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PRESS RELEASE
Hamburg, September 13th, 2018
yStats.com report says half of online shoppers in Asia make purchases
cross-border
A new publication from Hamburg-based secondary market research firm yStats.com, “Asia-Pacific Cross-Border B2C E-
Commerce 2018,” covers online retail imports and exports in 10 nations of the Asia-Pacific region. The company’s CEO and founder,
Yücel Yelken, comments “over half of online shoppers in this populous region shop on websites based outside their own nation”.
Highest concentration of cross-border shopper is in Hong Kong and Singapore
While more than 50% of online shoppers in the Asia Pacific region made purchases from abroad, the percentage is much higher in the
city-state of Singapore and in Hong Kong. Australia and New Zealand also have a significantly higher share of cross-border shoppers than the
regional average, according to surveys cited in the yStats.com report. One nation that shuns the cross-border trend is Japan, as over 90% of
online shoppers there only buy in-country.
Handheld connections used for cross-border shopping in Asia-Pacific region
A recent survey cited in the yStats.com report indicates that cross-border purchases in the most populous nations in the Asia-Pacific
region, China and India, are made through smartphones and tablets more than on desktop computers. The report also reflects that China, the
USA and Japan are the most popular destinations for Asia-Pacific’s cross-border shoppers.
Apparel leads other product categories in cross-border trade
Clothing and accessories is top product category in cross-borders shopping in the Asia-Pacific region, according to data included in
the yStats.com publication. Sales of this product grouping made up over a third of cross-border volume in South Korea.
For further information, see: https://www.ystats.com/wp-content/uploads/2018/09/2018.09.12_Product-Brochure-Order-Form_Asia-Pacific-Cross-Border-B2C-E-
Commerce-2018.pdf
Press Contact:
yStats.com GmbH & Co. KG
Behringstrasse 28a, D-22765 Hamburg
Phone: +49 (0)40 - 39 90 68 50
Fax: +49 (0)40 - 39 90 68 51
E-Mail: press@ystats.com
Internet: www.ystats.com
Twitter: www.twitter.com/ystats
LinkedIn: www.linkedin.com/company/ystats
Facebook: www.facebook.com/ystats
About yStats.com
Founded in 2005 and headquartered in Hamburg, Germany, yStats.com is one of the world's leading secondary market research companies. We are committed to
providing the most up-to-date and objective data on Global B2C E-Commerce and Online Payment markets to sector-leading companies worldwide.
Our multilingual staff researches, gathers, filters and translates information from thousands of reputable sources to synthesize accurate and timely reports in our
areas of expertise, covering more than 100 countries and all global regions. Our market reports focus predominantly on online retail and payments, but also cover
a broad range of related topics including M-Commerce, Cross-Border E-Commerce, E-Commerce Delivery, Online Gaming and many others. In addition to our wide
selection of market reports, we also provide custom market research services.
We are proud to cooperate with companies like Bloomberg and Thomson Reuters. Given our numerous citations in leading media sources and journals worldwide,
including Forbes and the Wall Street Journal, we are considered one of the most highly-reputed international secondary market research companies with an
expertise in the areas of B2C E-Commerce and Online Payment.

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Press Release: Asia-Pacific Cross-Border B2C E-Commerce 2018

  • 1. PRESS RELEASE Hamburg, September 13th, 2018 yStats.com report says half of online shoppers in Asia make purchases cross-border A new publication from Hamburg-based secondary market research firm yStats.com, “Asia-Pacific Cross-Border B2C E- Commerce 2018,” covers online retail imports and exports in 10 nations of the Asia-Pacific region. The company’s CEO and founder, Yücel Yelken, comments “over half of online shoppers in this populous region shop on websites based outside their own nation”. Highest concentration of cross-border shopper is in Hong Kong and Singapore While more than 50% of online shoppers in the Asia Pacific region made purchases from abroad, the percentage is much higher in the city-state of Singapore and in Hong Kong. Australia and New Zealand also have a significantly higher share of cross-border shoppers than the regional average, according to surveys cited in the yStats.com report. One nation that shuns the cross-border trend is Japan, as over 90% of online shoppers there only buy in-country. Handheld connections used for cross-border shopping in Asia-Pacific region A recent survey cited in the yStats.com report indicates that cross-border purchases in the most populous nations in the Asia-Pacific region, China and India, are made through smartphones and tablets more than on desktop computers. The report also reflects that China, the USA and Japan are the most popular destinations for Asia-Pacific’s cross-border shoppers. Apparel leads other product categories in cross-border trade Clothing and accessories is top product category in cross-borders shopping in the Asia-Pacific region, according to data included in the yStats.com publication. Sales of this product grouping made up over a third of cross-border volume in South Korea. For further information, see: https://www.ystats.com/wp-content/uploads/2018/09/2018.09.12_Product-Brochure-Order-Form_Asia-Pacific-Cross-Border-B2C-E- Commerce-2018.pdf Press Contact: yStats.com GmbH & Co. KG Behringstrasse 28a, D-22765 Hamburg Phone: +49 (0)40 - 39 90 68 50 Fax: +49 (0)40 - 39 90 68 51 E-Mail: press@ystats.com Internet: www.ystats.com Twitter: www.twitter.com/ystats LinkedIn: www.linkedin.com/company/ystats Facebook: www.facebook.com/ystats About yStats.com Founded in 2005 and headquartered in Hamburg, Germany, yStats.com is one of the world's leading secondary market research companies. We are committed to providing the most up-to-date and objective data on Global B2C E-Commerce and Online Payment markets to sector-leading companies worldwide. Our multilingual staff researches, gathers, filters and translates information from thousands of reputable sources to synthesize accurate and timely reports in our areas of expertise, covering more than 100 countries and all global regions. Our market reports focus predominantly on online retail and payments, but also cover a broad range of related topics including M-Commerce, Cross-Border E-Commerce, E-Commerce Delivery, Online Gaming and many others. In addition to our wide selection of market reports, we also provide custom market research services. We are proud to cooperate with companies like Bloomberg and Thomson Reuters. Given our numerous citations in leading media sources and journals worldwide, including Forbes and the Wall Street Journal, we are considered one of the most highly-reputed international secondary market research companies with an expertise in the areas of B2C E-Commerce and Online Payment.