SlideShare une entreprise Scribd logo
1  sur  11
From Hacker
to Hustler
#StartupAcademy
@Hypepotamus
15 minutes of fame
#StartupAcademy
@Hypepotamus
The Start of My Career
#StartupAcademy
@Hypepotamus
Corporate America
#StartupAcademy
@Hypepotamus
Late Bloomer
Overnight Success
Founded: August 1997
FF $400k: Jan 1998
Beta Launch “ProLaunch”: April 1, 1998
Out of Beta: June 1998
20 employees, new office, new name: June 1999
“Stickiest Site”: June 1999
$10m investment: July 1999
“Launch” Party: Oct 1999
500,000 Subscribers: Nov 1999
1m Subscribers: Feb 2000
2.5m Subscribers, new office: July 2000
3.7m Subscribers, 160 employees: Aug 2000
Acquisition by AskJeeves (Ask.com) June 2001
Building Your Own Cloud
Insert picture of Network Map here.
Continued Life as a Hacker
#StartupAcademy
@Hypepotamus
Transition to Hustler
1350 Members
5 Countries
25 States
27 female founders have graduated from SCAP
2000+ Users
2nd Place StartupRiot
Women 2.0 Pitch Finalist
Self-funded to exit
Licensing deal w/ MAJOR software company in the works
Acquired by TRX last summer
Hacker vs. Hustler
• Someone else’s idea.
• Wrote the 1st version of the code
• Wired the office, fixed the
printer.
• “Closer”
• Grew tech team from me to 60+
people
• Architect / Problem Solver
• 24x7x365 job
• Lots of quiet time for
planning/strategizing
• Pessimist
• Lonely job
• Usually committed to stay w/
company at exit.
• My idea
• Wired the office, fixed the
printer.
• “Cold Caller” for both Sales &
Investors
• Focus on “Growing company”
• Cash is King
• Face of the Company
• 24x7x365 job
• No quiet time
• Optimist
• Lonely job
• Usually has quick earn-out at
exit.
Which role are you?
• Pick one idea, validate it and then, fully commit.
• Have clearly defined roles for your founding team.
• Whichever role you are in, fully commit to it.
• Have a “startup pre-nup” – have the tough
conversations.
• Enjoy the ride!
#StartupAcademy
@Hypepotamus

Contenu connexe

Plus de Hypepotamus

E commerce marketing tricks
E commerce marketing tricksE commerce marketing tricks
E commerce marketing tricks
Hypepotamus
 
Ecommerce School: Roger Lopez on
Ecommerce School: Roger Lopez on Ecommerce School: Roger Lopez on
Ecommerce School: Roger Lopez on
Hypepotamus
 

Plus de Hypepotamus (20)

Intro to ATL Startups
Intro to ATL Startups Intro to ATL Startups
Intro to ATL Startups
 
E commerce marketing tricks
E commerce marketing tricksE commerce marketing tricks
E commerce marketing tricks
 
Ecommerce School: Roger Lopez on Digital Measurement Model
Ecommerce School: Roger Lopez on Digital Measurement ModelEcommerce School: Roger Lopez on Digital Measurement Model
Ecommerce School: Roger Lopez on Digital Measurement Model
 
Ecommerce School: Roger Lopez on Content Strategy Framework for Ecommerce Web...
Ecommerce School: Roger Lopez on Content Strategy Framework for Ecommerce Web...Ecommerce School: Roger Lopez on Content Strategy Framework for Ecommerce Web...
Ecommerce School: Roger Lopez on Content Strategy Framework for Ecommerce Web...
 
