Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
How to Build a Successful Drupal Business
1. Building a Successful
Drupal Business
It’s not (all) about the code.
Twitter questions/feedback: @ben nklea
2. What is a successful
business?
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3. What is a successful
business?
• Commercia
l
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4. What is a successful
business?
• Commercia
l
• Profitable
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5. What is a successful
business?
• Commercia
l
• Profitable
• Enterprise
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6. What is a successful
business?
• Commercia
l
• Profitable
• Enterprise
• That Works
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7. What is a successful
business?
• Commercia
l
• Profitable
• Enterprise
• That Works
• Without
you
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8. What is a successful
business?
• Commercia Brand/
l
Niche
• Profitable Financial
• Enterprise Recruiting
• That Works Synergy
• Without Process
you
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10. Find Your Niche
Book:
Idea: Business Categories Evolve
Just Like Species Evolve
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11. Find Your Niche
Book:
Idea: Business Categories Evolve
Just Like Species Evolve
• Exploit Divergence
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12. Find Your Niche
Book:
Idea: Business Categories Evolve
Just Like Species Evolve
• Exploit Divergence
• Survival of the
Firstest
Twitter questions/feedback: @ben nklea
13. Find Your Niche
Book:
Idea: Business Categories Evolve
Just Like Species Evolve
• Exploit Divergence
• Survival of the
Firstest
• Survival of the
Opposite
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14. Find Your Niche
Book:
Idea: Business Categories Evolve
Just Like Species Evolve
• Exploit Divergence
• Survival of the
Firstest
• Survival of the
Opposite
• The Power of Pruning
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15. Niche Players Thrive
ernst
haeckel's
pedigree of
man
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17. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
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18. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
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19. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Commercial
Support
Twitter questions/feedback: @ben nklea
20. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Commercial
Support
Twitter questions/feedback: @ben nklea
21. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Training
Commercial
Support
Twitter questions/feedback: @ben nklea
22. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Training
Commercial
Support
Twitter questions/feedback: @ben nklea
23. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
24. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
25. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
26. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
SEO
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
27. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
SEO
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
28. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
SEO
Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
29. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Bankruptcy Attorney
SEO
Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
30. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Bankruptcy Attorney
Attorney website
SEO
Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
31. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Bankruptcy Attorney
Family Law
Attorney website
SEO
Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
32. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
33. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Enterprise
Drupal
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
34. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Accenture
Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
35. Niche Players Thrive
ben
finklea’s
pedigree of
drupal
Security Accenture
Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
36. Niche Players Thrive
ben
finklea’s
pedigree of
drupal Military
Security Accenture
Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
37. Niche Players Thrive
ben
finklea’s
pedigree of
drupal Military
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
38. Niche Players Thrive
ben
finklea’s
pedigree of
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
39. Niche Players Thrive
ben
finklea’s
pedigree of Data
Warehousing
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
40. Niche Players Thrive
ben
finklea’s
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
41. Niche Players Thrive
ben
finklea’s
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
42. Niche Players Thrive
ben
finklea’s Developer/
Designer
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
43. Niche Players Thrive
ben
finklea’s Health Care
Developer/
Designer
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
44. Niche Players Thrive
ben
Hospitals
finklea’s Health Care
Developer/
Designer
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
45. Niche Players Thrive
ben
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
46. Niche Players Thrive
ben Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
47. Niche Players Thrive
ben Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
48. Niche Players Thrive
ben Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
49. Niche Players Thrive
ben Project
Management Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
50. Niche Players Thrive
Recruiter
ben Project
Management Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
51. Niche Players Thrive
Recruiter
Social Media
ben Project
Management Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
52. Niche Players Thrive
???
