A social media marketing portfolio for professionals, advisors, and business owners. Build a social media marketing system with a blog site as your "lead capture" hub and leverage your social profile channels for lead development and cultivation.

1. Wired AdvisorTM Social Media Marketing Portfolio
WIRED ADVISOR BLOG SITE
- Showcase knowledge, expertise, experience - Build new connections, affiliations, alliances
Your Online Social Media “HUB” - Peer to peer network
- Build professional credibility
- Groups, Questions & Answers - Curate and share niche content
- Generate professional introductions & referrals - Gather industry news & links
LinkedIn - Professional Connections Twitter - Cultivate Prospects and Alliances
-­‐Establish
credibility
and
build
authority
- Build a community of advocates
- Create compelling videos and
-­‐Showcase
knowledge,
insights,
personality - Create and curate compelling content
screencasts
- Enhance brand visibility -­‐Publish
and
auto-­‐share
content
to
social
sites - Engage and empower your community
- Broadcast your message -­‐Develop
leads
in
your
target
markets - Word-of-mouth opportunity
- Seed with Facebook Personal Page
YouTube - Broadcast Video Content Facebook Business Page - Community of
Advocates
TRUSTED NETWORK
Optimize Connections, Clients,
Optimize
Communities, Groups, Friends,
Integrate Friends of Friends, Integrate
Followers, Fans,
Syndicate Subscribers, Syndicate
Advocates, Strategic
Monitor Partners, Monitor
Manage Referral Sources
Manage
“Special Offer”
CULTIVATE QUALIFIED LEADS
Email marketing program, Events, Consultations, Roundtables,
Organizations, Associations, Clubs, Conferences, Educational
Seminars, Teleconferences
Expand your influence, capture leads, and grow your business through a strategic social media marketing system
©2011 Wired Advisor LLC All Rights Reserved
Sunday, September 18, 2011