Dealroom. The technology focused corporate finance SaaS boutique model

1. dealroom.co
Collaboration platform for VCs and founders
June, 2014
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2. Simplifying collaboration and
syndication with leading funds

3. dealroom.co
New way to discover, track, and
access winning tech companies

4. dealroom.co
SaaS corporate finance model
400 active top-tier VC / PE funds
Core team
12,500 leading tech companies
! Launched in late 2013, dealroom.co connects tech funds and
their portfolio companies to collaborate on new investments,
follow-ons, syndicates
! A purpose-built platform for transaction process management
! Centralised collaboration, instead of emails and one-on-one
! Modular full-service model: pay only for what you need
! 100% focused on internet companies and its sub-verticals
! Relationships and deep understanding of industry dynamics
! Unrivalled platform with 12,500+ companies and 400+ funds
Online SaaS for collaboration and
transaction process support
! Yoram Wijngaarde, Founder & CEO, London
! 2004-2008 Lehman Brothers, media M&A in NY and London
! 2009-2013 NOAH Advisors, internet M&A
! Over $10bn in tech M&A deals incl. lead advisor on Fotolia/KKR
($500M), Bigpoint/TA/Summit ($350M), Softonic/PG (€275M)
! Roberto Arias Alegria
! Tech Lead, Berlin
! Formerly Chief
Engineer at Chemist
Direct (Atomico)
! Fabio Moro
! Biz Dev Lead, Berlin
! Formerly successful
broker/trader at STX
! Type of investors: funds 69%, angels 20%, corporates 11%
! Investment stage distribution: seed stage funds 11%, early
46%, growth equity 25%, buyout 19%
! UK 28%, USA 21%, Germany 20%, France 9%, Spain 6%, …
! Together, investors on dealroom.co made over 150,000
tracking connections with founders and CEOs (added to their
watch-list)
! Crowd-sourced database, curated and organized into:
95 internet sub-verticals, hundreds of tags, ownership type,
revenue model, funding, location, target geography, etc
! Seed 25%, early 40%, growth 22%, mature 13%
! Competitive & industry overviews
! Comparable trading and transaction valuation analytics tools
10+ years active coverage of internet and tech venture capital
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5. dealroom.co
Ground-up redesign of traditional
financial advisory service model
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A redesign of
corporate
finance advisory
Adoption of
technology in
VC industry
Tech giants are
emerging more
rapidly
Universe of
potential buyers
is diversifying
10 years in banking motivated us to rethink the corporate
finance service model and the way it is best delivered
Venture capital has started to embrace software to identify
opportunities, connect LPs with GPs, and more
Investment interest can come from unexpected corners
(corporates, HNW, investor clubs). We connect professionals
and opportunities across investor types and growth stages
Growth trajectories of tech companies are shortening,
creating a need for real-time actionable data and intelligence

6. dealroom.co
Connecting leading tech funds,
portfolio companies and founders
Fundraising Syndication Exits
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over 400 VC / PE funds and 12,500 leading tech companies
Founder-to-VC
collaboration
New opportunities
Follow-on rounds
Test market appetite
Process management

7. dealroom.co 7
A purpose-built platform for
transaction process management
online
dataroom
✓ Less emails,
attachments,
and one-on-one
✓ Select & invite
investors via
platform
✓ Centralised
collaboration
✓ Monitor investor
response

8. dealroom.co 8
Expand your own network with an
unrivalled platform of investors
Early stage 46%
Late growth 25%
Buyout 19%
Seed stage 11%
Funds 69%
Angels 20%
Corporates 11%
UK 28%
USA 21%
Germany 20%
France 9%
Spain 6%
Netherlands 5%
existing relationships the dealroom.co network
+
+ over 400 top-tier VC / PE funds

9. dealroom.co
A more efficient and structured
transaction process
1. Upload 2. Invite 3. Collaborate
! Dataroom info pack
(KPIs, deck, model)
! Dealroom can provide
support with preparation of
deck and KPIs
! Appoint Deal Team as
dataroom admin (may include
Founders, existing
shareholders and/or
Dealroom Team)
! Prepare investment
summary (based on
dataroom info pack)
! Select target investors
(own + dealroom list)
! Invited parties can request
dataroom access
! Online Q&A and data
requests
! Tick-off milestones
! Monitor dataroom activity
! Short-list funds to work for
finalization and legal
documentation
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10. dealroom.co
Freemium pricing model designed
to suit different requirements
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! Full use of platform incl.
dataroom functionality
! Access to investors, if
qualified and matched *
! Unlimited support and
process supervision
! Subject to basic review of
the Company’s trading
performance
! Help with Dataroom info
pack (KPIs, deck, model)
! Process management
including individual follow-
up; ensuring milestones and
deadlines are met
! Premium research and
intelligence
! Launched H2 ‘14
* Dealroom team ensures that intros are made only when there is a theotretical match.
Free Success Fee Subscription

11. dealroom.co
dealroom.co
AMSTERDAM | BERLIN | LONDON
dealroom.co B.V.
Bachstraat 15
1077 GE Amsterdam
The Netherlands
team@dealroom.co