Recruiter
Social Media
ben Project
Management Church Design
Hospitals
finklea’s Health Care
Developer/
Designer
EDU
pedigree of Data
Warehousing
Integration
drupal Military
Data
Management
Security Accenture
Government Commercial
Enterprise Conversion
Drupal Vignette
Bankruptcy Attorney
Family Law
Attorney website
Corporate SEO
Law Developer
Site Builders
Hosting Training
Commercial
Support
Twitter questions/feedback: @ben nklea
55. Build Processes
Book:
Idea: Processes run your
company. Your team runs the
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56. Build Processes
Book:
Idea: Processes run your
company. Your team runs the
• Processes create
consistency
Twitter questions/feedback: @ben nklea
57. Build Processes
Book:
Idea: Processes run your
company. Your team runs the
• Processes create
consistency
• Everything has a process
Twitter questions/feedback: @ben nklea
58. Build Processes
Book:
Idea: Processes run your
company. Your team runs the
• Processes create
consistency
• Everything has a process
• 99% of problems are
process problems not
people problems
Twitter questions/feedback: @ben nklea
59. Build Processes
Book:
Idea: Processes run your
company. Your team runs the
• Processes create
consistency
• Everything has a process
• 99% of problems are
process problems not
people problems
• Write enough detail to get
the job done but don’t
create inflexibility
Twitter questions/feedback: @ben nklea
60. Build Processes
Book:
Idea: Processes run your
company. Your team runs the
• Processes create
consistency
• Everything has a process
• 99% of problems are
process problems not
people problems
• Write enough detail to get
the job done but don’t
create inflexibility
• Track & Report KPIs
Twitter questions/feedback: @ben nklea
66. Recruit the Right Team
Idea: You get the employees you deserve.
Twitter questions/feedback: @ben nklea
67. Recruit the Right Team
Idea: You get the employees you deserve.
• Create a Vision, Mission and
Culture
Twitter questions/feedback: @ben nklea
68. Recruit the Right Team
Idea: You get the employees you deserve.
• Create a Vision, Mission and
Culture
• Write a hiring process,
Twitter questions/feedback: @ben nklea
69. Recruit the Right Team
Idea: You get the employees you deserve.
• Create a Vision, Mission and
Culture
• Write a hiring process,
• Write a position contract,
Twitter questions/feedback: @ben nklea
70. Recruit the Right Team
Idea: You get the employees you deserve.
• Create a Vision, Mission and
Culture
• Write a hiring process,
• Write a position contract,
• Write KPIs and establish
reporting mechanisms,
Twitter questions/feedback: @ben nklea
71. Recruit the Right Team
Idea: You get the employees you deserve.
• Create a Vision, Mission and
Culture
• Write a hiring process,
• Write a position contract,
• Write KPIs and establish
reporting mechanisms,
• THEN, run the ad.
Twitter questions/feedback: @ben nklea
72. Recruit the Right Team
Idea: You get the employees you deserve.
THE VOLACCI VISION
Volacci is committed to becoming the world leader in marketing profitable websites
by turning customers into raving fans for ourselves and our clients.
• Create a Vision, Mission and
THE VOLACCI MISSION
Volacci is a team of committed, positive and energetic professionals who are always
striving to be creative, balanced and fulfilled. We will work within our 14 Points of
Culture to make sure that everyone who comes in contact with the Volacci team will
benefit greatly and in some way become more knowledgeable and prosperous.
We believe that our business can help all other businesses be successful and that
other businesses can help make us successful, even those that we compete with. We
will always seek to partner with our competitors even when they see us as a threat.
Culture
We are in the prosperity business. The best way for us to create prosperity for our
• Write a hiring process,
clients is by being prosperous ourselves. We will first seek to be the best and then use
our capabilities to help our clients become the best, too.
Our products and services will add high value with low resource utilization. We will
provide the best quality, clearest value and use the most effective methods available.
We will use systems for everything so that our energy and creativity can be used for
learning and improvement.
• Write a position contract,
Volacci clients will have a desire for us to help them in achieving their goals because
they will see that we have achieved ours. Our clients will be forward thinking, willing
to change and grow, and be willing to work as a team player on the progress of their
business.
