11 11 Steps to Building an effective Website DIY GUIDE TO BUILDING BETTER WEB PRESENCE BY
People are attracted to Is your website Rockstars. a Rockstar?! 11
Is your website really <ul><li>Do people enter your website only </li></ul><ul><li>to find a maze? </li></ul><ul><li>Is it hard for other viewers to link </li></ul><ul><li>to your pages? </li></ul><ul><li>Every time this happens, you will end up losing precious customers. </li></ul>effective? 10
<ul><li>Do NOT exclude your name from your own website. </li></ul><ul><li>Make sure that your name is mentioned at least in a few places on your site. No need to plaster it all over, but your presence should be felt. It will give your site a little recognition. </li></ul>Scared of popularity? 9
Make your site reader <ul><li>Aesthetics play a very important part in making a website succeed. A dull, drab site will not be re-visited, even if it has really good content. </li></ul>friendly 8
<ul><li>The colors you choose for a website are very important. </li></ul><ul><li>Certain colors enhance certain </li></ul><ul><li>moods. For example, green is </li></ul><ul><li>good for concentration. </li></ul><ul><li>Using positive colors will </li></ul><ul><li>help your visitors feel more </li></ul><ul><li>comfortable. </li></ul>are important Colors 7
Appearance <ul><li>Make it a point to have a good background scheme; nothing too loud or flashy. </li></ul><ul><li>Light colored backgrounds with dark text always works, but you can also do the opposite. The point is to make your website easy on the eyes. </li></ul><ul><li>If you do insist on having some zany designs, set the image as the background for the page, and put a plain white table on every page that contains text. </li></ul>plays a big role 6
Be <ul><li>Make sure your users get the message you are trying to convey </li></ul><ul><li>The web page should be self-explanatory, leaving absolutely no room for doubt. </li></ul><ul><li>Beating around the bush will only test readers’ patience. So DON’T do that! </li></ul>clear 5
Get users to <ul><li>Take the strongest point that your website has to offer, and present it to the users </li></ul><ul><li>A subtle mixture of both visual and textual details should tell users what they are in for </li></ul><ul><li>This allows readers to trust your site, as it gives them a fair idea of what it is all about </li></ul>focus 4
Write <ul><li>Be direct with consumers. Long, drawn out writing will work for print, but never for online media. </li></ul><ul><li>If you stray away from the topic at hand, it is likely you will lose a lot of potential customers. Stick to talking business instead. </li></ul><ul><li>Use simple words. Using long and ‘intellectual’ words will only make you sound like an idiot </li></ul>Smart 3
Keep It <ul><li>The more complicated you make your website, the more potential buyers you will shoo away. </li></ul><ul><li>Your site should be designed in a way that anyone can understand what message it is trying to give out. </li></ul>Simple 2
Getting <ul><li>If you want sales, you have to let people get in touch. Call to action links have to be included on all pages. </li></ul><ul><li>When you are adding a call to action link, make sure it is subtly done. Readers get turned off with too much sales talk, and patronizing them will not help either. </li></ul>In Touch 1
Our work “ WI was a pleasure to work with. They were quick to understand and respond to our needs. They are knowledgeable and creative and made the process very easy. A great company that we totally recommend!!!” - Tammie Rocke “ It was a pleasure to work with every Webidiotz team member and we wish you every success in the future.” “ We are very pleased with the improved functionality and usability of our new website. WI’s highly knowledgeable expertise has opened up some great new marketing avenues for us.” - RYAN W. DUPUIS, B.Sc.M.E .
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