Ecommerce School: Roger Lopez on
Ecommerce School: Roger Lopez on Ecommerce School: Roger Lopez on
Ecommerce School: Roger Lopez on
 
Ecommerce School: Roger Lopez on Email Marketing 101
Ecommerce School: Roger Lopez on Email Marketing 101Ecommerce School: Roger Lopez on Email Marketing 101
Ecommerce School: Roger Lopez on Email Marketing 101
 
Ecommerce School: Roger Lopez on Tips on Migrating Ecommerce Platform
Ecommerce School: Roger Lopez on Tips on Migrating Ecommerce PlatformEcommerce School: Roger Lopez on Tips on Migrating Ecommerce Platform
Ecommerce School: Roger Lopez on Tips on Migrating Ecommerce Platform
 
Ecommerce School: Roger Lopez on Google Analytics
Ecommerce School: Roger Lopez on Google AnalyticsEcommerce School: Roger Lopez on Google Analytics
Ecommerce School: Roger Lopez on Google Analytics
 
Ecommerce School: Roger Lopez on PPC on a Shoestring Budget
Ecommerce School: Roger Lopez on PPC on a Shoestring BudgetEcommerce School: Roger Lopez on PPC on a Shoestring Budget
Ecommerce School: Roger Lopez on PPC on a Shoestring Budget
 
Ecommerce School: Roger Lopez on How to Select an Ecommerce Platform
Ecommerce School: Roger Lopez on How to Select an Ecommerce PlatformEcommerce School: Roger Lopez on How to Select an Ecommerce Platform
Ecommerce School: Roger Lopez on How to Select an Ecommerce Platform
 
Overview of Southern Fried Supernova
Overview of Southern Fried SupernovaOverview of Southern Fried Supernova
Overview of Southern Fried Supernova
 
Summary of Our First Six Months
Summary of Our First Six MonthsSummary of Our First Six Months
Summary of Our First Six Months
 
The Impact of Startup Rally
The Impact of Startup RallyThe Impact of Startup Rally
The Impact of Startup Rally
 
Ecommerce school with Hadi Irvani, PeachDish
Ecommerce school with Hadi Irvani, PeachDishEcommerce school with Hadi Irvani, PeachDish
Ecommerce school with Hadi Irvani, PeachDish
 
Ecommerce School with Craig Hyde, Rigor
Ecommerce School with Craig Hyde, RigorEcommerce School with Craig Hyde, Rigor
Ecommerce School with Craig Hyde, Rigor
 
Ecommerce school with Ashish Mistry, KontrolFreek, BLH Venture Partners
Ecommerce school with Ashish Mistry, KontrolFreek, BLH Venture PartnersEcommerce school with Ashish Mistry, KontrolFreek, BLH Venture Partners
Ecommerce school with Ashish Mistry, KontrolFreek, BLH Venture Partners
 
Summer Startup Academy Session 4 with Nick Park from Autotrader.com
Summer Startup Academy Session 4 with Nick Park from Autotrader.comSummer Startup Academy Session 4 with Nick Park from Autotrader.com
Summer Startup Academy Session 4 with Nick Park from Autotrader.com
 
Summer Startup Academy Session 4 with Kyle Porter from SalesLoft
Summer Startup Academy Session 4 with Kyle Porter from SalesLoftSummer Startup Academy Session 4 with Kyle Porter from SalesLoft
Summer Startup Academy Session 4 with Kyle Porter from SalesLoft
 
Summer Startup Academy Session 4 with John Avery from Panasonic
Summer Startup Academy Session 4 with John Avery from PanasonicSummer Startup Academy Session 4 with John Avery from Panasonic
Summer Startup Academy Session 4 with John Avery from Panasonic
 
Summer Startup Academy Session 3 with J Cornelius
Summer Startup Academy Session 3 with J CorneliusSummer Startup Academy Session 3 with J Cornelius
Summer Startup Academy Session 3 with J Cornelius
 

Dernier

Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
AnaAcapella
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
ssuserdda66b
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
ciinovamais
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
QucHHunhnh
 

Dernier (20)

General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
 
Sociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning ExhibitSociology 101 Demonstration of Learning Exhibit
Sociology 101 Demonstration of Learning Exhibit
 
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptxBasic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdfUGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdf
 
Spellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please PractiseSpellings Wk 3 English CAPS CARES Please Practise
Spellings Wk 3 English CAPS CARES Please Practise
 
Python Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docxPython Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docx
 
This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.This PowerPoint helps students to consider the concept of infinity.
This PowerPoint helps students to consider the concept of infinity.
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
 
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17  How to Extend Models Using Mixin ClassesMixin Classes in Odoo 17  How to Extend Models Using Mixin Classes
Mixin Classes in Odoo 17 How to Extend Models Using Mixin Classes
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...Making communications land - Are they received and understood as intended? we...
Making communications land - Are they received and understood as intended? we...
 