We will select our clients more on attitude than size. They will want to deal with us
because we understand that effective communication is critical, we are capable of
• Write KPIs and establish
solving their problem, and most importantly because we have a strong reputation
for delivering results to our clients.
In short, we will help Entrepreneurs find the spirit and freedom that they had when
they first began their businesses.
reporting mechanisms,
• THEN, run the ad.
Twitter questions/feedback: @ben nklea
73. Recruit the Right Team
Idea: You get the employees you deserve.
THE VOLACCI VISION
Volacci is committed to becoming the world leader in marketing profitable websites
by turning customers into raving fans for ourselves and our clients.
The Volacci 14 Points of Culture
• Create a Vision, Mission and
THE VOLACCI MISSION
team of committed, positive and energetic professionals whoof Culture
Volacci is a Commitment The Volacci 14 Points are always
striving to be creative, balancedmyselffulfilled. We willcommitwithin our 14 Points of
! I give 100% of and to everything I work to until I succeed.
Commitment
Culture to make sure thatcommitted to thecomes in contact withRules, Systems and will
! I will be everyone who Vision, Mission, Goals, the Volacci until I succeed.
team SUCCESS
! I give 100% of myself to everything I commit to
benefit greatly and in some its current andmore knowledgeable and at all times.
of Volacci, way become future team, and its clients prosperous.
Culture
! I will be committed to the Vision, Mission, Goals, Rules, Systems and SUCCESS
! I will always recommend products and services team, and its clientsgoing times.
of Volacci, its current and future
of Volacci prior to at all
outside the company. all other businesses be successful and that
We believe that our business! I will always recommend products and services of Volacci prior to going
can help
Ownership
other businesses can help make outside the company.
us successful, even those that we compete with. We
will always seek toI partner withas ancompetitors even when they seemy actions and
! accept Ownership individual am truly responsible for us as a threat.
that I our
outcomes and I own everythingan individual am truly responsible for my actions and
! I accept that I as that takes place in my work and life.
We are in the prosperity business. for my results andeverything that takes place in my work Iand life.
! I am accountable The best way for Ius to create prosperity change, first
outcomes and I own know that for things to for our
• Write a hiring process,
must change.
clients is by being prosperous! I am accountable first seek to be theknow that for things to change, first I
ourselves. We will for my results and I best and then use
Integrity must change.
our capabilities to help our clients become the best, too.
! I will always speak the truth. What I promise is what I deliver.
Integrity
! I will only ever makealways speak the truth. What intend to keep. I
! I will agreements I am willing and promise is what
Our products andI services will add high potential broken resource Iutilization. We willdeliver.
! will communicate any value make low agreements willing and intend to keep.
with
! value and use the agreements I am at the first opportunity.
provide the best quality, clearestI will only agreementsmost effective methods available.
ever
! I will clear up all will communicate anyimmediately.
! I broken potential broken agreements at the first opportunity.
We will useExcellence everything so that our energy and creativity can be used for
systems for
! I will clear up all broken agreements immediately.
learning and improvement.
! Good enough isn’t. I will always deliver products of exceptional quality that
Excellence
• Write a position contract,
add value to allGood enoughthe long term.
! involved for isn’t. I will always deliver products of exceptional quality that
Volacci clients will havelook for waysus to help them in achieving theiragoals of constant and
! I will a desire for to do to all involved for the long term.
add value more with less and stay on path because
they will see that we have achieved ours. for and innovation. forward thinking, willing
! I will look Our clients will be
never-ending improvement ways to do more with less and stay on a path of constant and
Communication
to change and grow, and be willing to work as a team player innovation.
never-ending improvement and on the progress of their
business. ! I will always speak positively of my team members, my clients and Volacci in
Communication
both public ! I will always speak positively of my team members, my clients and Volacci in
and private.
We will select our Iclients more ongood purpose private.
! will speak with attitude and using empowering and positive conversation.
both public than size. They will want to deal with us
because we understand thatuse Ior listen to with good sarcasm or gossip. capable of positive conversation.
