mma

1. Page 1
Group members
•
Waleed alfuraih
•
Mohamed alsubaie
•
Abdulallah albassam
•
Motaz alsharikh
•
Saleh alanzi

2. Page 2
MMA Evolution

3. Page 3
Origins
The sport mixed martial arts (MMA) itself has
roots from the Greek Olympic sport known as
Pankration
The Greek competitors had only two rules: no
biting and no eye gouging.

4. Page 4
Fighting Styles
In the striking aspect Muay Thai , Boxing and Kickboxing are
the most common styles of fighting
•
In the grappling aspect wrestling, Brazilian Jiu Jitsu and Judo
are the most prevalent.

5. Page 5
Top tourment

6. Page 6
Origins
•
The UFC was inspired by the Brazilian fighting tournaments
known as vale tudo.
•
In 1993 Rorion Graciea, of the legendary Gracie family,
introduced vale tudo to the American market.
•
In 1993 Rorion founded the UFC

7. Page 7
Ufc balance sheet

8. Page 8
Target custumoer
Male youth between 18 and 34

9. Page 9
Why its possible to be appliedd
in kuwait
kuwait welcomed MMA in a special way, and better than
most other countries.
Being the best , the champion , the most aggressive and
having glory are what attract the kuwaity youth to this kind
of sport

10. Page 10
Local example
GFC started their business in 2011 .
The gfc 1 was a good start and they did much better
in gfc 2 and 3.
sponsors is what makes it profitable and tickets too

11. Page 11
Business model

5 questions you need to apply a business
model

12. Page 12
(A) Who's your target customer?

13. Page 13
(B) What customer problem or challenge do
you solve?

# Fighters passion to compete .

# Participating in tournaments locally rather than
searching abroad.

14. Page 14
© What value do you deliver?

Having a local brand to represent a fair and
honest competing championship.

Fans emotional attachment to their favorite
sport .

15. Page 15
(D) How will you reach, acquire, and keep
customers?
•
- Events
•
- Products
•
- Social media

16. Page 16
(E) How will you define and differentiate your
offering?
- excluding only professional fighters
- owning a decent place for the fight events.

17. Page 17
Most common complain
brutality

MMA :

- 23.6% chance of
receiving an injury in
professional MMA
fight
- 3.8% risk of serious
injury
NFL
- 60% of players have
endured a concussion

18. Page 18
Rules of MMA
•
- Hitting with the head
•
- Eye gouging
•
- Biting
•
- Hair pulling
•
- Attack to the groin
•
- Striking on the back of the head

19. Page 19
Conclusion

MMA is a developing sport and a great
business opportunity to be establish in
kuwait yet we face one problem which it is
being in a business mainstream as a huge
profitable business