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Presentation cloud management
- 1. 1 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
- 2. 2 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Enterprise Manager 12c
Cloud Management
- 3. 3 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Agenda
• Business Need & Opportunity
• New Cloud Management Packs
• Feature Details
• Who’s Buying Cloud Management
• Summary
- 4. 4 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Agenda
• Business Need & Opportunity
• New Cloud Management Packs
• Feature Details
• Who’s Buying Cloud Management
• Summary
- 5. 5 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Cloud is HOT
Cloud has gone from #16 to #2 in two years for Gartner CIO
Cloud
compu*ng
1
2
16
*
Virtualiza)on
2 1 3 3
Mobile
technologies
3 3 12 12
IT
management
4 10 * *
Business
intelligence
5 5 1 1
Network,
voice
and
data
communica)ons
6 4 6 7
Enterprise
applica)ons
7 11 2 2
Collabora)on
technologies
8 10 5 8
Infrastructure
9 14 7 6
Web
2.0
10 3 15 15
Ranking
of
technologies
that
CIOs
selected
as
one
of
their
top
three
priori6es
2011 2010 2009 2008
- 6. 6 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Private Cloud Adoption Is Increasing
Source: IOUG ResearchWire member studies on Cloud Computing, conducted in Aug-Sept 2010 and Aug-Sept 2011
28% increase from 2010 to 2011
2010
Cloud
29%
2011
Cloud
37%
- 7. 7 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Cloud Computing Strategy
• Provide customer choice of private and public clouds
• Deliver complete, integrated offerings spanning SaaS,
PaaS and IaaS
• Enable customers to adopt cloud as the business
requires
- 8. 8 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Apps
Oracle Cloud Offerings
Private Cloud
I
N
T
E
R
N
E
T
Public Clouds
I
N
T
R
A
N
E
T
Private Cloud Solutions
• Applications on a shared platform
• Database & middleware for PaaS
• Hardware & systems for IaaS
Public Cloud Solutions
• Oracle Cloud Services
• Oracle on 3rd party public clouds
• Powering 3rd party public clouds
Cloud Management, Security, Integration
• Management, security and integration
spanning private and public clouds
PaaS
IaaS
SaaS
PaaS
IaaS
- 9. 9 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Cloud Platform
Infrastructure-as-a-Service
Oracle Database
Oracle Fusion Middleware
Platform as a Service
Integration:
SOA Suite
Security:
Identity Mgmt
Process Mgmt:
BPM Suite
User Interaction:
WebCenter
Oracle
Apps
3rd
Party
Apps
ISV
Apps
Applications and Business Services
Oracle VM for x86
Operating Systems: Oracle Enterprise LinuxOracle LinuxOracle Solaris
Oracle VM for SPARC (LDom)
Solaris Containers
Servers
Storage
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize
Manage
Plan
Setup
Build
Test
Deploy
Monitor
Oracle Enterprise Manager 12
- 10. 10 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Enterprise Manager 12
Total Cloud Control
ü Complete Cloud Lifecycle Solution
Manage all phases of the cloud lifecycle
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize Plan
Setup
Build
Test
Deploy
Manage
Monitor
ü Unified and Automated Management
Across the entire cloud stack, and across all
cloud services - from a single product
ü Business-Driven Clouds
Application-aware clouds that automatically
adapt to business services and activities
- 11. 11 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle
VM
VM
VM
VM
DB
DB
DB
Database
Cloud
Self-‐Service
Applica*on
App
1
App3
App
2
Java Platform
Exadata/non-‐Exadata
Exalogic/non-‐Exalogic
Infrastructure-‐as-‐a-‐Service
(IaaS)
Database-‐as-‐a-‐Service
(DBaaS)
Pla<orm-‐as-‐a-‐Service
(PaaS)
Cloud Management Pack for Oracle Database
Cloud Management Pack for Oracle Middleware
Comprehensive Cloud Solutions
Mapped to simplified Enterprise Manager 12c Packs
- 12. 12 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Cloud Management Licensing
• Cloud Management Pack for Oracle Database
• Assembly Provisioning (database /“naked”
assemblies)
• Database-as-a-Service on physical
environments (including Exadata)
• Chargeback
• Policy driven resource management
• Cloud APIs
*Requires Database Lifecycle Management Pack except in pure IaaS cases
** Requires Weblogic Management pack except in pure IaaS cases
Pack Name
Named User
Plus
($/NUP)
SW Update &
Support
($/NUP)
Process
License
($/Processor)
SW Update &
Support
($/Processor)
Oracle
Cloud
Management
Pack
for
Oracle
Database* $60.00 $15.00 $3,000.00 $660.00
Oracle
Cloud
Management
Pack
for
Oracle
Middleware** $60.00 $15.00 $3,000.00 $660.00
• Cloud Management Pack for Oracle
Middleware
• Assembly Provisioning
(Middleware/“naked” assemblies)
• Platform-as-a-Service (Upcoming: J2EE
app provisioning on pre-existing platforms)
• Chargeback
• Policy driven resource management
• Cloud APIs
- 13. 13 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Features included in Base Enterprise Manager
• Base IaaS Management Features (Yes, that means *Free*)
• EM CC Oracle VM Virtualization Management (includes OVM Template Provisioning)
• EM CC Consolidation Planner
• EM CC Host/Operating System Management
• EM CC Storage and Network Plug-ins
• EM Ops Center Provisioning and Patch Automation
• EM Ops Center Virtualization Management
• Why did we do this?