! I will never ! will speak profanity, purpose using empowering and
effective communication is critical, we are
solving their problem, and most Iimportantly because as true forathe speaker at that moment.
! I will acknowledge what isuse or listenwe profanity, sarcasm or gossip.
! will never being said to have strong reputation
• Write KPIs and establish
! I will take responsibility for responses to my communication.
for delivering results to our clients. acknowledge what is being said as true for the speaker at that moment.
! I will
! I will greet and Ifarewell people using theirresponses to my communication.
! will take responsibility for name.
! I will always! I will greet and farewellfirst…and then look for a solution.
apologize for any upsets people using their name.
In short, we will help Entrepreneurs find theapologize for any upsetsperson involved. look for a solution.
spirit and freedom that they had when
! I will only ever discuss concerns in private with the first…and then
! I will always
they first began their businesses.I will only ever discuss concerns in private with the person involved.
Success !
reporting mechanisms,
! I totally Success thoughts, energy and attention on the successful outcome of
focus my
whatever I ! Idoing. focus my thoughts, energy and attention on the successful outcome of
am totally
! I will have a willingness toI win doing.
whatever am and allow others to win…win/win.
! I will display! I willprosperity, competence and personal confidence.
pride, have a willingness to win and allow others to win…win/win.
Education ! I will display pride, prosperity, competence and personal confidence.
Education
! I learn from my mistakes.
! I will always! I striving to learn, grow, and master so I can help my fellow
be learn from my mistakes.
• THEN, run the ad.
team membersI andalways be striving to learn, grow,too. master so I can help my fellow
! will clients learn, grow and master, and
team members and clients learn, grow and master, too.
! I will act as an educator to allow my fellow team members and clients to
make their own will act as an educator to allow my fellow team members and clients to
! I intelligent decisions about their future remembering that it is
their future. make their own intelligent decisions about their future remembering that it is
their future.
! I will impart practical, useable knowledge rather than just theory.
! I will impart practical, useable knowledge rather than just theory.
Twitter questions/feedback: @ben nklea
74. Recruit the Right Team
Idea: You get the employees you deserve.
THE VOLACCI VISION
Volacci is committed to becoming the world leader in marketing profitable websites
by turning customers into raving fans for ourselves and our clients.
The Volacci 14 Points of Culture
• Create a Vision, Mission and
THE VOLACCI MISSION
team of committed, positive and energetic professionals whoof Culture
Volacci is a Commitment The Volacci 14 Points are always
striving to be creative, balancedmyselffulfilled. We willcommitwithin our 14 Points of
! I give 100% of and to everything I work to until I succeed.
Commitment
Culture to make sure thatcommitted to thecomes in contact withRules, Systems and will
! I will be everyone who Vision, Mission, Goals, the Volacci until I succeed.
team SUCCESS
! I give 100% of myself to everything I commit toCEO
benefit greatly and in some its current andmore knowledgeable and at all times. Position Contract
Volacci Personal Assistant to the
of Volacci, way become future team, and its clients prosperous.
Culture
! I will be committed to the Vision, Mission, Goals, Rules, Systems and SUCCESS
! I will always recommend products and services team, and its clientsgoing times.
of Volacci, its current and future
of Volacci prior to at all
outside the company. all other businesses be successful and that
We believe that our business! I will always recommend products and services of Volacci prior to going
can help
Ownership
Personal Assistant to the CEO
other businesses can help make outside the company.
us successful, even those that we compete with. We
will always seek toI partner withas ancompetitors even when they seemy actions and
! accept Ownership individual am truly responsible for us as a threat.
that I our
outcomes and I own everythingan individual am truly responsible for my actions and
! I accept that I as that takes place in my work and life.
