1. Digipak Questionnaire
Here is an image of my digipak for the music video “So High”
Below are some bigger images of the front and back covers and the inside case.
2. 1) Are you male or female?
2) What is your age? (please circle)
16-18 19-21 22-24 25-27 28-30 30+
3) What genre of music do you listen to most frequently?
4) How many songs would you expect to see on a digipak (like a special edition album)
5) Have you ever purchased a digipak?
6) Do you like digipacks?
7) Do you think my digipack suits the genre of singer song writer/indie , and why?
8) Is there anything you think I should add to the digipak?
9) Is there anything you think I should remove from the digipak?
10) Do you like the overall design?
4. 1) Do you like this magazine advertisement?
2) Out of 10 (10 being the top mark and 1 being the lowest) what would you rate the overall look of this advert?
3) Do you think this advert is relative to the singer songwriter genre?
4) Have you seen other adverts like this/ is this similar to other music advertisements you have seen?
5) Out of 10 (10 being the top mark and 1 being the lowest) how realistic does the poster look/feel? i.e. can you
see it being used in a real magazine?
6) Would this poster influence you to listen to the song or the artist?
7) Have you ever brought an album because it was advertised in a magazine?
8) If yes, did the advertisement influence your decision?
9) What do you think could be done to improve this advert?