• Provides lower barrier to entry for Oracle’s Cloud solution and hardware
• Up-selling opportunities for Cloud Management packs
• Inclusive management for hardware, virtualization and OS
• Elevates the value of the Cloud to the platform rather than infrastructure
• Distinguished from pure-play IaaS like Cisco, VMware, RedHat, etc
- 14. 14 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Agenda
• Business Need & Opportunity
• New Cloud Management Packs
• Feature Details
• Who’s Buying Cloud Management
• Summary
- 15. 15 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Enterprise Manager 12
Plan & Setup the Cloud Environment
• Identify all IT assets (cloud building blocks)
• Decide apps, cost models, policies, roles…
• Consolidation planning
– (P2V, P2E, DBs, Apps..)
• Create shared resource pools
• Setup shared components
• Setup cloud services
– (IaaS, DBaaS, PaaS, Apps)
• Setup self service portal
Cloud Lifecycle Management
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize
Manage
Plan
Setup
Build
Test
Deploy
Monitor
- 16. 16 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Automated Discovery and Resource Baselining
• Automatic asset discovery using
network scanning techniques
• Integrated workflow for agent
deployment for active management
• Promote the targets from
“Unmanaged” to “Managed”
• Integrate with Consolidation Planner
to identify underutilized assets
- 17. 17 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Consolidation Challenges
0%
20%
40%
60%
80%
100%
120%
Application A
CPU
Utilization
0%
20%
40%
60%
80%
100%
120%
Application B
CPU
Utilization
0%
20%
40%
60%
80%
100%
120%
Application A
CPU
Utilization
• Applications have
different workload &
resource profiles
• Need to consider
multiple resources
• CPU
• Memory
• Storage
0%
20%
40%
60%
80%
100%
120%
Combined
CPU
Utilization
0%
20%
40%
60%
80%
100%
120%
Application B
CPU
Utilization
0%
20%
40%
60%
80%
100%
120%
Combined
CPU
Utilization
- 18. 18 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Consolidation Planner
Determines candidates for consolidation
• Identifies under- and over-utilized server
• Identifies ideal placements
• Works for physical and virtual environments
Benefits
• Maximizes server density
• Minimizes resource contention
• Maintains performance commitment
• Satisfies business, compliance, and technical constraints
- 19. 19 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Consolidation Planner
• Leverages resource utilization and
configuration data from Enterprise
Manager repository
– CPU, memory, storage, network
– Over a representative period
• Administrator specifies servers and
constraints for workload migration
– Physical/virtual servers
– Existing/planned servers
– Business/technical constraints
• Detailed analysis on different scenarios
of consolidated workloads
- 20. 20 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
OVM
Pool 1
RAC
11.2.0.2
RAC
11.2.0.2
OVM
Pool 2
SIDB 10.2.0.5
SIDB 10.2.0.5
SIDB 10.2.0.5
Cloud Resource Model
Taxonomy
Cloud
Top level entity
Collection of various zones – OVM, Database, …
Database Zones
EM 12c concept: Defines a logical unit of
homogeneous databases based on configuration,
version, etc
IaaS Zones
Oracle VM Zones consisting of multiple Server and
Storage Pool
OVM Server Pools
A bunch of physical servers sharing a common
storage and defining the boundary of Live migration
- 21. 21 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Provision Bare metal Hypervisor
Configure Storage Arrays and
network (VLAN)
Create Server Pools
Define Zones based on functional
and operational boundaries
Configure Software Library
1 Define allowable VM sizes
Assign quotas to Users and Roles
Define access boundaries (map
roles to zones)
Setup Chargeback Plans
Make software available for
deployment by Self-Service users
2
3
4
Guided Cloud Setup: Infrastructure-as-a-
Service
Cloud Administrator Self Service Administrator
5
1
2
3
4
5
- 22. 22 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Provision Servers and Storage
Provision Database Software on
single instance servers or RAC
Create database server pools
Define Zones based on functional
and operational boundaries
Configure Software Library
Define Deployment Procedures for
Database Provisioning
