Value Proposition canvas- Customer needs and pains
Introduction To Weconomics
1. An introduction to
Weconomics
Nothing else in the world is so
powerful as an idea whose time has
come (Victor hugo)
2. W h a t is W e c o n o m ic s ?
Weconomics is a new organization
model for the community economy.
Its goal is to increase productivity of
information workers
3. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
4.
5. Developments: & problems
- Globalization, economic
- Demographic / HRM
- Technologic
- Organizational
- Ecological
-> C h a n g e y o u r w a y o f t h in k in g -> W e c o n o m ic s
6.
7.
8. In 2 0 3 0
8-9 billion people on earth:
they all connect via LinkedIn, Facebook
they all want a house, 2 cars, 3 TV‟s
they all want to take a shower and eat meat
World problems: shortage on food, energy,
clean water
9. E c o l o g ic a l d e v e l o p m e n t s
Shortage on energy, food en water
To much CO2
If we all live like Americans:
we need 6 planets !!
10. T e c h n ic a l d e v e l o p m e n t s
- Community software
- Wiki‟s, social media, blogs, feeds
- Web services
- Semantic web
- Google Doc‟s, Maps, Wave, social search
11. From 20 t o 4 years sam e em p loyer
25
20
15
10
5
0
19 6 0 19 7 0 19 8 0 19 9 0 2000 2 0 10
Bron: http://www.bls.gov/news.release/pdf/tenure.pdf
12. 6 on 7 people don‟t have meaningful job
12 (NKL), 780 (VS) billion on mental absence
more contractors
common employment contract disappear
100 billion recruitment costs (USA)
13. Organizational shift
Traditionalist Boomer Gen X Gen Y
Training The hard way
Too much and I’ll Required to keep Continuous &
leave me expected
Learning style Classroom Facilitated Independent
Collaborative &
networked
Communication Horizontal Independent Collaborative
Top down
Decision
Making Seeks approval Team informed Team included Collaborative
Leadership Command &
style control
Get out of the way Coach Partner
Feedback No news is good
Once per year Weekly/daily On demand, 360
news
Job changing Unwise Sets me back Necessary Keep options open
Source: Lancaster, L.C. and Stillman, D. When Generations Collide: Who They Are. Why They Clash. How to Solve the Generational Puzzle at Work. Wheaton, IL. Harper Business, 2003.
15. If the world is your company
What would you do ??
16. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
17. W h a t is W e c o n o m ic s ?
Weconomics is a new organization
model for the community economy.
Its goal is to increase productivity of
information workers
18.
19.
20.
21. C o m p a n ie s ………??
Why
- Do we work in companies ?
- Are we trapped in tra ffic ja m a t 8. 30 in the m orning?
- Do we identify ours elves with the com pany we work for?
Why do companies exist?
Who made them and why?
22.
23.
24.
25.
26.
27.
28.
29. People are accepting the ground rules
of our society and institutions as
companies, banks and government as
given circumstances
But:
30. These rules Were written and these
institution started
at a very specific moment
ant with a very specific
agenda in mind
31. W h y c o m p a n ie s e x is t ? H o w d id t h e y s t a r t ?
1. To overlive corpses ( ca tholic church)
2. To make expeditions (Dutch VO C)
3. To build railways, bridges (USA)
4. To lower transaction costs ( Industrial era)
5. To protect reliability
6. To make a money ea rning m a chine for s hareholders
32. C o m p a n ie s ?
Why is the goal of a company
continuity......
while the world Changes so quickly?
33. P r o b l e m s c o m p a n ie s
1. Innovation?
2. Limited resources??
3. Financial shareholder value
4. Complexity
5. Accountability
6. Job security ??
38. We all inhabit this small planet.
We all breath the same air.
We all cherish our children's future.
And we are all mortal (JFK)
Why and with whom do we compete ?
39. Two questions
Do we really need :
1. companies
2. to compete
What is the alternative?
40. Companies change
Smaller
Smarter
Employees work 3-4 years
Company employee -> individual (freelancer)
Buildings brake down to building stones
Company -> networks -> communities
45. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
46. W h a t is W e c o n o m ic s ?
Weconomics is a new organization
model for the community economy.
Its goal is to increase productivity of
information workers
47.
48. W h y in c r e a s e p r o d u c t iv it y
In 2040: 15% less workforce in NL
No BBP growth thanx to credit crises
More competition from BRIC countries
Limited resources planet earth
Our evolution : we don‟t make things worse
49. Existing institutions
like corporation's,
banks and
government
are biggest treat to
productivity improvement
51. If the world is your company
What would you do ??
52. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
53. W h a t is W e c o n o m ic s ?
Weconomics is a new organization
model for the community economy.
Its goal is to increase productivity of
information workers
65. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
66.
67. A new innovation doesn‟t over win
by convincing opponents, and
show them the light, but because
the old generation eventually dies
and a new generation will grow up
with that innovation.
(Max Planck)
68.
69.
70.
71.
72. "The world we have created is a product
of our thinking; it cannot be changed
without changing our thinking."
(Albert Einstein)
73.
74.
75.
76.
77.
78. C h a n g e = d if f ic u l t
My Comfort zone
It is always been this way
This is not how it works here
We love rules
79.
80. C h a n g e = N ic e
Never stop asking why
Never, never, never…..
stop asking why not
89. need will extinct
Communities replaces companies
Cooperation replaces competition
The information worker will extinct
How will the future look like ??
90. Communities replace Companies?
Utopia??.......think ahead!!!
What if the customers of Henry Ford asked
him: `Can you build us a a car…..?‟
And he had said:
`No, Can‟t do that…….. but I can build you a
quicker horse „
91.
92. N o u t o p ia : IB L C c o m m u n it y
Since 1994
> 1.000 organizations
> 250 partners
> 30.000 products
> 50.000 bookings
93.
94.
95.
96.
97. V is io n
Companies, banks and governments as
we know them now will no longer be the
center of commerce. We will work more
via communities which are more
organic and run for an by the people
From company based to
community based
98. A m b it io n
Improve productivity of
information workers 50
times before 2040.
99.
100.
101. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
102. W e c o n o m ic s
m odel 3 lev els:
1. Way of Thinking
2. Infrastructure
3. Domain
103. "The significant problems we face
cannot be solved at the same level of
thinking we were at when we created
them."
104.
105. W e c o n o m ic s d o m a in s
Assessments
Courses, Training & Development, Coaching
Recruitment
Accommodations
Advise hours, consultants
Knowledge management
Innovation
Domains in market, instrument, region
106. W e c o n o m ic s R o l e s
Finance: Crowd funding
Marketing: Pull marketing
R&D via open innovation
Logistics of information
Production by computers (lopende band)
Legal: equal conditions, mediation, SOTIC
107. 10 c o r e p r in c ip l e s
o f W e c o n o m ic s
108. 1. Profile --> connect --> collaborate
network (see LinkedIn)
Collaboration = king
109. 2. “What binds us” in stead of “what
differs us”
compose instead of oppose
110. 3. Holistic & Wikinomics principles
(see Wikipedia), mass collaboration,
peering, sharing, crowd sourcing
111. 4. User first then other stakeholders
change value chain: user is the boss
112. 5. Trusted, semantic & secured
information to/from primary
processes (no Google)
113. 6. Individual & community driven,
organization supported
(no LinkedIn)
114. 7. Connected to best practice
independent core infrastructure, with
flexible channels
116. 9. Transparency and easy to get
more user pull, less sales push
reverse marketing, pull marketing
117. 10. A balanced network of partners
network suppliers and a supervisor
118. W h e n d o e s W e c o n o m ic s w o r k :
you want change
you stay with the 10 principles
authentic, flexible, honest and clear leadership
defined target and target group
real trade , enough volume
Use an index
you have enough time !!
119. W h e n d o e s it n o t w o r k ?
If you still believe
the earth is flat and
Santa Claus is still alive
120.
121. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
129. Weconomics Index
how do you cooperate ?
how reliable are you ?
provide meaningful information ?
is it secured ?
Don‟t lie !!
130. Crowd funding
Direct relation between money giver and taker
Direct influence on project progress
Direct control by SOTIC, reliable
No provision, system cost or whatever
Separate cash flow via Weconomics Foundation
Project leading via independent Prodis Labs.
131. Crowdfunding project
Financiering boek `De geschiedenis van Weconomics deel I’
1. Nodig: € 25.000 voor redactie, eerste druk en promotie
2. Start: 10-11-2009, einde: 1-2-2010
3. Minimale inleg = 100 euro
4. Rendement: verdubbeling binnen 1 jaar
5. Toezicht: SOTIC
6. Geldstroom: Weconomics foundation
7. Project eigenaar: Paul Bessems
8. Uitkering: 40% royalty's (prijs boek € 19,95)
9. Status project: 331 pagina’s, doel 400
Naast dit experiment mag je ook direct meedoen met project!!
