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BRADENTON, FL
APRIL 2014
Ed Morrison
Purdue Center for Regional Development
FLORIDA’S HIGH TECH CORRIDOR: WHAT’S NEXT?
ACCELERATING COLLABORATIONS WITH STRATEGIC DOING
1
What are
the lessons of
Oklahoma City ?
What are
the lessons of
Charleston?
What are
the lessons of
Milwaukee?
Why are people getting interested in
Strategic Doing?Why are people calling Purdue?
Why are people getting interested in
Strategic Doing?
We’ve
cracked the
code on
collaboration
Our story begins
here
Oklahoma City, 1993
Muhlenberg
Caldwell
Hart Metcalfe Adair
Green
Spencer Owen Scott
Ohio
Edmonson
Rockcastle
Knox
Morgan
Pike
Greenup
Estill
Lewis
Fayette
Union
Mercer
McCracken
Hopkins
And here…Globalization hits Kentucky
Thinking Differently
Behaving Differently
Doing Differently
Thinking Differently
Behaving Differently
Doing Differently
Time-out for an economics lesson…
Our	
  Market Economy	
  is…	
  
Publicly	
  valuable	
  	
  
and	
  	
  
Privately	
  profitable
Our	
  Civic Economy	
  is…	
  
Publicly	
  valuable	
  	
  
but	
  not	
  	
  
Privately	
  profitable
In a democracy,
these two
things are
supposed to
work together
It’s about 3 flows of money
7
We’re moving from our Grandparents’
economy to our Grandchildren’s economy…
7
We’ll need to move from hierarchical
thinking to network mindsets…
From this…. …to this
7
Our challenge: “Link and leverage” assets
to create new opportunities
Step 1: Stop thinking like our pets….
Thinking Differently
Behaving Differently
Doing Differently
7
Had enough?
A key lesson from our Founders:
Civility powers innovation
7
We build trust by doing, not just
talking…
7
What happens
when this
goes away?
And this stuff
doesn’t cut it..
7
What happens
when this
goes away?
Start new conversations….
Thinking Differently
Behaving Differently
Doing Differently
3
Our future is not linear
It all seems so
complex, so
ambiguous…
And we struggle with old systems…
How can we make our way?
The answer: Follow simple rules
Strategy
answers 2
questions
31
Strategic Doing: Simple, but not
easy…
Strategic Planning Strategic Doing
From slow, linear…
…to fast, agile
Alignments emerge…
© 2008, Brian D. Thompson, UWM Research Foundation 10/6/08
Funds
Fluid Transport/
Civil & Ind. Engr.
Detection
Materials
Bioscience
Pumps/ Valves/
Components
Analysis/
Measuring/
Control
Water User
Consumer
Products
Treatment/
Processing/
Softening
Utilities
Funding Agencies
Academic Institutions
Private Sector
Public Sector
Milwaukee Water Cluster
DOE
EPA
NSF
USDA
DoD
NOAA/DOC
Interior
World Bank
Foundations
International
Partners
NIH
Greater
Milwaukee
Foundation
UWM
Marquette
UW-Madison
WATER Inst.
Chem & Biosci
School of Freshwater
Science
CEAS
Physics
MSOE
Fluid Power
Rapid Proto Center
M7/GMC
MMSD
City of
Milwaukee
DNR
UNDP
Federal
Government
Municipalities
Water Council
Pentair
• Filtering & purification
GE
Badger Meter
• Water meters
• Meter reading systems
Procorp• Water reuse & softening
• Phosphate & radium removal
AO Smith
• Water heaters
Kohler
• Faucets
• Materials, coatings, plating
• Casting technology
Miller Coors
• Intake quality, output quality
• Energy consumption
AquaSensors
Thermo Fisher
Scientific
Fall River
Great Lakes Water
• Water treatment equipment
Advanced
Chemical Systems
• Ind. wastewater treatment
CH2MHILL
• Engineering services
ITT
Sanitarie
• Wastewater treatment design
Flygt
• pumps
SiemensJoy
Bucyrus
Veolia
• Water utilities
Environmental
Energy
Efficiency
Processing &
Treatment
Monitoring &
Detection
A swarm forms…
Can we
create an
ecosystem in
Charleston?
Ernest Andrade
Brainpower Innovation
Entrepreneurship
Networks
New Narratives
Quality,
Connected
Places
Collaboration
Strategic
Doing
Ernest used this map to design
a portfolio…
Downtown OKC,
1993
Oklahoma City
Today
Photo by: Luke Barrett
“If your actions inspire others
to dream more, learn more, do
more and become more, you
are a leader.”	

!
John Quincy Adams
A not-so-new definition of leadership…
Why are people getting interested in
Strategic Doing?
We are the leaders we have been
waiting for …
7
What happens
when this
goes away?
MOVE OUR THINKING
FROM PLANS
TO PLATFORMS
Core
Team
Innovation
Transport
Logistics
Talent
Workforce
Green
Growth
7
Create a collaboration
platform to support
regional initiatives
Thinking Differently
Behaving Differently
Doing Differently
Are you ready to move to the next level?
Thank You
Ed Morrison
edmorrison@purdue.edu

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