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1. ONLINE SHOPPERS IN GERMANY, ITALY AND SPAIN PREFERRED
E-WALLETS SUCH AS PAYPAL OVER CARDS, AS OF 2018.
EU-5: SHARE OF ONLINE SHOPPERS PREFERRING TO PAY BY CARD VS. E-WALLET, IN %, BY COUNTRY, 2018
Note: "Card" originally defined by the source as "Debit or credit card"; "E-Wallet" originally
defined as "PayPal or similar"
Survey: based on an online survey of approximately 1,000 per country except in the Nordics,
where the number of respondents totaled about 500 per country; question asked: “Which of the
following methods do you prefer to use when you pay for a product you’ve bought online?”;
besides the listed Western European countries, the survey also included Poland
Source: PostNord, Nepa, 2018; as cited in the report "Western Europe B2C E-Commerce and
Online Payment Market 2019" by yStats.com
Card: 52%
32%
56%
12%
43%
E-wallet: 43%
49%
56%
38%
52%
UK
Germany
France
Italy
Spain