Prima parte della quarta lezione del corso on-line su come migliorare le strategie web e massimizzare la presenza sui social media dei progetti LLP rivolto ai manager di Progetti Europei LLP. Tema: Content Curation Author: Alberto Nantiat Website: http://web2llp.eu/it/training/online-session-4-curation-copyright

1. This project was financed with the support of the European Commission. This presentation is the sole responsibility of the
author and the Commission is not responsible for any use that may be made of the information contained therein.
http://www.web2llp.eu
Introduction to content curation
Alberto Nantiat
ENZO B

2. Content curation
• identify, organise, and share the best and most
relevant content on a specific topic or issue online
• information overload content curation
• not a replacement of your content
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3. Types of curation
• Many classifications: action, output, aim, etc.
See a classification of the tools by Robin Good:
http://www.mindmeister.com/55395228/the-news-and-content-curation-tools-universe
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4. Curation is not republishing
• Curation makes sense only if it provides a really good
quality filter that can replace the need to consult
different sources.
• The key element is the expertise and focus of the
curator, and the topic that he has selected.
• Curation is an effective means to build a strong
relationship with a tribe of passionate niche users to
be involved
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5. A good content curator…
• … always keeps in mind the audience and focus of
his/her channel
• … re-thinks and modifies titles, descriptions, ecc.
• ... formats and personalises his/her contents
• … highlights text to help the reader
• … add an introduction and metadata to the content
• ... verifies the sources and always gives credit
• … shares, discusses, suggests, entrusts
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6. Advantages of curating content
Personal
• Keep yourself up to date and deepen the knowledge
• Develop new ideas and content
Professional
• Become a reference by building/increasing your
online reputation on that topic
• Develop new contacts and followers
• SEO
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7. Content curation, copyright & fair use
12 Best practices from Curata
– Reproduce only small portions of the source content
– Always give credit and link to the source
– Provide your contribute: retitle, comments, etc.
Common sense approach to copyright (Socialfresh)
– Always Ask First
– Quoting News and People
– Creative Commons
– Are You Helping Them?
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8. Tools - Diigo
• Highlighting, sticky notes on web pages
• Bookmarking & Saving
• Search and share
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10. Tools – Paper.li
• publishing platform: topic based newspaper
• Daily automatic publication
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12. Tools – Scoop.it
• publishing platform: topics, contents, interactions
• scoop and rescoop content
• Community
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15. Other tools
… and tons more. Among the most used:
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Quora Storify Zite List.ly
Bundlr Pearltrees Eqentia Trap.it
Delicious Netvibes Pinterest Percolate

16. Useful links
Introduzione
http://infografiche.com/web-marketing/content-curation-definizione-infografica/
http://www.eliacaponi.it/content-curation/
Content curation Manifesto
http://www.rohitbhargava.com/2009/09/manifesto-for-the-content-curator-the-next-big-social-
media-job-of-the-future-.html
Content Curation World
http://curation.masternewmedia.org/
Lists and Classifications
http://www.mindomo.com/view?m=2bbb4d3b0995449e9160de4455ad4f2b
http://www.youbrandinc.com/ultimate-lists/ultimate-list-content-curation-tools-platform/
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17. Useful links
By Robin Good
http://www.masternewmedia.org/it/content-curation-perche-il-curatore-di-contenuti/
http://www.masternewmedia.org/it/online-content-curation-la-strategia-per-ottenere/
http://www.masternewmedia.org/it/content-curation-come-distinguere-i-veri-curatori/
Copyright
http://www.contentcurationmarketing.com/content-curation-copyright-ethics-fair-use/
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18. Thank you!
http://www.web2llp.eu/
@Web2LLP
http://groups.diigo.com/group/web2llp
Alberto Nantiat – alberto.nantiat@gmail.com