Social Media & Marketing Strategies
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This document provides an overview of social media and marketing strategies. It discusses popular social media platforms like Facebook and Google+ and their user numbers. It then recommends tools for social media research, monitoring, and engagement including Google Alerts, Trends, and Insights. Other sections discuss using Twitter to find journalists and trending topics, using HARO to be a resource for reporters, best practices for managing social media accounts, and online marketing as a career path.
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Social Media & Marketing Strategies
- 1. Social Media& Marketing Strategies
- 2. Suresh Babu Ph: 9731338721 Twitter:@seobangalore Email: suresh@webmarketingacademy.in Social Media Revolution
- 4. G+ 25 Million Users http://www.comscoredatamine.com/2011/07/infographic-gmails-global-market-penetration/
- 6. 19027 listed ‘bollywood’, ‘holly wood’ or ‘film’ in their LinkedIn profile
- 9. Listen 1
- 10. Google Alerts – Free Monitoring Tool – 2 min
- 11. Back type - FREE Time to Set up – 2 min
- 12. Back type - FREE Time to Set up – 2 min
- 14. Cant find in Google results
- 16. Research
- 19. Google Trends - FREE
- 20. Google Insights - FREE
- 21. Google Insights
- 23. Twitter Trending Topic - FREE
- 26. Research
- 28. Topic of interest
- 29. Seasonal topic of interest
- 31. Tools Find Journalist, News , Popular Topic and Followers by category
- 33. HARO 3
- 34. HELP A REPORTER OUT
- 35. HELP A REPORTER OUT
- 36. Why to use these tools ?
- 38. Find out what media is looking for future stories
- 40. How BBC Lost 60,000 Followers to ITV
- 41. BBC Twitter
- 43. Educate the team
- 48. Best Job in the World http://news.bbc.co.uk/2/hi/asia-pacific/7823812.stm
- 49. Search Engine Rankings Images Face book Twitter
- 50. Online Marketing as Career
- 51. Career Path
- 52. Team – Online Marketing
- 56. Location 5
- 59. 100million Internet users in India, 40 million use it through handsets. Google India’s mobile traffic up 3 times in 2010 “Mobile queries will take over desktop queries by 2012 in the country,” - VinayGoel, head of products at Google India Source: Telegraph India http://www.telegraphindia.com/1101218/jsp/business/story_13316293.jsp
- 60. Thank You Suresh Babu Email: suresh941@gmail.com http://in.linkedin.com/in/seosuresh Twitter: @seobangalore
- 61. Photo Creditsand Thanks to http://www.flickr.com http://www.flickr.com/photos/karthikc http://www.flickr.com/photos/klash/