Jonathan MacDonald: Maximising the opportunities in a changing digital landscape

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Jonathan's keynote will expand the thinking about what is happening in the digital landscape and how it shapes what we create and develop.

Présentations et discours publics

Our ability to innovate is
directly proportional to
our ability to elevate

Less!
Feasible!
Feasible!
Innovative!Common!
Ignore!
Hygiene! Next!
Goal!

Risk!
Growth!
Time!
Linear!
Exponential!
Disruption!

Change! Low threat rating! Inﬂection point!

Opportunity!
Growth!
Time!
Linear!
Exponential!
Disruption!

86% of innovation is low risk and generates
around 30% of company proﬁts.
14% of innovation is radical and generates
around 70% of company proﬁts.
Source: Insead 2014

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Jonathan MacDonald: Maximising the opportunities in a changing digital landscape

1. Jonathan MacDonald @jmacdonald

2. 4 + 3

3. Purpose

4. Thought Purpose

5. Thought Angles Purpose

6. Thought Angles Purpose Speed

7. Thought Angles Purpose Speed Courage

8. Purpose

10. Jan, 2012!

11.

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14. Our ability to innovate is directly proportional to our ability to elevate

15. Thought Purpose

16. 98%

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21.

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26.

27.

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37. Thought Angles Purpose

38. Less! Feasible! Feasible! Innovative!Common! Ignore! Hygiene! Next! Goal!

39.

40.

41.

42.

43.

44.

45. jmac.io/oslo2310

46. Thought Angles Purpose Speed

47. Risk! Growth! Time! Linear! Exponential! Disruption!

48. Change! Low threat rating! Inﬂection point!

49. Test! Learn!Improve!

50. Opportunity! Growth! Time! Linear! Exponential! Disruption!

51. Thought Angles Purpose Speed Courage

52. ROI

53. Risk Of Inaction

54.

55.

56. 86% of innovation is low risk and generates around 30% of company proﬁts. 14% of innovation is radical and generates around 70% of company proﬁts. Source: Insead 2014

57.

58.

59. me@jonathanmacdonald.com