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A Study on the use of Facebook, RSS, Blogs and Twitter
(Web2.0) among selected academic libraries from 6 Gulf
countries namely: Kingdom of Saudi Arabia, United Arab
Emirates, Qatar, Bahrain, Oman and Kuwait
KAUST
Repository
Item type Conference Paper; Presentation
Authors Ramli, Rindra M.
DOI 10.5339/qproc.2014.gsla.3
Journal QScience Proceedings
Rights Creative Commons Attribution-Share Alike License.
Downloaded 31-Aug-2015 06:52:33
Item License http://creativecommons.org/licenses/by-sa/4.0/
Link to item http://hdl.handle.net/10754/315115
A Study on the use of Facebook, RSS, Blogs and
Twitter (Web2.0) among selected academic libraries
from 6 Gulf countries namely: Kingdom of Saudi Arabia,
United Arab Emirates, Qatar, Bahrain, Oman and
Kuwait
Presented by Rindra M Ramli
Access and Digital Services Spec, KAUST Library
Kingdom of Saudi Arabia
Agenda
•  Introduction & Purpose of Research
•  Overview
•  Research Methodology
•  Findings
•  Conclusion
•  Recommendations
Introduction &
Purpose of Research
h"p://www.flickr.com/photos/nickledndimed/5258623375/	
  
Overview
h"p://www.flickr.com/
photos/vanzhou/
191558322/meta/	
  
Overview
h"p://www.flickr.com/
photos/vanzhou/
191558322/meta/	
  
Overview
Mahmood & Richardson 2011 –
Surveyed 100 ARL in USA
RSS and Instant Messaging are
popular tools
Publishing new / announcements
Sharing items published on library blogs
Overview
Chua and Goh (2010):
Researched 120 library websites from
Asia, Europe and North America
Blogs, RSS and social networking sites
were more prevalent in library websites in
North America as compared to Europe
and Asia
Overview
Chua and Goh (2010):
Blogs: Focused on subject specific topics
as well as a tool for communication
RSS: Used for communicating news and
events, updates of resources or
collections on websites
Overview
Kim and Abbas (2010):
Investigated 230 academic library
websites
73% uses RSS
65% uses blogs
15% uses twitter
Overview
Tripathi and Kumar (2010):
Out of 151 websites (USA):
56%: Instant Messaging
34%: Blog
22%: RSS
Research Objectives
Research
Methodology
Exploratory study: Involved content
analysis on selected library websites
Visited and Browsed for the presence of
the selected social media tools
Total: 101 library websites
Conducted between
Sept – Oct 2013
Breakdown
Kingdom	
  
of	
  Saudi	
  
Arabia	
  
	
  
Qatar	
   United	
  
Arab	
  
Emirates	
  
Bahrain	
   Kuwait	
   Oman	
  
Number	
  of	
  
Public	
  
UniversiGes	
  
28	
   1	
   11	
   4	
   1	
   2	
  
Number	
  of	
  
Private	
  
UniversiGes	
  
5	
   9	
   16	
   10	
   2	
   12	
  
Grand	
  Total	
   33	
   10	
   27	
   14	
   3	
   14	
  
Social Media usage
among Gulf countries
libraries
Sampled	
  	
  
101	
  
Websites	
  
Non-­‐
Existent	
  
	
  
Existent	
   Pointed	
  
back	
  to	
  
Uni	
  
Total	
  
Facebook	
   48%	
   11%	
   42%	
   100%	
  
Twi"er	
   53%	
   10%	
   37%	
   100%	
  
RSS	
   80%	
   16%	
   4%	
   100%	
  
Blogs	
   99%	
   0%	
   1%	
   100%	
  
46%	
  
80%	
  
KSA:	
  	
  Breakdown	
  of	
  universiHes	
  	
  
using	
  	
  social	
  media	
  
Public	
  
Private	
  
Facebook and Twitter are the most
commonly used tools
18%: Facebook
15%: Twitter
12%: RSS
0	
  
2	
  
4	
  
6	
  
8	
  
10	
  
12	
  
14	
  
16	
  
18	
  
Facebook	
  	
   Twi"er	
  	
   RSS	
  
18	
  
15	
  
12	
  
KSA
100%	
  
78%	
  
Qatar:	
  	
  	
  Breakdown	
  of	
  universiHes	
  	
  
using	
  social	
  media	
  
Public	
  
Private	
  
RSS, Twitter and Facebook are the
commonly deployed tools
30%: RSS
20%: Twitter
10%: Facebook
0	
  