Position Contract
We are in the prosperity A position contract I is andeverythingof thethings to toinbe achieved by you in your work
! I am accountable for my results for Ius to create prosperity change,work Iand life.
business. The best way a summary that takes place my first
outcomes and own know that for
results for our
• Write a hiring process,
must change.
clients is by being prosperous! I am accountable first seek to be theknow that for things to change, first I
ourselves. We will for my results and I best and then use
Integrity for Volacci. It is a list of standards by which you will be held accountable and your re-
must change.
our capabilities to help our clients become the best, too.
! I will always speak the truth. What I promise is what I deliver.
sults evaluated.
Integrity
! I will only ever makealways speak the truth. What intend to keep. I
! I will agreements I am willing and promise is what
Our products andI services will add high potential broken resource Iutilization. We willdeliver.
! will communicate any value make low agreements willing and intend to keep.
with
! value and use the agreements I am at the first opportunity.
provide the best quality, clearestI will only agreementsmost effective methods available.
ever
! I will clear up all will communicate anyimmediately.
! I broken potential broken agreements at the first opportunity. Job
We will useExcellence everything Responsibility
systems for Areas of so that our energy and creativity can Personal for be used Assistant to the CEO
learning and improvement. Maintain Accurate Processes all all Job Tasks
! I will clear up for broken agreements immediately. Descriptionthat
! Good enough isn’t. I will always deliver products of exceptional quality
Excellence
Organize Everything
• Write a position contract,
! involved for isn’t. I will always deliver products ofclosely with the CEOthat
add value to allGood enoughthe long term.
Voicemail
Work exceptional quality to provide day-to-
Volacci clients will havelook for waysus to help them in achieving theiragoals of support. Help the CEO make the best use
! I will a Check allfor to do to all involved for the long term. day constant and
desire add value more with less and stay on path because
company voicemail boxes and send emails with
they will see that we have achievedthe appropriate persons. moreforward thinking, willing handling administrative and per-
never-ending improvement and innovation. with less andof his time by of constant and
messages to ours. for ways to do be
! I will look Our clients will stay on a path
to change and grow, andeMail willing to work as a team player innovation. sonal tasks.
Communication be never-ending improvement and on the progress of their
business. ! I will always speak positively the my team members, my clients and Volacci in
Handle incoming email to of CEO according to guide-
Communication
both public ! I will always speak positively of my team members, my clients and Volacci in
and private.
lines provided.
We will select our Iclients more ongood purpose private.
! will speak with attitude and using empowering and positive conversation. Processes
Mail both public than size. They will want to deal with us
Maintain Accurate
because we understand thatuse Iordistribute mail & good sarcasm or gossip. capable of positive conversation. Team runs
! I will never up and listen to with packages. critical, we are
Pick ! will speak profanity, purpose using empowering and
effective communication is
! I will acknowledge what isuse or listenwe profanity, sarcasm orProcesses run our company. Our
solving their problem, and most Iimportantly because as true forathe speaker at that moment.
Urgent Contact never being said to have
1. gossip.
• Write KPIs and establish
! will strong reputation
! I will take responsibilitymessages andwhat is appropriate as true forthe processes.at that moment.
Evaluate I will acknowledge contactmy communication.
! incoming for responses to being said the speaker
for delivering results to our clients.
! I will greet and Ifarewell people using theirresponses to my communication. task, use the process for that
person for will take responsibility for name.
! urgent or emergency situations. 2. For each job
! I will always! Management and farewellfirst…and then look for task. If the process does not exist, create
Calendar I will greet any upsets people using their name. solution.
apologize for a
In short, we will help Entrepreneurs find theapologize for conflicts.the person involved. look Intranet.
Set and discuss concerns in and freedomAr-
spirit private with that they hadthen when
! I will only ever confirm appointments. Manage any upsets first…andone in the for a solution.
! I will always
they first began their businesses.I will only ever discuss concerns in private with the person involved.
Success range meetings in geographically convenient places. Print
!
reporting mechanisms,
daily calendar. Maintain tasks on calendar pages.
