1. Welcome 1
The easy way to exchange contact details
www.wadja.com
2. Problem 2
The social graph of the people we know has been
mapped. Now I want to meet new people online.
Social discovery apps are too creepy and online dating
is really awkward (and can get expensive).
No simple way exists to connect to new people you
would like to meet in a natural and effective manner.
www.wadja.com
3. Solution 3
We believe a mobile number is the most important
piece of info you can get when meeting someone new.
A social app that makes it really easy to exchange
contact details (especially verified mobile numbers)
so users can:
Save Save Remove
Time Money Stress
Ask & Give contact info
Get real, verified Get points to send free with one click
numbers, fast SMS
www.wadja.com
4. About 4
Social Social
Discovery Messaging
Meet new people Web messaging &
exchange numbers cheap (even free)
& start texting global SMS
Users & Brands &
Customers Businesses
Opt in to biz contact Get verified contact
lists & get free info from users that can
points to text be acted on
www.wadja.com
5. Product 5
Browse People ASK & GIVE Send messages
www.wadja.com
6. Team 6
Alex Christoforou ArgyrisArgyrou
CEO CTO
Team of 5
Together 5+ years
Total 20+ years web experience
www.wadja.com
7. Market Validation 7
$4 Billion
estimated global online dating market by 2013.
8.7 Trillion
SMS will be sent in 2015. A 57% increase from 2010’s 5 trillion messages.
9% Decline
in telecom operator SMS revenue in 2011 because of IP message apps.
www.wadja.com
8. Market Size 8
$31 Billion+ 300 Million+
30 Million+
2013 SMS 2013 global online Wadja
revenue increase dating usage monthly visitors
Future Present Potential
available market... available market… share of market…
driven by IP messaging apps does not include social discovery SMS platform + social discovery
www.wadja.com
10. Market Position 10
People You Want to
Know
Casual Intimate
Relationships Relationship
People You
Know
www.wadja.com
11. Business Model 11
5 ¢ revenue on each user SMS sent.
10 ¢ revenue on each brand SMS sent.
ARPU approximately $1.68 per active user
1Billion $0.05 $50M
Messages Price Revenue
Potential share of market Per SMS message In Year 5
www.wadja.com
12. Growth and Adoption 12
1K new user sign ups daily - 6M total registered users
Rally our large, SMS has the via Every outside contact
global user base and wadja.comsignature. An added gets an optional
inform them of the new excellent source of notification email
features traffic. to verify their info.
www.wadja.com
13. Competitive Advantages 13
Simplicity Team Position
easy, clutter free together for 5 Social discovery and
user interface years plus social messaging
Monetization Distribution Habit Design
revenue is aligned with SMS covers every ask, give and message
our mission phone on the planet process is intuitive
www.wadja.com
14. Use of Capital 14
$650k
Investment in 2012
Recruit
Key sales and biz dev. people in our US office
Grow
Development team in Cyprus office
www.wadja.com