Assign quotas to Users and Roles
Define access boundaries (map roles
to zones)
Setup Chargeback Plans and
maintenance levels
Define a service in Service Catalog
for deployment by Self-Service users
Guided Cloud Setup: Database-as-a-Service
Cloud Administrator Self Service Administrator
1
2
3
4
5
1
2
3
4
5
- 23. 23 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Provision Servers and Storage
(ideally Exalogic Elastic Cloud)
Provision Middleware domains
Create Middleware pools, say
clusterized domains
Define Zones based on functional
and operational boundaries
Configure Software Library
Define Deployment Procedures for
domain or J2EE App Provisioning
Assign quotas to Users and Roles
Define access boundaries (map
roles to zones)
Setup Chargeback Plans
Define a service in Service Catalog
for deployment by Self-Service
users
Guided Cloud Setup: Middleware PaaS as a
Service
Cloud Administrator Self Service Administrator
1
2
3
4
5
1
2
3
4
5
- 24. 24 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Centralized Software Library
• Single repository for storing and retrieving
images, scripts and assemblies
• Can be co-located with Self-Service
Application or with cloud targets
• Choice of Storage types and Protocols
(NFS, HTTP(S)), ideally suited for remote
data centers
• Integrated with Packaging tools like
Assembly Builder
• Supports Access rights for each image/
assembly
- 25. 25 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize
Manage
Plan
Setup
Build
Test
Deploy
Monitor
Build, Test & Deploy Applications
• Package complex multi-tier
applications
• Test all tiers of applications – easily,
securely, comprehensively
• Identify performance and availability
bottlenecks and fix them
• Self-service deploy the application,
database or any underlying
infrastructure
Oracle Enterprise Manager 12
Cloud Lifecycle Management
- 26. 26 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Virtual Assembly Builder
Package Complex, Multi-Tier Applications for deployment on Oracle VM
• Define late binding configuration using OVF Metadata
• Easily replicate topology in production with minor variations
• Each production instance has well-contained configuration parameters for flexibility
config1
Dev/Test
Environment
Production
Environments
config2
Assembly =
Appliances
(VM Templates +
configuration
Metadata) +
relationships & start
order Metadata
OracleEnterpriseManager
(SoftwareLibrary)
- 27. 27 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Virtual Assembly Builder
Assemblies,
Appliances
Catalog
Deployment
Resource
Pools
Assembly
Editor
Properties
Inspector
- 28. 28 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Locked values shown in
read only mode
Capturing Provisioning Profiles
• Capture database configuration via Provisioning Profiles
• Lock and Save deployment procedures by using values from profile or by overriding them
Provisioning Procedures
Packaging for deployment in physical environments
- 29. 29 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Catalog of Service Templates
• Publish saved deployment procedures as service templates
• Build a large service catalog by changing database versions, configuration, and other params
09/05/2011
- 30. 30 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Self-Service Provisioning
• Out-of-box console; no additional
set up required
• Supports custom background
• Rich service catalog:
• Database service
• OVM Templates and Assemblies
• Java applications
• Additional capabilities:
• Backup and Restore VM/Database
• Basic resource monitoring
• Chargeback information
• Quota monitoring
• Cloud APIs
• RESTFul APIs and CLIs ideal for
Cloud integrators
- 31. 31 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Self-Service Database Provisioning
- 32. 32 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Demo
Cloud Set-up demo Self-service access demo
- 33. 33 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize
Manage
Plan
Setup
Build
Test
Deploy
Monitor
Monitor & Manage Cloud Operations
• End-user and business-level monitoring (user
experience, business transactions, business
services, business KPIs…)
• Application monitoring (app uptime, health,
performance, app service level monitoring..)
• Infrastructure monitoring (A2D, compliance..)