! I totally Success thoughts, energy and attention on the successful outcome of
focus my
Inbox Management
whatever I ! Idoing. focus my thoughts, energy and attention on the successful outcome of
am totally
Help the CEO keep a clean and empty inbox and desk. Organize Everything
! I will have a willingness toI win doing.
whatever am and allow others to win…win/win.
! I will displayManagement
Task
! I willprosperity, competence and personal confidence. systems where there is chaos.
pride, have a willingness to win and allow others Create1. to win…win/win.
Prepare daily task lists and ensure that all tasks are
Education ! I will display pride, prosperity, competence and personal confidence.
done, assigned, or rescheduled. 2. Document the systems.
Education
! I learn from my mistakes.
Filing
! I will always! Ian accurate filing system.
be learn from my mistakes. 3. Maintain the systems.
Maintain striving to learn, grow, and master so I can help my fellow
• THEN, run the ad.
team members ! I andalways be striving to learn, grow,too. master so I can help my fellow
will clients learn, grow and master, and 4. Utilize the Getting Things Done methodol-
Answer the telephone
! I will actAnswer phones members andprofessionalteam members and clients to
as an educator friendly andmy fellow manner. and master, for personal organization.
team in a to allow clients learn, grow ogy too.
make their own will act as an educator to allow my fellow team members and clients to
Help! I intelligent decisions about their future remembering that it is
callers that you can and route the rest.
make their own intelligent decisions about their future remembering that it is
their future. Management & Data Entry
Contact
their future.
! I will impart practical, useable knowledge rather than just theory.
Enter contact information and business cards into com-
pany! I will impart practical, useable knowledge rather than just theory.
systems.
Transcription of Audio Notes
Transcribe to-do items, meeting notes, and other items
from CEOs audio recorder.
Shopping
Keep the supply and food stocks filled with necessary
items as needed.
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Page 1 of 4
76. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Twitter questions/feedback: @ben nklea
77. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Twitter questions/feedback: @ben nklea
78. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Introverts
Twitter questions/feedback: @ben nklea
79. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
Twitter questions/feedback: @ben nklea
80. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
Tasks/
Goals
Twitter questions/feedback: @ben nklea
81. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
Tasks/
Goals
People/
Relationshi
Twitter questions/feedback: @ben nklea
82. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
• Owners
Tasks/
Goals • Sales
People/
Relationshi
Twitter questions/feedback: @ben nklea
83. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
• Owners
Tasks/
Goals • Sales
• Sales
People/
Relationshi • Recruiters
Twitter questions/feedback: @ben nklea
84. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
• Owners
Tasks/
Goals • Sales
• Customer Service • Sales
People/
Relationshi • Support • Recruiters
Twitter questions/feedback: @ben nklea
85. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
• Project • Owners
Tasks/ Manager
Goals • Sales
• Designers
• Customer Service • Sales
People/
Relationshi • Support • Recruiters
Twitter questions/feedback: @ben nklea
86. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
D
• Project • Owners
Tasks/ Manager
Goals • Sales
• Designers
• Customer Service • Sales
People/
Relationshi • Support • Recruiters
Twitter questions/feedback: @ben nklea
87. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
D
• Project • Owners
Tasks/ Manager
Goals • Sales
• Designers
People/
Relationshi
• Customer Service
• Support
I
• Sales
• Recruiters
Twitter questions/feedback: @ben nklea
88. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
D
• Project • Owners
Tasks/ Manager
Goals • Sales
• Designers
People/
Relationshi
S
• Customer Service
• Support
I
• Sales
• Recruiters
Twitter questions/feedback: @ben nklea
89. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
C D
• Project • Owners
Tasks/ Manager
Goals • Sales
• Designers
People/
Relationshi
S
• Customer Service
• Support
I
• Sales
• Recruiters
Twitter questions/feedback: @ben nklea
90. Recruit the Right Team
Idea: Hire people with the right personality for
the job.