5	
  
10	
  
15	
  
20	
  
25	
  
30	
  
Facebook	
   Twi"er	
   RSS	
  
10	
  
20	
  
30	
  
Qatar
82%	
  
75%	
  
UAE:	
  Breakdown	
  of	
  universiHes	
  	
  
using	
  social	
  media	
  
Public	
  
Private	
  
RSS, Twitter and Facebook are the
commonly deployed tools
30%: RSS
4%: Twitter
4%: Facebook
0	
  
5	
  
10	
  
15	
  
20	
  
25	
  
30	
  
Facebook	
   Twi"er	
  	
   RSS	
  
4	
   4	
  
30	
  
UAE
50%	
  
50%	
  
Bahrain:	
  Breakdown	
  of	
  universiHes	
  	
  
using	
  social	
  media	
  
Public	
  
Private	
  
RSS, Twitter and Facebook are the
commonly deployed tools
7%: RSS
7%: Facebook
0	
  
1	
  
2	
  
3	
  
4	
  
5	
  
6	
  
7	
  
Facebook	
   RSS	
  
7	
   7	
  
Bahrain
0%	
  
50%	
  
Kuwait:	
  Breakdown	
  of	
  universiHes	
  	
  
using	
  social	
  media	
  
Public	
  
Private	
  
RSS, Twitter and Facebook are the
commonly deployed tools
33%: Twitter
33%: Facebook
0	
  
5	
  
10	
  
15	
  
20	
  
25	
  
30	
  
35	
  
Facebook	
   Twi"er	
  
33	
   33	
  
Kuwait
50%	
  
33%	
  
Oman:	
  Breakdown	
  of	
  universiHes	
  	
  
using	
  social	
  media	
  
Public	
  
Private	
  
Twitter and Facebook are the
commonly deployed tools
7%: Twitter
7%: Facebook
0	
  
1	
  
2	
  
3	
  
4	
  
5	
  
6	
  
7	
  
Facebook	
   Twi"er	
  
7	
   7	
  
Oman
Library promotion: Opening hours
announcements, access to e-
resources, general news, library
collections
Library services: Orientation and
training programs
Feedback
Common uses
Comparing with library websites
from USA, Asia and Europe with
Gulf countries:
Commonly used: RSS &
Facebook (Social Networking
sites)
Co-Relation
Challenges
h"p://www.flickr.com/photos/west_point/7516732740/	
  
Interesting Finding
Salem & Mourtada:
Facebook users in Arab world is
around 45 million
UAE, Kuwait and Qatar are the
front runners – Facebook users
Interesting Finding
Salem & Mourtada:
Twitter users:
Saudi Arabia: 830,291
Kuwait: 370,987
UAE: 263, 070
Bahrain: 72, 468
Qatar:: 59, 835
Oman: 9,832
Recommendations:
Tool to connect to the users
-  Proper planning
-  Monitoring – new trends and tech
advancements
-  Moderation
-  Rules
Future studies:
-  Preferred social media tools
-  Determine how social media tools
can better serve the library users
-  Eliciting information from library
users on the information that they
(the users) like to receive from
libraries
Thank you

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Study on the use of Facebook, RSS, Blogs and twitter (web2.0) among selected academic libraries from 6 Gulf countries namely, Saudi Arabia, UAE, Qatar, Bahrain, Oman and Kuwait