• Start/stop services
• Policy driven scale up/down
• Backup/recovery
• Manage downtime: patch, upgrade…
Oracle Enterprise Manager 12
Cloud Lifecycle Management
- 34. 34 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Cloud Resource and Request Monitoring
• Manage Cloud Zones and
underlying resources
– Server Pools, VMs, databases,
Middleware)
• Track resource flux, tenants,
policy violations, etc
• Drill down into individual
resources for deeper monitoring
• Monitor requests and failure rates
and identify potential bottlenecks
to remediate
- 35. 35 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Centralized Incident and Problem Management
• Centralized incident management for the
Cloud
– View, manage, diagnose and resolve
incidents from one console
• Support for incident lifecycle operations
– Assign, acknowledge, prioritize, track status,
escalate, suppress
• Accelerated resolution with “My Oracle
Support” integration
• Integrated with Helpdesk Systems
– Out of box connectors for Remedy, HP
Service Center
- 36. 36 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
• Server and storage
alarms
• Server Fault
Management
• Dependency analysis
between Physical and
Virtual Infrastructure
• Deep and Integrated
Database Monitoring
• Self-Managing DB
(ADDM, AWR, ASH)
• Automated SQL Tuning
• Monitoring of
Weblogic, SOA,
Coherence
• JVM Diagnosis
• Service Topology,
Dependency analysis
• User Experience
Management
• Business Transaction
Management
Business Driven
Application
Monitoring for the
Cloud
Integrated, Application-to-Disk, Cloud Resource
Monitoring
- 37. 37 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Comprehensive Engineered Systems Management
Integrated Management of Hardware and Software
• Hardware view
• Schematic of Storage cells, Database
Servers (compute nodes) & switches
• Hardware components alerts
• Software/system view
• Performance, availability, usage by
databases, services, clusters
• Software alerts from db, cluster, ASM
• Topology view of DB systems/clusters
• Configuration view
• Version summary of all components
along with patch recommendations
- 38. 38 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Storage Cell Performance
• Drill down from
database performance
page
• Composite cell health
indicators
• Helps triage
• Load imbalance
• ASM problems
• Cell configuration
issues
• Cell software or
hardware failures
• Network failures
- 39. 39 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Storage Cell Management
• Storage Cell monitoring and administration support
– Cell Home page and performance pages
– Actions supported: Start/stop Cell, verify connectivity, setup SSH, execute Cellcli on cells
– Setup IORM for database targets
• Management by Cell Group
– All cells used by a database automatically placed in a group
– Cell Group level administration operations (batch job monitoring)
- 40. 40 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Infiniband Network Monitoring
• Infiniband network and switches as EM
targets
• Network home page and performance page –
real time and historical
• Network topology view
• Perform admin tasks such as enable/disable
port, clear performance/error counters
• Full monitoring
• Alerts (switch generated and EM
generated)
• Performance metrics
• Configuration metrics – detect and
notify configuration changes/best
practice violations
- 41. 41 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Dynamic topology changes (owing to
elasticity)
Rapid changes
Features
Virtual Server sprawl
Cloud compliance
Drifts from pre-defined Service
templates
Inventory tracking, ongoing discovery
Topology mapping, dependency
tracking
Real-time change detection and
auditing
Compliance Frameworks, standards
and Rules
Configuration Baselines, Drift
Tracking
Challenges
• Release highlights
• Integration of mValent, Active reasoning and BEA Guardian into a single Enterprise Manager
Framework
Centralized Configuration Management
Configuration Management tailored for challenges in Cloud environment
- 42. 42 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Policy Based Workload and Resource
Management
• Dynamically allocate resources based on pre-defined policies
• Schedule based
– Invoke actions based on schedules. Example: Quiesce VMs on weekends
• Performance based
– Scale out and scale back actions to support Capacity On Demand
Dept
App 2
Shared
Service
Oracle
Enterprise
Manager
Weblogic Cluster
Coherence Grid
Oracle RAC
Performance Policy violation
Capacity fulfillment on demand
WebLogic Cloud Zone
Oracle Database Cloud Zone
- 43. 43 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Demo
Monitor – Manage
- 44. 44 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize
Manage
Plan
Setup
Build
Test
Deploy
Monitor
Meter, Charge & Optimize Services
• Meter resource utilization and cloud usage
• Optionally chargeback to application owners,
end-users, and/or business departments
• Optimize cloud performance, capacity, QOS,
agility, geography, people, costs…
Oracle Enterprise Manager 12
Cloud Lifecycle Management
- 45. 45 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Metering and Chargeback
• App-to-Disk Resource Metering
– VM Guests, Database, Web Logic Server, Host
– Composite Target: aggregation over supported
target types
– CPU, Memory, Storage, Network Bandwidth
– Database transactions, SQL Executions, etc.
– Mid Tier resource usage
– Application/Activity metering (planned)
• User Defined Chargeback Plan
– Usage-based items (Resource and Activity)
– Configuration-based items
– Fixed-cost items
- 46. 46 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Chargeback Reporting
• Rollup based on LDAP hierarchy
• Generate Reports in variety of
formats (Excel, Work, PowerPoint,
HTML, PDF)
• Accessible from Self-Service Portal
• Integrated with BI Publisher
• Generate and Email reports to
recipients on defined schedule (e.g.