Extrovert
Introverts
s
C D
DIS
• Project • Owners
Tasks/ Manager
Goals • Sales
• Designers
People/
Relationshi
S
• Customer Service
• Support
I
• Sales
• Recruiters
Twitter questions/feedback: @ben nklea
92. The Volacci
Interview Process
• Group Interview
93. The Volacci
Interview Process
• Group Interview
• Review Company
94. The Volacci
Interview Process
• Group Interview
• Review Company
• Read Vision, Mission,
Culture
95. The Volacci
Interview Process
• Group Interview
• Review Company
• Read Vision, Mission,
Culture
• Review Job
96. The Volacci
Interview Process
• Group Interview
• Review Company
• Read Vision, Mission,
Culture
• Review Job
• Ask Questions
97. The Volacci
Interview Process
• Group Interview
• Review Company People to Leave
• Invite
• Read Vision, Mission,
Culture
• Review Job
• Ask Questions
98. The Volacci
Interview Process
• Group Interview
• Review Company People to Leave
• Invite
• Read Vision,Invite People to Leave
• Mission,
Culture
• Review Job
• Ask Questions
99. The Volacci
Interview Process
• Group Interview
• Review Company People to Leave
• Invite
• Read Vision,Invite People to Leave
• Mission,
Culture
• Invite People to Leave
• Review Job
• Ask Questions
100. The Volacci
Interview Process
• Group Interview
• Review Company People to Leave
• Invite
• Read Vision,Invite People to Leave
• Mission,
Culture
• Invite People to Leave
• Review Job
• Invite People to Leave
• Ask Questions
101. The Volacci
Interview Process
Total
• Group Interview
• Review Company People to Leave
• Invite
Elapsed
• Read Vision,Invite People to Leave
Culture
•
• Mission,
Invite People to Leave
•
• Time: 4
Review Job
• Invite People to Leave
Ask Questions
102. Earn a Healthy Profit
Book:
Twitter questions/feedback: @ben nklea
103. Earn a Healthy Profit
Book: Idea: High profit with low
resource utilization builds
Twitter questions/feedback: @ben nklea
104. Earn a Healthy Profit
Book: Idea: High profit with low
resource utilization builds
• Positive cashflow solves all
problems.
Twitter questions/feedback: @ben nklea
105. Earn a Healthy Profit
Book: Idea: High profit with low
resource utilization builds
• Positive cashflow solves all
problems.
• Profit allows innovation.
Twitter questions/feedback: @ben nklea
106. Earn a Healthy Profit
Book: Idea: High profit with low
resource utilization builds
• Positive cashflow solves all
problems.
• Profit allows innovation.
• Operational borrowing
enables sloppy decision-
making.
Twitter questions/feedback: @ben nklea
107. Earn a Healthy Profit
Book: Idea: High profit with low
resource utilization builds
• Positive cashflow solves all
problems.
• Profit allows innovation.
• Operational borrowing
enables sloppy decision-
making.
• Budget for Profit just like
Expenses.
Twitter questions/feedback: @ben nklea
108. Earn a Healthy Profit
Twitter questions/feedback: @ben nklea
110. What is a successful
business?
Twitter questions/feedback: @ben nklea
111. What is a successful
business?
•Commercial
Twitter questions/feedback: @ben nklea
112. What is a successful
business?
•Commercial
•Profitable
Twitter questions/feedback: @ben nklea
113. What is a successful
business?
•Commercial
•Profitable
•Enterprise
Twitter questions/feedback: @ben nklea
114. What is a successful
business?
•Commercial
•Profitable
•Enterprise
•It Works
Twitter questions/feedback: @ben nklea
115. What is a successful
business?
•Commercial
•Profitable
•Enterprise
•It Works
•Without you
Twitter questions/feedback: @ben nklea
116. What is a successful
business?
•Commercial Brand/Niche
•Profitable Financial
•Enterprise Recruiting
•It Works Synergy
•Without you Process
Twitter questions/feedback: @ben nklea