This document provides tips for public speaking, emphasizing the importance of understanding one's audience. It recommends determining the audience's demographics like age, gender, occupation, culture and education. It also suggests finding out when and where the speech will take place, what the audience wants to hear and why they are listening. The document stresses the importance of knowing the audience and what they want from the speaker, such as information, persuasion, training or entertainment, before entering the room to give a public speech.