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welcomes The Lenox Chamber of Commerce   May 18, 2011
Social Media: media designed to be disseminated through social interaction.
The Online Connection Web sites with social components (forums, comment sections, user- generated content such as photos, articles, and  reviews) caused the social  media concept to explode  online, as it connected more  people with other, like- minded people than ever  before. Portability Helps.
Why am I here?  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who Cares? •  Millennials (Generation Y) officially out-number Baby Boomers; 96% of them have joined a social network.  Percent of companies using LinkedIn as a primary tool to find employees: 80% •  The fastest growing segment on Facebook is 55-65 year-old females. •  25% of search results for the World’s Top 20 largest brands are links to user-generated content. •  34% of bloggers post opinions about products & brands. •  78% of consumers trust peer recommendations.
Where do I start? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook – The Hub ,[object Object],[object Object],[object Object],[object Object],[object Object]
One Tweet World ,[object Object],[object Object],[object Object],[object Object]
The Ecosystem
Social PR: Pitchengine.com E-news: Constant Contact, MSM Social newspapers: Paper.li Photoshare: Flickr, Plixi (formerly TwitPic) Link shortening: tinyurl, bit.ly Management: TweetDeck, HootSuite Quicksharing/blogging: Animoto Blogging: YouTube, Vimeo for montages Foursquare: Location-based app What a Bunch of Tools.
In the Workplace ,[object Object],[object Object],[object Object],[object Object],[object Object]
Connecting with the Media PC World   »Gadgets   10 Cool New Mobile Gadgets Good things come in small packages--and technology innovators are creating all kinds of them for people on the go. Some of these 10 intriguing mobile gizmos, including a connected GPS unit, external iPhone speakers, a Bluetooth headset, and a gadget charger, are fairly mainstream. The others, well, not so much. Dan Tynan, PC World Apr 22, 2009 8:00 pm Luxus LX-ProScope HR It may be the size and shape of a travel hair dryer, but the Luxus LX-ProScope HR is really a portable microscope that can magnify objects up to 400X. It even captures still images and QuickTime videos that you can watch on your PC. The Luxus LX-ProScope HR is good for medical professionals, hair care specialists, jewelers, students, stamp collectors, law enforcement agents--anyone who needs to get up close and personal with objects barely visible to the naked eye. Luxus even sells a full crime-scene investigation kit with multiple lenses and a carrying case for $950. Now you too can play CSI at home--but it's strictly BYOC (bring your own corpse). Price:  $425 Company:   Luxus Software Availability:  Now 6.3 million unique visitors per month –pcworld.com
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Lenox chamber presentation, May 2011

  • 1. welcomes The Lenox Chamber of Commerce May 18, 2011
  • 2. Social Media: media designed to be disseminated through social interaction.
  • 3. The Online Connection Web sites with social components (forums, comment sections, user- generated content such as photos, articles, and reviews) caused the social media concept to explode online, as it connected more people with other, like- minded people than ever before. Portability Helps.
  • 4.
  • 5. Who Cares? • Millennials (Generation Y) officially out-number Baby Boomers; 96% of them have joined a social network. Percent of companies using LinkedIn as a primary tool to find employees: 80% • The fastest growing segment on Facebook is 55-65 year-old females. • 25% of search results for the World’s Top 20 largest brands are links to user-generated content. • 34% of bloggers post opinions about products & brands. • 78% of consumers trust peer recommendations.
  • 6.
  • 7.
  • 8.
  • 10. Social PR: Pitchengine.com E-news: Constant Contact, MSM Social newspapers: Paper.li Photoshare: Flickr, Plixi (formerly TwitPic) Link shortening: tinyurl, bit.ly Management: TweetDeck, HootSuite Quicksharing/blogging: Animoto Blogging: YouTube, Vimeo for montages Foursquare: Location-based app What a Bunch of Tools.
  • 11.
  • 12. Connecting with the Media PC World »Gadgets 10 Cool New Mobile Gadgets Good things come in small packages--and technology innovators are creating all kinds of them for people on the go. Some of these 10 intriguing mobile gizmos, including a connected GPS unit, external iPhone speakers, a Bluetooth headset, and a gadget charger, are fairly mainstream. The others, well, not so much. Dan Tynan, PC World Apr 22, 2009 8:00 pm Luxus LX-ProScope HR It may be the size and shape of a travel hair dryer, but the Luxus LX-ProScope HR is really a portable microscope that can magnify objects up to 400X. It even captures still images and QuickTime videos that you can watch on your PC. The Luxus LX-ProScope HR is good for medical professionals, hair care specialists, jewelers, students, stamp collectors, law enforcement agents--anyone who needs to get up close and personal with objects barely visible to the naked eye. Luxus even sells a full crime-scene investigation kit with multiple lenses and a carrying case for $950. Now you too can play CSI at home--but it's strictly BYOC (bring your own corpse). Price: $425 Company: Luxus Software Availability: Now 6.3 million unique visitors per month –pcworld.com

Notes de l'éditeur

  1. Google search is 3 billion a day approx.