  • 1. A Study on the use of Facebook, RSS, Blogs and Twitter (Web2.0) among selected academic libraries from 6 Gulf countries namely: Kingdom of Saudi Arabia, United Arab Emirates, Qatar, Bahrain, Oman and Kuwait KAUST Repository Item type Conference Paper; Presentation Authors Ramli, Rindra M. DOI 10.5339/qproc.2014.gsla.3 Journal QScience Proceedings Rights Creative Commons Attribution-Share Alike License. Downloaded 31-Aug-2015 06:52:33 Item License http://creativecommons.org/licenses/by-sa/4.0/ Link to item http://hdl.handle.net/10754/315115
  • 2. A Study on the use of Facebook, RSS, Blogs and Twitter (Web2.0) among selected academic libraries from 6 Gulf countries namely: Kingdom of Saudi Arabia, United Arab Emirates, Qatar, Bahrain, Oman and Kuwait Presented by Rindra M Ramli Access and Digital Services Spec, KAUST Library Kingdom of Saudi Arabia
  • 3. Agenda •  Introduction & Purpose of Research •  Overview •  Research Methodology •  Findings •  Conclusion •  Recommendations
  • 4. Introduction & Purpose of Research h"p://www.flickr.com/photos/nickledndimed/5258623375/  
  • 7. Overview Mahmood & Richardson 2011 – Surveyed 100 ARL in USA RSS and Instant Messaging are popular tools Publishing new / announcements Sharing items published on library blogs
  • 8. Overview Chua and Goh (2010): Researched 120 library websites from Asia, Europe and North America Blogs, RSS and social networking sites were more prevalent in library websites in North America as compared to Europe and Asia
  • 9. Overview Chua and Goh (2010): Blogs: Focused on subject specific topics as well as a tool for communication RSS: Used for communicating news and events, updates of resources or collections on websites
  • 10. Overview Kim and Abbas (2010): Investigated 230 academic library websites 73% uses RSS 65% uses blogs 15% uses twitter
  • 11. Overview Tripathi and Kumar (2010): Out of 151 websites (USA): 56%: Instant Messaging 34%: Blog 22%: RSS
  • 13. Research Methodology Exploratory study: Involved content analysis on selected library websites Visited and Browsed for the presence of the selected social media tools Total: 101 library websites Conducted between Sept – Oct 2013
  • 14. Breakdown Kingdom   of  Saudi   Arabia     Qatar   United   Arab   Emirates   Bahrain   Kuwait   Oman   Number  of   Public   UniversiGes   28   1   11   4   1   2   Number  of   Private   UniversiGes   5   9   16   10   2   12   Grand  Total   33   10   27   14   3   14  
  • 15. Social Media usage among Gulf countries libraries Sampled     101   Websites   Non-­‐ Existent     Existent   Pointed   back  to   Uni   Total   Facebook   48%   11%   42%   100%   Twi"er   53%   10%   37%   100%   RSS   80%   16%   4%   100%   Blogs   99%   0%   1%   100%  
  • 16. 46%   80%   KSA:    Breakdown  of  universiHes     using    social  media   Public   Private  
  • 17. Facebook and Twitter are the most commonly used tools 18%: Facebook 15%: Twitter 12%: RSS 0   2   4   6   8   10   12   14   16   18   Facebook     Twi"er     RSS   18   15   12   KSA
  • 18. 100%   78%   Qatar:      Breakdown  of  universiHes     using  social  media   Public   Private  
  • 19. RSS, Twitter and Facebook are the commonly deployed tools 30%: RSS 20%: Twitter 10%: Facebook 0   5   10   15   20   25   30   Facebook   Twi"er   RSS   10   20   30   Qatar
  • 20. 82%   75%   UAE:  Breakdown  of  universiHes     using  social  media   Public   Private  
  • 21. RSS, Twitter and Facebook are the commonly deployed tools 30%: RSS 4%: Twitter 4%: Facebook 0   5   10   15   20   25   30   Facebook   Twi"er     RSS   4   4   30   UAE
  • 22. 50%   50%   Bahrain:  Breakdown  of  universiHes     using  social  media   Public   Private  
  • 23. RSS, Twitter and Facebook are the commonly deployed tools 7%: RSS 7%: Facebook 0   1   2   3   4   5   6   7   Facebook   RSS   7   7   Bahrain
  • 24. 0%   50%   Kuwait:  Breakdown  of  universiHes     using  social  media   Public   Private  
  • 25. RSS, Twitter and Facebook are the commonly deployed tools 33%: Twitter 33%: Facebook 0   5   10   15   20   25   30   35   Facebook   Twi"er   33   33   Kuwait
  • 26. 50%   33%   Oman:  Breakdown  of  universiHes     using  social  media   Public   Private  
  • 27. Twitter and Facebook are the commonly deployed tools 7%: Twitter 7%: Facebook 0   1   2   3   4   5   6   7   Facebook   Twi"er   7   7   Oman
  • 28. Library promotion: Opening hours announcements, access to e- resources, general news, library collections Library services: Orientation and training programs Feedback Common uses
  • 29. Comparing with library websites from USA, Asia and Europe with Gulf countries: Commonly used: RSS & Facebook (Social Networking sites) Co-Relation
  • 31. Interesting Finding Salem & Mourtada: Facebook users in Arab world is around 45 million UAE, Kuwait and Qatar are the front runners – Facebook users
  • 32. Interesting Finding Salem & Mourtada: Twitter users: Saudi Arabia: 830,291 Kuwait: 370,987 UAE: 263, 070 Bahrain: 72, 468 Qatar:: 59, 835 Oman: 9,832
  • 33. Recommendations: Tool to connect to the users -  Proper planning -  Monitoring – new trends and tech advancements -  Moderation -  Rules
  • 34. Future studies: -  Preferred social media tools -  Determine how social media tools can better serve the library users -  Eliciting information from library users on the information that they (the users) like to receive from libraries