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Introducing…GrowthANSWERS ,[object Object],[object Object],[object Object],[object Object],[object Object]
Single-Source Responsibility One-to-One Relationship  Marketing Sales &  Customer Service Training Promotional Marketing Tele-Prospecting Tele-Research Direct Response Marketing Internet Marketing SEO/PPC Web Interactive Marketing Branding Positioning Messaging EMERGING COMPANY
GA Sweet Spot ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why companies choose GA? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Welcome to Meet-the-e X pert J. Mark Walker Vice President, Client Development Integrity Solutions, LLC and Founder & CEO J. M. Walker Group, Inc June 18. 2008  The Georgian Club
Growth Gap™ is a registered trademark of Turning Point Strategies, LLC.  Used by permission.  All Rights Reserved.  P C L E M Close The Prospect Gap Close The Customer Gap Close The Loyalty Gap Close The Expansion Gap Close The Margin Gap Maximize the # of qualified prospects in the pipeline Maximize conversion % of prospects to customers Maximize purchase frequency Maximize purchase of additional products Maximize price per product or service Mission: Close the Gaps
Today: Customer Gap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introducing…Integrity Solutions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introducing…Integrity Solutions ,[object Object],[object Object],[object Object],[object Object],[object Object]
Selling is… I you asked people on the street, “What do you think of when you hear the word, ‘ selling ’?” what do you think they would answer? Complete this sentence:  “Selling is…”
Selling Success Discuss in small groups:  Appoint a Table Leader/Reporter. Come up with three top factors. What did you decide?  (Reporters, Report!)
Selling Success ,[object Object],[object Object],[object Object]
Belief Boundaries Unconscious assumptions about ourselves form our mental paradigm – our mental boundary, or border.  SOMETHING MORE = BELIEF X
Our performance will not go beyond the limits we unconsciously place on ourselves. BELIEF Actions Feelings Behavior Abilities
[object Object],Actions Feelings Behavior Abilities All personal growth begins by increasing our mental paradigm. BELIEF
® Sales Congruence Model is a registered trade mark of Integrity Solutions, LLC.  All rights reserved. Sales Congruence Model ®  (Alignment) TM View Of Selling Values Belief In Product Commitment  to  Activities View Of Abilities
Building Belief with Sales Process What kinds of people do you like to buy from?  (Everyone wants to buy, no one wants to be “sold.”) Look at the “Statement of Values and Ethics.” Is there anything here that you would not  use as a foundation in your business? Establish a Process that  Resonates with Personal Values
Building Belief in Themselves Coaching People to Success
Teaching People to Believe BUILD BELIEF
THANK YOU

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Closing the Customer Gap--Growth Answers Meet the eXpert

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  • 2. Single-Source Responsibility One-to-One Relationship Marketing Sales & Customer Service Training Promotional Marketing Tele-Prospecting Tele-Research Direct Response Marketing Internet Marketing SEO/PPC Web Interactive Marketing Branding Positioning Messaging EMERGING COMPANY
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  • 5. Welcome to Meet-the-e X pert J. Mark Walker Vice President, Client Development Integrity Solutions, LLC and Founder & CEO J. M. Walker Group, Inc June 18. 2008 The Georgian Club
  • 6. Growth Gap™ is a registered trademark of Turning Point Strategies, LLC. Used by permission. All Rights Reserved. P C L E M Close The Prospect Gap Close The Customer Gap Close The Loyalty Gap Close The Expansion Gap Close The Margin Gap Maximize the # of qualified prospects in the pipeline Maximize conversion % of prospects to customers Maximize purchase frequency Maximize purchase of additional products Maximize price per product or service Mission: Close the Gaps
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  • 10. Selling is… I you asked people on the street, “What do you think of when you hear the word, ‘ selling ’?” what do you think they would answer? Complete this sentence: “Selling is…”
  • 11. Selling Success Discuss in small groups: Appoint a Table Leader/Reporter. Come up with three top factors. What did you decide? (Reporters, Report!)
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  • 13. Belief Boundaries Unconscious assumptions about ourselves form our mental paradigm – our mental boundary, or border. SOMETHING MORE = BELIEF X
  • 14. Our performance will not go beyond the limits we unconsciously place on ourselves. BELIEF Actions Feelings Behavior Abilities
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  • 16. ® Sales Congruence Model is a registered trade mark of Integrity Solutions, LLC. All rights reserved. Sales Congruence Model ® (Alignment) TM View Of Selling Values Belief In Product Commitment to Activities View Of Abilities
  • 17. Building Belief with Sales Process What kinds of people do you like to buy from? (Everyone wants to buy, no one wants to be “sold.”) Look at the “Statement of Values and Ethics.” Is there anything here that you would not use as a foundation in your business? Establish a Process that Resonates with Personal Values
  • 18. Building Belief in Themselves Coaching People to Success
  • 19. Teaching People to Believe BUILD BELIEF