage the product
listing weekly
Optimize the feed to
be SEO friendly
Data Feed Conversion to
correct format
Import feed up to 10
shop comparison sites
including 4 Free engines
like Google Merchant,
Bing Shopping, The find
and Oodle
Manage the product
listing weekly
Optimize the feed to be
SEO friendly
* More than 6 Data Feeds Please contact us for a custom quote
29. $200 / Month + (Free Setup)
Monthly Budget Spend Less Than $1000
10 Campaigns, 25 Ad Groups & 500 Keyword
Setup
Keyword Research
Competitive Analysis & Avg. Cost per Click
Negative Keyword Research
Written Ad Excel Matrix
Campaign Setup
Up to 3 written ads per ad group
A/B Testing Landing Page
Conversion Optimizer
Conversion Goal Setup
Daily Management and updates
Bi-weekly or Monthly Reports for impression,
click through rate, conversion rate, quality score
Choice of search engine to advertise: Google,
Bing and Yahoo
$100 Free Adwords Coupon for new accounts
PPC Plan 1
$400 / Month + ($200 Setup
Fee)
Monthly Budget Spend Between $1000-$5000
20 Campaigns, 50 Ad Groups & 1000 Keyword Setup
Keyword Research
Competitive Analysis & Avg. Cost per Click
Negative Keyword Research
Written Ad Excel Matrix
Campaign Setup
Up to 3 written ads per ad group
A/B Testing Landing Page
Conversion Optimizer
Conversion Goal Setup
Daily Management and updates
Bi-weekly or Monthly Reports for impression, click
through rate, conversion rate, quality score
Choice of search engine to advertise: Google, Bing and
Yahoo
$100 Free Adwords Coupon for new accounts
PPC Plan 2
30. 6%-12% of Monthly Spend + ($500 Setup Fee)
9-12% of Monthly Budget Spend of $6000-$15,000
6-9% of Monthly Budget Spend of $16,000+
Unlimited Campaigns, Unlimited Ad Groups & Unlimited Keyword Setup
Keyword Research
Competitive Analysis & Avg. Cost per Click
Negative Keyword Research
Written Ad Excel Matrix
Campaign Setup
Up to 3 written ads per ad group
A/B Testing Landing Page
Conversion Optimizer
Conversion Goal Setup
Daily Management and updates
Weekly, Bi-weekly or Monthly Reports for impression, click through rate, conversion rate, conversions, quality
score and customer reports
Choice of search engine to advertise: Google, Bing and Yahoo
$100 Free Adwords Coupon for new accounts
PPC Plan 3
31. Thank You and contact us for a live online demo.
John Yang – CEO / Search Engine Marketing Consultant
888-907-2284
www.vizionseo.com
john@vizionseo.com