A Model of Reputation
•
11 j'aime•3,509 vues
A simple model for reputation is presented: reputation is information used to make value judgments about a person or thing within a context for a time. Each of the concepts are discussed in some detail, and finally a simple example is presented (traffic estimates on Google Maps for Android) that demonstrates the model at work, and how to use it to make system design improvements.
Recommandé
Recommandé
Contenu connexe
En vedette
En vedette (15)
Similaire à A Model of Reputation
Similaire à A Model of Reputation (20)
Dernier
Dernier (20)
A Model of Reputation
- 1. Context Thing(s) Value Person(s) Judgment(s) A Model of Reputation Information Reputation Bryce Glass @soldierant http://buildingreputation.com April 10, 2011
- 2. I’m Bryce. Context Thing(s) Value Person(s) Judgment(s) Information Reputation
- 3. 14.6 mi. 22 min
- 6. A restaurant review site that allows the community to then rate the reviews themselves.
- 7. Reputation is information used to make value judgments about a person or thing …within a context for a time.
- 8. Context Thing(s) Value Person(s) Judgment(s) Information Reputation
- 9. Information
- 10. Information may take the form of… Abstractions like Scores
- 12. Information #WINNING! Engagement Statistics
- 13. Information #WINNING! Engagement Statistics
- 16. Information Where does it come from? Explicit Inputs
- 17. Information Perils of explicit inputs • Don’t design your system input- rst. Fads come and go. • They invite gaming • Particularly problematic when people are the object being rated • May introduce strange social pathologies
- 18. Information
- 19. Information Where else does it come from? Implicit Inputs
- 20. Information Where else does it come from? Implicit Inputs
- 21. Information Intrinsic Characteristics “Scar” by Timmy Toucan on flickr http://www.flickr.com/photos/timmythesuk/ 114077652/
- 22. Information Type Show to… Purpose Inform / Educate / Personal Owner Only Motivate Allow users to make value Public Everyone judgments Track bad actors, make Corporate Nobody* content quality determinations * but yourself & internal team… duh!
- 23. Value Person(s) Judgments n Value judgments are about Value.
- 24. Value Person(s) Judgments n Of the Object: • Is this good? • Will I enjoy it? • Is it worth the next 2 mins 37 seconds? • Will it meet my needs for this context? • Is something else better? • And so on…
- 25. Value Person(s) Judgments n Of the Source: • Who made this? • Do I trust them? • What was their intent? • Will this harm me? My computer? My phone?!
- 26. Value Person(s) Judgments n
- 27. Value Person(s) Judgments n Of the system: • Am I con dent that the information presented is accurate? • Up to date? • Not tampered with? Or gamed?
- 28. Context Thing(s) Person(s) ) We call both of these “Reputable Objects.”
- 29. Context Thing(s) Person(s) ) People May Have… • Contributor Reputations How much do people like their ‘stuff?’ • Performance Reputations Wins v. Losses • Moderator Reputations When they mod something up or down, are they usually “right?”
- 30. Context Thing(s) Person(s) ) What things are good reputable objects? • Interesting • High decision investment • Some intrinsic value worth enhancing • Has a useful lifespan
- 31. Context g(s)
- 32. Context is a tricky thing. g(s) What de nes a context?
- 33. Context g(s) Context Thing(s) Value Person(s) Judgment(s) Information Reputation + any X-FACTORS
- 34. Context g(s) Local vs. Global Contexts
- 35. Context g(s)
- 36. Context g(s) Global Contexts?
- 37. Context Thing(s) Value Person(s) Judgment(s) Information Reputation
- 38. Context Thing(s) Value Person(s) Judgment(s) Information Reputation
- 39. Context g(s) FICO?
- 40. Context g(s) Global Context
- 41. Context Thing(s) Value Person(s) Judgment(s) Information Reputation
- 42. 14.6 mi. 22 min Let’s make this better…
- 43. Reputations: Destination Arrival, Traffic Interference Information: Score (Time Estimate); Levels (Red, Green, Yellow Traffic Estimates, by Segment & Overall); Badges (Accident Locations) Judgments: Will I make it on time? Is my commute gonna suck? Just how screwed am I? Objects: A Route; A number of ‘Segments’ … oh, and some other drivers. Context: Route 101, driving up the Bay Area peninsula, at Rush Hour. For the next 1 hr, 12 minutes.
- 44. Judgments: Will I make it on time? Is my commute gonna suck? Just how screwed am I? Says who? How reliable is this information? How current is it? Thank You.