An overview of how Telecom operator Vimpelcom is creating a standard of customer excellence across international markets with FRTRSS Ambassador Promotions.

1. CASE: VIMPELCOM

2. “ VimpelCom is a top 10 telco operating
around the globe. They want their 60.000
employees working in 19 countries to
become aware on the subject of Customer
Excellence.

3. VIMPELCOM QUIZ
FRTRSS created the VimpelCom quiz focusing entirely on
Customer Excellence. This quiz is part of FRTRSS
ambassador technology and allows VimpelCom to identify
passionate employees as thought leaders.

4. FACTS
- Rolled out in 19 different countries in 4 languages
- 60.000 employees
- Explanatory video to support questions
- Questions about Customer Excellence
- Collect individual stories
- Compete on individual and group scores
The quiz created competition between countries and was
promoted by HQ and by local business units as well.
Bangladesh even created special promotion material to train
their employees prior to the quiz launch!

5. RESULTS
From a total of 60.000 employees
25,602 contestants finished the
quiz. This results in a world wide
participation rate of 43%

6. Personalized infographic showing your
score and that of your business unit. It
also offers suggestions of actions you
can take right away to improve
Customer Excellence.

7. Real time infographic showing results
per country as embedded on global
intranet.

8. “ 77% of participants
recommend this quiz as a
way of learning!

9. www.frtrss.net