This document outlines the 2015 plan for SheEO, which aims to dramatically transform support for female entrepreneurs. The plan focuses on shifting mindsets through education on success, work, and impact. It also focuses on new finance models through crowdfunding and equity. The SheEO program has supported 350 ventures through two cohorts totaling $100k in financing. Goals for 2015 include expanding workshops, growing the SheEO network to 10,000 members globally, and crowdfunding $1M for 10 startups through the Activate1B program. Mixers and hubs in new cities will help build connections within the SheEO network.

1. 2015 Plan

2. 20-yearVision
• To dramatically transform how we support,
finance and celebrate female
entrepreneurs….
• Who build new mindsets, new models and
new solutions for a better world

3. Strategy
• Mindset:Think Like A SheEO
• Culture: Radical Generosity. Give before you get. Assume
abundance.
• Education: New ways to define
– Success, work, impact, value
• Finance: New models
– Crowd, debt, equity
• Media
– Role models,Visibility,Awards

4. Think Like A SheEO

5. Mixers

6. Mentor Mondays

7. SheEO Program
• 2 SheEO Cohorts to
date
• $100K in financing
• 350 ventures
• 150 advisors
• 50+ boosts and
angels

8. SheEO Companies

9. Celebrating at SheEO Events
SheEO program graduates at our PurpleCarpet Premiere,
May 26, before they walked the PurpleCarpet

10. Celebrating at SheEO Events
Guests await the SheEO Angels, Honourees, & SheEOs from
our program to walk the purple carpet.

11. Speaking + Listening 2014
• 100’s of conversations with influencers,
entrepreneurs, service providers, gov’t
officials, funders, academics, etc
• 16 speaking engagements across North America
to gov’t, entrepreneur groups,TEDx, panels,
private events, conferences

12. 1000+ SheEOs in our dbase
5000+ women reached in person
1000’s social + media mentions
2014
6 Mixers (Toronto + NYC)
Crowdfunding Workshop
Purple Carpet Premiere
Cohort: $50K invested in 9 ventures

13. Workshops: IdeaFEST, StartFEST,
GrowthFEST
2015
Activate1B launched
Mixers to build connections
10,000 members

14. A support model as agile as the
entrepreneurs it serves:
Exponential, Distributed, Global
Network

15. Goals - 2015
• IdeaFEST, StartFEST, GrowthFEST in a box
• Activate1B - $1M crowdfunded; 10 startup $100K
each
• 10,000 SheEOs in dbase
– Mixers, idea, start, growth, twitter/fb/linkedin, SheEO
hubs;Vancouver,Waterloo, Halifax, NYC
• Core funding

17. March 3rd NorthYork City Center, 8-1p
March 14th Digital Media Zone, 9-5p

18. Radical Generosity – Activate1B

19. 1,000
10,000
100,000
1,000,000

20. Mixers
• Networking
• Needs/offers
• Themes
• New cities:
• Vancouver
• Waterloo
• Halifax
• Montreal
• Ottawa
• NYC