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Statement of intent for double page
spread
layout



 Through my research of double page spreads, i seem to find ones with only one main
 image; more appealing, this is because it allows the audience and readers to analyse
the image themselves, and see how it may be or may not be connected to the article.
   The image above is my style model for my double page spread. this double page
spread includes typical conventions such as caption, folio deck, by-line and a headline.
    by no surprise these components have been used; because they are the basic
                           elements of a double page spread.
 having said this, i would be including these components on my double page spread. i
would also like to use quotes on my double page spread, to convince the readers that
                                        the article

 having said this, my double page spread would be laid out just like the one above; a
 main image which takes up all of the page, a title, which is connected to the image,
making it more meaningful. however, i would like to paste image on the right hand side
            of the page, rather than the left, unlike my style model above.
  due to this, my article itself would be placed on the bottom left of the page. i have
chosen to do this because, i would like to make it different from m style model, rather
                            than copying all of its attributes.
Principal components

  Just like conventional double page spreads, I would like to lay my article
title on the top of the page, making it centre of attraction; just like the main
    image. To achieve this; i would have to make the title font much more
                 bolder and "out there" than the rest of my article.
    again, conventional double page spreads also include columns which
    help to the main article out neatly. i would like to include quotes in my
    article; this is to engage the readers in a much different way, by doing
 this, the readers feel a less bias side to the article even though it may be
     bias. i would also be using typical conventions such as caption, folio
        deck, by-line and a headline to make my magazine much more
            conventional, making it look like a double page spread.
Images and graphics

Just like my style model (the presentation above) i
would only be using one image, this is to focus the
attention of the readers on one image, focusing them on
the deeper message of the image.
however, unlike m style model; i would not be including
colours other than black and white on my double page
spread; this is to refer back to the time of the rain of funk.
(1960) also, this refers to the name of my magazine
"state o mind" by making my double page spread black
and white, the audience get a serious side to the
magazine.
having said this, i would have to use Photoshop to
manipulate my main image into black and white.
Connotation of image

  I have chosen this image because it connects to
  the title/heading of my article perfectly well. it
  would help to connote certain meaning.
  i say this due to the heading of my article "London,
  pick up the call" this image included a character
  yelling at the telephone... which could be used to
  connote "pick up the call"
  i have chosen to do this due to my style model,
  which used both the heading and the image to tell
  the title of the article.
story/stories

  i have chosen to write an article called
  “London, pick up the call" which would be
  about an artist “Jamielar Black" not being
  able to connect with her London fans. This
  links to the main image perfectly. i say this
  because the image includes a character
  screaming at a phone; this could connote
  "pick up the call" relating to both the image
  and the article heading.
REPRESENTATION


All throughout my magazine, i have tried to create a
countertype stereotype instead of a negative stereotype. i
have done this because funk was seen as a way in which
individuals used to oppose the society's norms.
by creating an article promoting a funk artist and justifying
some actions. The audience get a sense of (secondary
audience especially)
by using an image of a female on my double page
spread; i create a sense of countertype; telling the
readers and audience that women can also be funk artists
aswell as men; promoting female funk artists.
MODE OF ADDRESS


i have chosen to write my article in the first person plural. this is to create some
sort of unity between funk fans, making it much more easier to relate to. it also
involves them, making them to react to it, in a certain way.

however, my secondary audience may not see it in this way, this is because the
article's main aim, would be to persuade funk fans.

Through the use of first person pronouns "I" on quotes; the readers get a sense
of realism in the article making it easier to relate to and accept.
colour scheme



i have chosen to make my image black and white rather than coloured.
this is to have a balance. And avoid making my magazine to look like a children’s
magazine; through the constant use of vibrant colours.
The colour scheme on my double page spread also allows my magazine to look
much more mature and professional. The use of colours found in the main image
showed a sense of organisation. Which also helped with white space.
layout

Just like a conventional double page spread, in would be placing my heading at
the top of the page; ensuring that both my primary and secondary audience are
aware of it, immediately.
Due to the layout of my image and the way it was taken, I would be placing the
image on the right hand side of the page. I think this is most effective because it
paves way for other components of a double page spread (heading, subheading
and the main article)
Again, just like a conventional double page spread; I would be placing my
subheading right below the heading/title of the article, making it easier to read the
introduction of the article before reading the main article.
Fonts and Font sizes

I would like to use a “fancy” font for a section of my heading “pick up the call” this
is to avoid making it formal. And much more colloquial. By using a fancy font the
audience get a sense informality in the text, as it is constructed to persuade.
Similarly, I would also like to use fonts such as hobo std on my main article, to
again, create a sense of informality in the text, allowing and paving way for the
readers to feel at ease when reading the text
However, on the first part of the heading “London” I would like to make much more
serious and formal, by using fonts such as “new times roman” this allows the
target audience feel the article has undoubtedly be created for London.

