This presentation focuses on how an organization would work on a successful API strategy that aligns with their business vision. We will use best practices and case studies from WSO2 deployments as well as public case studies.

1. Senior Director Solutions Architecture
APIs: Technology That Can Transform
Your Business into a Platform
Christopher Davey

2. Key Words
● APIs
● Technology
● Business
● Platform
Look at the title:
APIs: Technology That Can
Transform Your Business into a
Platform

3. Why transform?
● Efficiency
● Productivity
● Savings
● Keep up with evolving trends
● New business VALUE
Why a platform?
WHY?

4. Platform Business Model
Generating value from a platform that allows two or more groups
of users to interact

5. Why Business “Platform”
● Connect: Your users
● Create: Product design
focused on stakeholders
(producers, consumers, etc.)
● Consume: Users create value
for other consumers
● Innovative business models,

7. The power of
community
the collective!

8. Platform Business model
“The platform business model involves profiting from a platform
that allows two or more groups of users to interact”
Platform used again…
In our context it refers a Technical or Digital platform...
“A platform is a group of technologies that are used as a base
upon which other applications, processes or technologies are
developed.”

9. APIs
And lots of them!
APIs are found in Every Layer

10. ● Established open
Standards
● Easy to understand /
document
● Deliver simplified access
● Can be fast to change and
adapt
● Established Security
models
Why APIs

11. ● Self service
● User Experience
● Discovery
● Governance / Observability
● Security
● Tools for collaboration
Communication
API Platform - What do you want?

12. An “API marketplace”
is a specialized Platform
that effectively connects
API producers to API consumers
—and as with any marketplace,
this provides the tools
and the infrastructure
API
Producers
API
Consumers
Activities
Technology

13. APIs
Encapsulation of
your Intellectual
Property.

14. API
Producers
API
Consumers
Activities
Technology
Lifecycle of an
API Marketplace
business platform
Define
API
Strategy
Define
Technology
Strategy
Facilitate
Consumption
Engage
and
Empower
Producers
Evangelize
Incentives
Monetize
and
Analyze
Govern
and
Manage

15. WSO2 Agile Integration Platform
Open source, hybrid API and endpoint connectivity
ANALYTICS &
STREAMING
IDENTITY
& ACCESS
MANAGEMENT
DEVELOP
REUSE
RUN
MANAGE
ENTERPRISE
INTEGRATION
API
MANAGEMENT
Reference
architecture and
best practices for
digital-native
organizations
WSO2
Architecture
for Agility
Maturity model
and delivery
approach that
transforms any
organization to be
integration agile.
WSO2
Methodology
for Agility
WSO2 MATURITY MODEL FOR AGILITY
Monolithic → Fast Waterfall → API-Driven → Early Agility → Integration Agile
SOLUTIONS: Telco | Open Banking | Healthcare | GDPR | Financial Services

16. Our Customers

17. WSO2 API Manager: Customers
77 External API Portals/Marketplaces 175 Internal API Portals

18. WSO2 API Manager: Customer Snapshots
External API Marketplace
Goal:
Develop an API-centric, high-volume
business from a simple online
marketplace
Deployment:
Portal + Gateway + Key manager +
Traffic manager
Outcome:
Exposed / published APIs to both
internal and external stores.
Internal API Marketplace
Goal:
Unify all of IT’s APIs into a single
portal/store
Deployment:
Gateway + Key manager +
Analytics + Traffic manager
Outcome:
Internal NEXEN project
External API Marketplace
Goal:
Unify dev teams, optimize app re-use
to speed new product development
Deployment:
Gateway + Key Manager + ESB +
Analytics
Outcome:
Telco-wide digital transformation;
2,500 devs and 3,300 apps in first 18
months.

20. Dialog Axiata
• Digital strategy to compete with new over-the-air providers
and launch new digital products
• To create an online self-service portal that allows anybody to
create services and applications while speeding up
time-to-market, hence increasing the number of services
launched per year.
• Reuse internal data and services
The Requirement

21. THANK YOU
wso2.com