10. Innovation He learned from artisans making amazing colorsfrom vegetables and replicated at a different scale at different companies . In 1998, titan’s designer were copying western designs company was led by marketing. He produced HERITAGE in 2002. Introduction of RAGA. He celebrated Indian jewelry through raga form. After that, he innovates many products with unique characteristics On the other end spectrum team produced nebula a range of luxury watches
11. ATTRIBUTES “Ideas take time to get accepted-I don’t give up!! The other tool I have is to visualise.it doesn’t cost anything, it’s just the effort of sketching and putting down what i can see in my head”. -ABHIJIT BANSOD
14. Process At ABD, they combine tradition, trends and technology in design process to create truly outstanding and innovative designs .
15. About ABD In less than a year abd has produced one iconic product, table lampHALOfor BPL. Some 200 blogs have written about the product- Korean ,Japanese, Spanish-and it is just power of design. ABD designed IPL trophy Terracota computer speakers Studio ABD designed andcrafted trophies for Auto awards launched by Economics Times – Zigwheel in Delhi at Auto Expo . The project was realised in collaboration with Indi Design , Pune.
17. Awards and achievements Red dot design award 2010 Designer of the year award & Best lifestyle design in 2008 by Business week Best Public Space Design in 2005 by Business World And many awards in different catagories