2. Introduction
Advertising is a form of marketing communication used
to promote or sell something, usually a business's
product or service. The purpose of advertising may also
be to reassure employees or shareholders that a
company is viable or successful. Advertising messages
are usually paid for by sponsors and viewed via various
old media; including mass media such as newspaper,
magazines, television advertisement, radio
advertisement, outdoor advertising or direct mail; or
new media such as blogs, websites or text messages.
www.entranzz.com
3. Eligibility
Eligibility for most of the advertising postgraduate
diploma/ degree courses is graduation in any discipline
with a minimum of 50 percent marks. Admission to most
of these courses is based on an entrance exam and/or
interview.
www.entranzz.com
4. Job Prospects
Advertising departments of private and public sector
companies. Job seekers can also find openings in
newspapers, journals, magazines; commercial section of
radio or television; market research organizations and so
on. One can also work as a freelancer.
www.entranzz.com
5. A career in advertising fetches attractive remuneration.
Fresh graduates can start with a salary of Rs. 9,000 -
15,000 per month. While those with MBAs and
professional training in advertising can get salaries ranging
from 15,000 to 20,000 per month. Salary of a successful
advertising person you can be around 30,000 to 50,000 per
month depending on the ad agency
Remuneration www.entranzz.com
6. Institutes
Zee Institute of Creative Art, Thane
Zee Institute of Creative Art (Banshankari), Bangalore
Maya Academy of Advanced Cinematics (MAAC),
Janakpuri, Delhi
www.entranzz.com
