Walter Pike

Johannesburg Area, South Africa, Gauteng South Africa

Advertising & Social media strat. (brand&political) | Social network insight | Pro speaker, Opinionista

PiKE was virtual ad agency in 1994, well before that was usual. We produced some amazing work, without a formal office as a digital nomads.

 It was during this time that the realisation that there were massive changes happening and that the internet would change everything dawned. In the 2006 the idea of massive social networks was foreign and certainly potential clients whom we offered to build networking sites for didn't get it at all. Still one of my most affirming moments was when I was interviewed a few years ago on an article I had written at least 6 years previously as if it was news.

The internet had changed media from being only a source of information to being a site o