Value Proposition canvas- Customer needs and pains
You Can T Send A Duck To Eagle School
1. There are a lot of great speakers out there, but what makes Mac Anderson a little different is that he has been in 'the trenches' for the last 30 years. Mac is the founder of Simple Truths & Successories , the leader in creating products for employee motivation and recognition. My PowerPoint presentation is based on one of his books: You Can't Send a Duck to Eagle School a business leadership book by this best selling author. Mac Anderson focuses on the belief that one great idea can change a life forever. Mac Anderson
2. A few years ago, Mac Anderson was having lunch with a top executive from a company know for their legendary service. Mac asked how they did it and the executive replied: “ YOU CAN’T SEND A DUCK TO EAGLE SCHOOL” “ You can’t teach someone to want to serve, you can’t teach people to smile, you can’t teach personality… but we can hire people who have those qualities and teach them our product and then our culture.” Here are a few other “lessons learned” in Mac Anderson’s 30 years as an entrepreneur.