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Statement of intent for double page spread

  • 1. Statement of intent for double page spread
  • 2. layout Through my research of double page spreads, i seem to find ones with only one main image; more appealing, this is because it allows the audience and readers to analyse the image themselves, and see how it may be or may not be connected to the article. The image above is my style model for my double page spread. this double page spread includes typical conventions such as caption, folio deck, by-line and a headline. by no surprise these components have been used; because they are the basic elements of a double page spread. having said this, i would be including these components on my double page spread. i would also like to use quotes on my double page spread, to convince the readers that the article having said this, my double page spread would be laid out just like the one above; a main image which takes up all of the page, a title, which is connected to the image, making it more meaningful. however, i would like to paste image on the right hand side of the page, rather than the left, unlike my style model above. due to this, my article itself would be placed on the bottom left of the page. i have chosen to do this because, i would like to make it different from m style model, rather than copying all of its attributes.
  • 3. Principal components Just like conventional double page spreads, I would like to lay my article title on the top of the page, making it centre of attraction; just like the main image. To achieve this; i would have to make the title font much more bolder and "out there" than the rest of my article. again, conventional double page spreads also include columns which help to the main article out neatly. i would like to include quotes in my article; this is to engage the readers in a much different way, by doing this, the readers feel a less bias side to the article even though it may be bias. i would also be using typical conventions such as caption, folio deck, by-line and a headline to make my magazine much more conventional, making it look like a double page spread.
  • 4. Images and graphics Just like my style model (the presentation above) i would only be using one image, this is to focus the attention of the readers on one image, focusing them on the deeper message of the image. however, unlike m style model; i would not be including colours other than black and white on my double page spread; this is to refer back to the time of the rain of funk. (1960) also, this refers to the name of my magazine "state o mind" by making my double page spread black and white, the audience get a serious side to the magazine. having said this, i would have to use Photoshop to manipulate my main image into black and white.
  • 5. Connotation of image I have chosen this image because it connects to the title/heading of my article perfectly well. it would help to connote certain meaning. i say this due to the heading of my article "London, pick up the call" this image included a character yelling at the telephone... which could be used to connote "pick up the call" i have chosen to do this due to my style model, which used both the heading and the image to tell the title of the article.
  • 6. story/stories i have chosen to write an article called “London, pick up the call" which would be about an artist “Jamielar Black" not being able to connect with her London fans. This links to the main image perfectly. i say this because the image includes a character screaming at a phone; this could connote "pick up the call" relating to both the image and the article heading.
  • 7. REPRESENTATION All throughout my magazine, i have tried to create a countertype stereotype instead of a negative stereotype. i have done this because funk was seen as a way in which individuals used to oppose the society's norms. by creating an article promoting a funk artist and justifying some actions. The audience get a sense of (secondary audience especially) by using an image of a female on my double page spread; i create a sense of countertype; telling the readers and audience that women can also be funk artists aswell as men; promoting female funk artists.
  • 8. MODE OF ADDRESS i have chosen to write my article in the first person plural. this is to create some sort of unity between funk fans, making it much more easier to relate to. it also involves them, making them to react to it, in a certain way. however, my secondary audience may not see it in this way, this is because the article's main aim, would be to persuade funk fans. Through the use of first person pronouns "I" on quotes; the readers get a sense of realism in the article making it easier to relate to and accept.
  • 9. colour scheme i have chosen to make my image black and white rather than coloured. this is to have a balance. And avoid making my magazine to look like a children’s magazine; through the constant use of vibrant colours. The colour scheme on my double page spread also allows my magazine to look much more mature and professional. The use of colours found in the main image showed a sense of organisation. Which also helped with white space.
  • 10. layout Just like a conventional double page spread, in would be placing my heading at the top of the page; ensuring that both my primary and secondary audience are aware of it, immediately. Due to the layout of my image and the way it was taken, I would be placing the image on the right hand side of the page. I think this is most effective because it paves way for other components of a double page spread (heading, subheading and the main article) Again, just like a conventional double page spread; I would be placing my subheading right below the heading/title of the article, making it easier to read the introduction of the article before reading the main article.
  • 11. Fonts and Font sizes I would like to use a “fancy” font for a section of my heading “pick up the call” this is to avoid making it formal. And much more colloquial. By using a fancy font the audience get a sense informality in the text, as it is constructed to persuade. Similarly, I would also like to use fonts such as hobo std on my main article, to again, create a sense of informality in the text, allowing and paving way for the readers to feel at ease when reading the text However, on the first part of the heading “London” I would like to make much more serious and formal, by using fonts such as “new times roman” this allows the target audience feel the article has undoubtedly be created for London.