132. Crowdfunding experiment
Opties:
A. Neem deze 50 euro mee naar huis
(unanieme beslissing)
B. Investeer deze 50 euro! Voeg er zelf 50 euro bij en doe
mee met crowdfunding project
(individuele beslissing)
Vergeet niet !!!
Tragedy of Commons
Weconomics_Index
133. Crowdfunding experiment
Spelregels:
1. Iemand die niet wil bijleggen kan 50 euro aanbieden aan
iemand anders die er 50 bijlegt.
2. Je mag 50 euro ook teruggeven
3. Je krijgt het dubbele uitbetaald binnen 1 jaar.
4. Je hoeft nu geen 50 euro bij je te hebben, betaling later
5. Maximaal 10 minuten, ik ga de zaal uit
6. Frank observeert procesgang (en bewaakt het geld )
Rekenvoorbeelden
50 (foundation) + 50 (Jij) = 100 -> 200
Je: Inleg = 50 | Uitkering = 150 | Winst = 100
100 (foundation, 2*) + 100 (Jij) = 200 -> 400
Je: Inleg = 100 | Uitkering = 300 | Winst = 200
134. Crowdfunding project
Waarom zou je meedoen en voor B kiezen ?
1. Bewijzen dat het werkt
2. We hebben banken niet nodig
3. Geld verdienen (mooi rendement)
4. Ervaring opdoen met crowdfunding
5. Weconomics steunen
6. Naamsvermelding in boek (met dank aan…..)
7. Verhoging Weconomics index
Je bent niet raar je bent anders !!
135. Program
1. Developments & problems
2. Companies, competition & Communities
3. Productivity
4. Information worker
5. Change: yes we can
6. Weconomics model
7. Crowd funding experiment
8. Example community: IBLC
136. Example
IBLC community
Domain = Dutch Training & Development market
Advisor/Intermediary
User/Buyer
Supplier
Network supplier
137. Weconomics model: market
Supply
Partner A Demand
Partner X
Supply Intermediary Intermediary
Partner B Partner D ? Partner W
Demand
Partner Y
Supply Demand
Partner C Partner Z
138. Weconomics community organization model
Domain Leader
Supply
Partner A Demand
Partner X
Supply Intermediary Community Intermediary Demand
Partner B Partner D Partner W Partner Y
Supply Demand
Partner C Partner Z
142. Weconomics model: network supplier
Supply
Partner A Demand
Partner X
Supply Intermediary Community Intermediary Demand
Partner B Partner D Partner W Partner Y
Supply Demand
Partner C Partner Z
PRODIS
Network Suppliers
IT/COM/R&D/SSC
151. Weconomics community organization model
SOTIC foundation: commission of supervision
Supply
Partner A Demand
Partner X
Supply Intermediary Community Intermediary Demand
Partner B Partner D Partner W Partner Y
Supply Demand
Partner C Partner Z
155. Weconomics community organization model
PRODIS
Network Suppliers
IT/COM/R&D/SSC
Weconomics
Employees foundation Organizations
Domain leaders Funding Individuals
156. Weconomics community organization model
SOTIC foundation: commission of supervision
Domain Leader
Supply
Partner A Demand
Partner X
Supply Intermediary Community Intermediary Demand
Partner B Partner D Partner W Partner Y
Supply Demand
Partner C Partner Z
PRODIS
Network Suppliers
IT/COM/R&D/SSC
Weconomics
Employees foundation Organizations
Domain leaders Funding Individuals
158. Door-to-door model: not efficient: n*(n-1) = 30 relations
Supplier A Buyer K
System X System 1
Supplier B Buyer L
System Y System 2
Buyer Z
Supplier C
System 3
System Z
159. Hub & spoke model: efficiënt: n*2 = 12 relations
supply
demand
partner A
Information partner K
interface interface
Community
supply Internet Internet demand
partner B Internet partner L
interface
interface
Bookings demand
supply partner M
partner C
160. Ambition: all roles work together
Producer material
Executer
Customer
Payments
Supplier A
Applicant
Supplier B
Intermediary
Knowledge center
Exam institute
Authorizer
Shared Service Center Accommodation
162. Weconomics
The world is your company
What would you do ??
Interested or questions? call / mail me!
www.paulbessems.com
paul.bessems@prodis.nl
+31 (0)6 20 30 13 11