Monthly)
- 47. 47 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Physical & Virtual
Systems Management
Cloud Management
Oracle Enterprise Manager
Configuration Mgmt
Lifecycle Management
Application Performance
Management
Application Quality
Management
Ops Center
Cloud Monetization
Pricing/Charging Flexibility
Customer Management
Complete Billing Operations
Value Chain Management
Business Intelligence
Oracle Billing and Revenue
Management
Metered
Usage
Usage data
collection
Provisioning
Bill/Invoice
generation
and delivery
Cloud
Services
Middleware
Database
OS
Virtualiza*on
Applica*ons
Balance
Control
Chargeback and Billing
Oracle Enterprise Manager + Oracle Billing and Revenue Management
- 48. 48 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Agenda
• Business Need & Opportunity
• New Cloud Management Packs
• Feature Details
• Who’s Buying Cloud Management
• Summary
- 49. 49 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Majority of Oracle Customers Evaluating Cloud
Oracle CIO Summit – Atlanta, March 2010
- 50. 50 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Project or Driver… Specifics to Look For…
Companies with specific green-field cloud initiatives • Fresh initiatives
• Cloud resource and delivery planning
• Right-sizing
Companies with existing Server Virtualization • Looking for a VMware counterpart/substitute for the Oracle Cloud
Companies undergoing massive consolidation • Big data centers
• Distributed location
• Looking to consolidate with Engineered Systems (Exadata/Exalogic)
Companies who want Amazon EC2-like solution for
their critical apps within their own data center
• Provisioning on Demand (especially by Developers and Testers)
• Chargeback/metering/Showback needs
Companies with some degree of existing automation
for provisioning and patching
• Self-Service enablement of existing automation
• Scale out and scale back of resources
Who’s Buying?
Oracle Confidential – Aug 2009
- 51. 51 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
• Sales Play #1 – Exadata and Exalogic customers
– Customers looking for Engineered systems for massive data center consolidation
– Outline the entire path from Physical->Engineered Systems->Cloud
• Sales Play #2 – Customers attracted to Cloud Self Service model
– Customers with challenges around Provisioning/Automation
– Business users demanding more control
• Sales Play #3 – Customers who want shared services with metered usage
– Demonstrate capex and opex savings from shared services
– Focus on Metering and Chargeback for greater accountability
• Sales Play #3 –Existing customers with GC or Ops Center Provisioning Pack
– Sell the Cloud Management Packs as the “next level of consolidation and automation”
– Focus on Self-Service Provisioning
• Sales Play #5 – Oracle VM prospects
– Ride the virtualization wave; Provide viable alternative to VMware
– Focus on Assemblies, Metering, Policies for value-add over bare bones virtualization
Key Sales Plays – FY 2012
- 52. 52 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
• Technical Reps
– Sell Cloud Management Pack for Database + Database Lifecycle Management Pack as
a complete DBaaS solution
– Upsell to existing database customers
• Middleware Reps
– Sell Cloud Management Pack for Middleware + Weblogic Management Pack as a
complete PaaS solution
– Upsell to existing middleware customers
• Hardware Reps
– Demonstrate differentiated offering of Oracle hardware with base IaaS included in
Enterprise Manager
– Clear value over bare bone hardware and hypervisor sold by IBM, Cisco, VMware, etc
What’s there for Sales teams
- 53. 53 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Agenda
• Business Need & Opportunity
• New Cloud Management Packs
• Feature Details
• Who’s Buying Cloud Management
• Summary
- 54. 54 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Enterprise Manager 12
Total Cloud Control
ü Complete Cloud Lifecycle Solution
Manage all phases of the cloud lifecycle
Applica*ons
and
Business
Services
Pla<orm
as
a
Service
Database-‐as-‐a-‐Service
Infrastructure-‐as-‐a-‐Service
Meter &
Charge
Optimize Plan
Setup
Build
Test
Deploy
Manage
Monitor
ü Unified and Automated Management
Across the entire cloud stack, and across all
cloud services - from a single product
ü Business-Driven Clouds
Application-aware clouds that automatically
adapt to business services and activities
- 55. 55 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Oracle Enterprise Manager Cloud Management
Key Differentiators
- 56. 56 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
• Total 40 Customers and Partners, plus Oracle IT
Enterprise Manager 12.1 Beta: Early Adopters
- 57. 57 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.
Q&A
- 58. 58 Copyright © 2012, Oracle and/or its affiliates. All rights reserved.