1029-Danh muc Sach Giao Khoa khoi 6.pdf
1029-Danh muc Sach Giao Khoa khoi  6.pdf1029-Danh muc Sach Giao Khoa khoi  6.pdf
1029-Danh muc Sach Giao Khoa khoi 6.pdf
 
Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptx
 
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
 
Food safety_Challenges food safety laboratories_.pdf
Food safety_Challenges food safety laboratories_.pdfFood safety_Challenges food safety laboratories_.pdf
Food safety_Challenges food safety laboratories_.pdf
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 
Unit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptxUnit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptx
 
SOC 101 Demonstration of Learning Presentation
SOC 101 Demonstration of Learning PresentationSOC 101 Demonstration of Learning Presentation
SOC 101 Demonstration of Learning Presentation
 

Summer Startup Academy Session 3 with Jen Bonnett

  • 2. 15 minutes of fame #StartupAcademy @Hypepotamus
  • 3. The Start of My Career #StartupAcademy @Hypepotamus
  • 6. Overnight Success Founded: August 1997 FF $400k: Jan 1998 Beta Launch “ProLaunch”: April 1, 1998 Out of Beta: June 1998 20 employees, new office, new name: June 1999 “Stickiest Site”: June 1999 $10m investment: July 1999 “Launch” Party: Oct 1999 500,000 Subscribers: Nov 1999 1m Subscribers: Feb 2000 2.5m Subscribers, new office: July 2000 3.7m Subscribers, 160 employees: Aug 2000 Acquisition by AskJeeves (Ask.com) June 2001
  • 7. Building Your Own Cloud Insert picture of Network Map here.
  • 8. Continued Life as a Hacker #StartupAcademy @Hypepotamus
  • 9. Transition to Hustler 1350 Members 5 Countries 25 States 27 female founders have graduated from SCAP 2000+ Users 2nd Place StartupRiot Women 2.0 Pitch Finalist Self-funded to exit Licensing deal w/ MAJOR software company in the works Acquired by TRX last summer
  • 10. Hacker vs. Hustler • Someone else’s idea. • Wrote the 1st version of the code • Wired the office, fixed the printer. • “Closer” • Grew tech team from me to 60+ people • Architect / Problem Solver • 24x7x365 job • Lots of quiet time for planning/strategizing • Pessimist • Lonely job • Usually committed to stay w/ company at exit. • My idea • Wired the office, fixed the printer. • “Cold Caller” for both Sales & Investors • Focus on “Growing company” • Cash is King • Face of the Company • 24x7x365 job • No quiet time • Optimist • Lonely job • Usually has quick earn-out at exit.
  • 11. Which role are you? • Pick one idea, validate it and then, fully commit. • Have clearly defined roles for your founding team. • Whichever role you are in, fully commit to it. • Have a “startup pre-nup” – have the tough conversations. • Enjoy the ride! #StartupAcademy @Hypepotamus

Notes de l'éditeur

  1. 7 startups, 1 was woman owned.
  2. People Magazine November 2000
  3. Mr. Bredder and the beginning of my career.Let to a BS in Math & CS from Dickinson College.Key Lesson: When you LOVE what your are doing, time disappears.
  4. Key LessonsDo things differently.Fake it till you make it.If you want something, you need to ask for it. And be willing to walk away if you don’t get it.It Takes a TeamCommunicate, Communicate, Communicate
  5. What was eTour.
  6. 2000 sq feet (14), 12000 sq ft, 62,000 sq ft$100k - $400 k in f&f1st angel round $500k10m round ~= 40m round
  7. Key LessonsThere is a formula that ties marketing & tech together. Without the right mix of either, a company will fail.There are different types of entrepreneurs (Lifestyle vs Startup)I have a history of teaming w/ dysfunctional CEOs.
  8. Key LessonsIts all about connections.CEOvs CTOStill working on it….
  9. 2000 sq feet (14), 12000 sq ft, 62,000 sq ft$100k - $400 k in f&f1st angel round $500k10m round ~= 40m round