2. What is Dubizzle?
Dubizzle is the
Largest
Classifieds Site
in the Arab
World.
It’s the best
place to find
Cars,
Properties,
Jobs, and much
much more.
3. What is Dubizzle?
In 22 cities, across
14 countries.
Available
everywhere in
Arabic, English &
French.
Over 1.5m unique
users, and 70m
page views each
month.
6. Digital marketing on a growth path
http://arabcrunch.com/wp-content/uploads/2011/03/Arab-world-Digital-Marketing-Trends-infographics.jpg
7. Digital marketing on a growth path
http://arabcrunch.com/wp-content/uploads/2011/03/Arab-world-Digital-Marketing-Trends-infographics.jpg
8. Mobile, the new mass medium
Mobile broadband subscribers in MEA1
CAGR: +24%
503
429
363
284
227
174
2010 2011 2012 2013 2014 2015
Mobile advertising opportunity in MEA (in mln US$)2
549
CAGR: +34%
418
311
235
175
129
2010 2011 2012 2013 2014 2015
Source: 1Pyramid research projections (EDGE, UMTS, HSPA, Mobile WiMax subscribers), 2Informa network projections, Oct 2010, MEA Team projections
Source: 2InMobi,
h*p://alltopstartups.com/2011/02/27/mobile-‐adver?sing-‐opportuni?es-‐in-‐africa/,
March
2011
9. The landscape has changed
Company Perspective & Control Consumer Perspective & Control
11. Digital marketing evolution
Online Marketing Display Contextual Age of
Experimentation Advertising Keywords Collaboration
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