Infographic: Malaysia B2C E-Commerce Market 2019

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Free infographic from our report "Malaysia B2C E-Commerce Market 2019". Find it here: https://www.ystats.com/infographic-malaysia-b2c-e-commerce-market-2019/ Find the report available for purchase here: https://www.ystats.com/market-reports/malaysia-b2c-e-commerce-market-2019/

Business

FOR ONLINE SHOPPERS FROM GENERATION Z,
“CLOTHING & APPAREL” (76%) WAS THE MOST POPULAR
CATEGORY IN MALAYSIA IN 2018.
MALAYSIA: TOP 3 PRODUCT CATEGORIES PURCHASED ONLINE BY GENERATION Z, IN % OF GENERATION Z
ONLINE SHOPPERS, 2018
Note: does not add up to 100% due to multiple answers possible
Definition: Generation Z refers to the youth ages 18-24
Source: Nielsen, May 2019; as cited in the report “Malaysia B2C E-Commerce Market 2019” by
yStats.com
COSMETICS & FRAGRANCES
29% 19%
76%CLOTHING &
APPAREL
DIGITAL ELECTRONICS

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